The Proxy Presumption: From Semantic Embeddings to Valid Social Measures
Authors: Baishi Li, Ta Yu, Kelvin J. L. Koa, Ke-Wei Huang
Organizations: National University of Singapore · Asian Institute of Digital Finance
Abstract
Natural Language Processing is rapidly evolving into a primary instrument for Computational Social Science, with researchers increasingly using embeddings to measure latent constructs such as novelty, creativity, and bias. However, this transition faces a fundamental validity challenge: the ''Proxy Presumption,'' or the reliance on geometric properties (e.g., cosine distance) as direct measures of social concepts. We argue that without explicit validation, unsupervised representations remain entangled mixtures of the target construct (C) and confounding attributes (Z) like topic, style, and authorship. To bridge the gap between semantic embeddings and valid social measures, we introduce the Construct Validity Protocol (CVP). Drawing on causal representation learning and psychometrics, the CVP offers a rigorous pipeline from conceptualization to quantitative verification. We further propose Counterfactual Neutralization, a novel method using LLMs to reduce confounding in embedding space. By providing a standardized Validity Suite -- including tests for discriminant, incremental, and predictive validity -- this work offers the community a toolkit to transform heuristic proxies into robust, scientifically defensible instruments.
Large language models (LLMs) are reshaping social science methodology. Researchers increasingly prompt language models to generate quantitative measurements of social concepts, for example labeling data or simulating survey responses. Yet LLMs pose methodological challenges including bias, hallucination, and brittleness across contexts, with unclear threats to validity. Standard practices and norms for addressing these challenges are still emerging. We collect and systematically analyze validation practices in a comprehensive corpus of papers from eight flagship social science journals that use LLMs as measurement instruments. We find that LLM-generated measurements frequently play a central role in empirical analyses, yet validation practices are inconsistent and limited. We outline complementary strategies for more robust validation, pointing toward better norms and standards around the use of LLMs in social science.
Large language models (LLMs) are increasingly used in social science as scalable measurement tools for converting unstructured text into variables that can enter standard empirical designs. Measurement validity demands more than high average accuracy, which requires well calibrated confidence that faithfully reflects the empirical probability of each measurement being correct. This paper studies the model miscalibration in LLM-based social science measurement. We begin with a case study on FOMC and show that confidence based filtering can change downstream regression estimates when LLM confidence is miscalibrated. We then audit calibration across 14 social science constructs covering both proprietary models, including GPT-5-mini, DeepSeek-V3.2, and open source models. Across tasks and model families, reported confidence is poorly aligned with tolerance-based correctness. As a simple mitigation, we propose a soft label distillation pipeline for calibrating Bert with LLM. The method converts an LLM score and its verbalized confidence into a soft target distribution, then trains a smaller discriminative classifier on encoder models for these targets. Averaged across datasets, this approach reduces ECE by 43.2% and Brier by 34.0%. These results suggest that LLM-based social science pipelines should treat calibration as part of measurement validity, rather than as an optional post-processing concern.
LLM annotators are increasingly used in computational social science (CSS), but it is unclear whether their alignment-shaped errors preserve the empirical conclusions a researcher would report. We audit three open-source 7B instruction-tuned models (Zephyr, Mistral-Instruct, Qwen2.5-Instruct) across six TweetEval tasks under four prompt conditions (72 cells) and find that social-desirability failures do not run in a single direction. Zephyr exhibits leniency bias, systematically under-applying harmful labels (offensive language: false benign rate 0.729, false alarm rate 0.031). Mistral and Qwen exhibit overcorrection, over-applying the same labels (Mistral hate-speech FAR = 0.604). All three models exhibit neutrality bias on abortion stance, underestimating opposition prevalence by 24 to 40 percentage points and inflating the neutral label. None of the four prompting interventions we test (neutral, safety framing, depersonalized, chain-of-thought) corrects these failures across models; safety framing can worsen stance distortion. Strikingly, Zephyr's hate-speech prevalence estimate matches the gold rate exactly while its class-conditional errors are large in both directions, an accidental cancellation that misleads aggregate validation. We translate these patterns into a three-part taxonomy with diagnostic FBR/FAR signatures and a lightweight gold-sample validation protocol. The headline for trustworthy CSS: a model that looks calibrated on aggregate metrics can still flip the substantive empirical conclusion a researcher would report.