LLMs Generate Kitsch

Despite the growing use of large language models (LLMs) as creativity evaluators, evidence of their alignment with human evaluations remains mixed, raising the question of when and why their judgments converge with or diverge from those of humans. Across three studies and six widely used LLMs, we addressed this gap by identifying the standards underlying LLM creativity evaluation and examining their downstream implications. Study 1 showed that LLMs generally relied on a narrower subset of human creativity evaluation standards. Convergence with human standards was strongest in the novelty dimension, whereas divergence was clearest in the contextual dimension, which captures social, market, and reputational information. Moreover, each LLM exhibited distinct, model-specific standards that varied substantially in breadth. These differences in evaluation standards were reflected in actual creativity judgments. Study 2 (N = 1,103 ideas) showed that LLM evaluations were moderately correlated with human evaluations, and individual LLMs with broader standards better distinguished ideas humans judged as more versus less creative. Study 3 (N = 1,195 participants) showed that LLMs were less sensitive to contextual information: such information significantly altered human creativity ratings but left LLM ratings largely unchanged. Together, our findings help explain the mixed evidence on LLM-human alignment, showing that alignment depends on the evidence a judgment demands and the standards each model applies. Selecting an LLM evaluator is therefore a consequential decision: different models, applying different standards, recognise different ideas as creative.

Large Language Models (LLMs) are increasingly capable of generating text that challenges human performance in domains requiring creativity, yet evaluating creativity in LLM-generated content remains a significant challenge. Here, we investigate whether current automatic evaluation methods can reliably capture human judgments of creativity. We collect human evaluations of human- and AI-generated short stories from the WritingPrompts dataset across 11 dimensions of creativity, and compare these judgments with automated objective metrics and LLM-as-a-Judge evaluations. Our experiments reveal substantial misalignment between automatic evaluations and human assessments. In particular, LLM-based judges exhibit a systematic preference for AI-generated stories, consistently favoring their stylistic characteristics over the unpredictability and other qualities of human-authored texts. Furthermore, correlation analyses show that widely used automatic metrics exhibit near-zero alignment with human judgments across both human- and AI-generated stories, suggesting that they fail to capture important dimensions of creativity. These findings highlight fundamental limitations in current approaches to the automatic evaluation of creative text and underscore the difficulty of reducing the multidimensional and subjective nature of creativity to computational metrics.

Large Language Models (LLMs) are now capable of generating highly fluent, human-like text. They enable many applications, but also raise concerns such as large scale spam, phishing, or academic misuse. While much work has focused on detecting LLM-generated text, only limited work has gone into understanding the stylistic differences between human-written and machine-generated text. In this work, we perform a large scale analysis of stylistic variation across human-written text and outputs from 11 LLMs spanning 8 different genres and 4 decoding strategies using Douglas Biber's set of lexicogrammatical and functional features. Our findings reveal insights that can guide intentional LLM usage. First, key linguistic differentiators of LLM-generated text seem robust to generation conditions (e.g., prompt settings to nudge them to generate human-like text, or availability of human-written text to continue the style); second, genre exerts a stronger influence on stylistic features than the source itself; third, chat variants of the models generally appear to be clustered together in stylistic space, and finally, model has a larger effect on the style than decoding strategy, with some exceptions. These results highlight the relative importance of model and genre over prompting and decoding strategies in shaping the stylistic behavior of machine-generated text.