Large language models can effectively convince people to believe conspiracies
Authors: Thomas H. Costello, Kellin Pelrine, Matthew Kowal, Jasper Timm, Antonio A. Arechar, Jean-François Godbout, Adam Gleave, David Rand, +1 more
Abstract
Large language models (LLMs) have been shown to be persuasive across a variety of contexts. But it remains unclear whether this persuasive power advantages accuracy, or if bad actors can just as easily use LLMs to promote misbeliefs. Here, we investigate this question across four experiments in which participants (N = 3996 Americans) discussed a conspiracy theory they were uncertain about with an LLM we instructed to either argue against ("debunking") or for ("bunking") that conspiracy. Across several frontier models (with standard guardrails but prompted to allow lying), we did not find consistent evidence of a truth advantage: the LLMs were able to both substantially increase and decrease average conspiracy belief, and participants in the bunking condition rated the LLM as more informative and collaborative, and reported greater trust in AI, than those who were in the debunking condition. More encouragingly, however, debunking induced more large changes in belief, and subsequent corrections were able to reverse the bunking effect. Furthermore, simply prompting the model to only provide accurate information dramatically reduced bunking effectiveness, and one powerful frontier model (GPT 5.2) almost entirely refused to promote conspiracies, suggesting that it is possible for the right guardrails to favor accurate beliefs. Finally, we did find a stark truth asymmetry in the context of information sharing: debunking had a large positive impact on mock social media posts composed by participants, while bunking had little effect. Overall, our findings show that people are not inherently less susceptible to AI that misleads than to AI that informs, but that potential technical solutions exist to mitigate this risk.
The emergence of conspiracy theories in the wake of major events is a significant societal challenge. Here we test whether conversational dialogues with a large language model (LLM) can reduce belief in immediately unfolding conspiracies. In experiments conducted in the days following the July 2024 assassination attempt on Donald Trump and the September 2025 assassination of Charlie Kirk, U.S. adults (Experiment 1: N = 472; Experiment 2: N = 1035) holding conspiratorial views about the crisis event engaged in a multi-turn conversation with an LLM prompted to reduce their conspiracy belief. Compared to control participants who either discussed an irrelevant topic with an LLM or viewed a static fact sheet, participants in the LLM treatment showed significantly reduced conspiracy beliefs in both experiments. We also found evidence of downstream effects of the LLM treatment, observing reduced belief in different conspiracies one to two months later in the wake of subsequent crisis events. These results shed light on the psychology of emerging conspiracies and highlight the potential for scalable, cognitively-focused interventions to counteract misinformation in the immediate aftermath of high-profile societal events.
Thomas H. Costello, Nathaniel Rabb, Michael Nicholas Stagnaro +2
Humans naturally form and express beliefs in daily communication, e.g., "I think the answer is 3" or "I suppose that's right." Such beliefs inevitably intertwine with fact and knowledge, making the ability to handle them in tandem desirable for large language models (LLMs), as they are increasingly deployed in user-facing settings. Prior work showed that even capable LLMs exhibit a systemic weakness in acknowledging user beliefs grounded in incorrect information. We extend this evaluation to 10 LLMs across 18 epistemic expressions and find that the size and direction of this weakness depend on the verb used to express the belief, with the accuracy gap between factual and false information ranging from +50% on "I vaguely remember" to -14% on "I seriously doubt". We further show that the phenomenon stems from what we call task confusion: models default to fact-checking the underlying claim, overriding the user's stated belief. We provide evidence where chains of thought that explicitly fact-check show lower accuracy on false information than those that do not, and a single instruction can reverse the failure across verb families. Mechanistically, models attend more to false beliefs they fail to confirm, but suppressing this attention at decoding time recovers accuracy only partially and only in some models, calling for future work on intervention methods. Our findings clarify prior results and show how fact-checking, a generally desirable behavior, can interfere with belief tracking in LLMs.
Persuasion is a core dynamic of natural language communication, shaping how large language models (LLMs) update beliefs, resolve disagreements, and reach decisions. As LLMs increasingly debate, advise, and think collaboratively with humans and each other, resistance to harmful persuasion becomes a core requirement for reliable behavior. Yet we show that this requirement is far from met: a single targeted persuasive argument is enough to collapse model accuracy to near zero, even when the argument is factually false. We formalize this threat as adversarial persuasion and introduce an adversarial reinforcement learning framework that trains persuader agents to change a target model's answer in a single interaction. First, we show that optimizing persuasion strategies through trial and error exposes vulnerabilities that static prompting misses: RL-trained persuaders raise persuasion success from approximately 24% to over 93% against the training-time persuadee. Second, we find that these learned strategies transfer to unseen models, achieving 83% attack success on Qwen-14B, 79% on Llama-3.1-8B, and 25% on GPT-4o-mini. Third, we demonstrate that a curriculum that bootstraps on more persuadable open-weight models before targeting harder models further increases GPT-4o-mini attack success from 25% to 38%. Moreover, our results reveal that optimized persuaders increasingly rely on credibility-based tactics, including fabricated citations and false authoritative evidence. Together, these findings expose a critical weakness in current LLM agents: even when they initially reason correctly, they can be steered toward false conclusions by optimized natural language influence. This positions persuasion robustness as a necessary safety criterion for multi-agent and human-AI decision-making systems.
Nimet Beyza Bozdag, Emre Can Acikgoz, Gokhan Tur +1