Paper ID: 2403.04799

AI Literacy in Low-Resource Languages:Insights from creating AI in Yoruba videos

Wuraola Oyewusi

To effectively navigate the AI revolution, AI literacy is crucial. However, content predominantly exists in dominant languages, creating a gap for low-resource languages like Yoruba (41 million native speakers). This case study explores bridging this gap by creating and distributing AI videos in Yoruba.The project developed 26 videos covering foundational, intermediate, and advanced AI concepts, leveraging storytelling and accessible explanations. These videos were created using a cost-effective methodology and distributed across YouTube, LinkedIn, and Twitter, reaching an estimated global audience of 22 countries. Analysis of YouTube reveals insights into viewing patterns, with the 25-44 age group contributing the most views. Notably, over half of the traffic originated from external sources, highlighting the potential of cross-platform promotion.This study demonstrates the feasibility and impact of creating AI literacy content in low-resource languages. It emphasizes that accurate interpretation requires both technical expertise in AI and fluency in the target language. This work contributes a replicable methodology, a 22-word Yoruba AI vocabulary, and data-driven insights into audience demographics and acquisition channel

Submitted: Mar 5, 2024