Organizations: University of Massachusetts Amherst, 130 Governors Drive, Amherst, MA, USA · Dolby Laboratories, 1275 Market Street, San Francisco, CA, USA
Abstract
Understanding and forecasting audience reactions to video content are crucial for improving content creation, recommendation systems, and media analysis. To enable audience reaction prediction and other content engagement applications, we introduce Video2Reaction, a multimodal dataset that maps short movie segments to a distribution of induced emotions of viewers in the wild, as expressed through social media. Video2Reaction spans more than 10,000 videos and serves as a reliable benchmark as well as a training resource for audience reaction prediction. To enable cost-effective continuous annotations as reactions may change over time, we develop a two-stage multi-agent pipeline using only open-source LLMs, achieving 86% correctness under blind human verification despite the inherently noisy and subjective nature of the task. We establish the first benchmark for video-to-reaction-distribution prediction in the wild and show that pretrained foundation video models fail in zero-shot settings, while finetuning transforms them into state-of-the-art predictors capable of modeling both full reaction distributions and dominant responses from video alone. However, the task remains challenging: even the strongest methods achieve only 77% Top-3 F1 in dominant reaction prediction (LLaVA-Next), highlighting a substantial gap in modeling collective audience reaction. \modification{Dataset and code are available at our project page: https://information-fusion-lab-umass.github.io/video2reaction-bench.github.io
We introduce Video2Reaction, a multimodal dataset that maps short movie segments to the induced emotional reactions of viewers in the wild, as expressed through social media comments. Video2Reaction captures the natural diversity of emotional responses by aggregating reactions from online comments at scale, modeling labels as distributions over categorical emotions to better reflect the subjective and ambiguous nature of emotional perception. We benchmark two vision-language models (VLMs) finetuned with LoRA, showing that VLMs learn effectively from Video2Reaction and outperform specialized baselines on dominant reaction prediction. We further demonstrate that VLMs pre-finetuned on Video2Reaction transfer effectively to VCE, another induced emotion dataset with a different taxonomy and video domain. Notably, LLaVA-NeXT-Video-7B pre-finetuned on Video2Reaction and adapted on only 1% of VCE training data achieves a top-3 accuracy of 0.682, on par with the best reported VCE performance trained on the full dataset. The dataset is available at https://huggingface.co/datasets/infofusionlab/Video2Reaction
Multimodal large language models (MLLMs) have shown strong performance on objective tasks such as video understanding and reasoning. However, it remains unclear whether they can approximate subjective human responses, which depend not only on content comprehension but also on individuals' social contexts. To address this gap, we evaluate MLLMs as synthetic participants in an emerging task: assessing perceived sensory engagement with short videos. Grounded in the Perceived Message Sensation Value (PMSV) framework, we compare ratings from recruited human participants and profile-conditioned MLLM simulations (n=673) using a 17-item scale measuring emotional arousal, dramatic impact, and novelty. We find that even leading MLLMs (Gemini 3 Flash and Qwen 3 Omni) show limited agreement with human participants. The models exhibit distinct downward mean-shift and central-tendency biases in their rating distributions. They both introduce and flatten subgroup differences, while showing inconsistent sensitivity to participant profiles. Prompting strategies affect these metrics differently, modestly improving some aspects while worsening others. These results highlight both the challenges and opportunities of developing MLLMs as synthetic participants in video-based research. Data and code: https://github.com/MINDLab25/mllm-human-simulation-eval
Streaming video models should respond the moment an event unfolds, not after the moment has passed. Yet existing online VideoQA benchmarks remain largely retrospective. They pause the video at fixed timestamps, pose questions about current or past events, and score models only at those moments. This protocol leaves streaming predictions untested. To close this gap, we introduce SPOT-Bench, featuring multi-turn proactive queries that evaluate general streaming perception and assistive capabilities required by an always-on, real-time assistant. SPOT-Bench comes with Timeliness-F1, a consolidated metric that measures streaming predictions by their temporal precision and balanced coverage across the entire video. Our benchmark reveals: (i) offline models detect events reliably but spam predictions unprompted; (ii) post-training for silence reduces spamming but induces unresponsiveness; (iii) half of the streaming video expects no response, which we term dead-time - compute spent here does not affect response latency. These findings motivate AsynKV, a training-free streaming adaptation of offline models, that retains their event perception while improving their streaming behavior. AsynKV features a long-short term memory, utilized efficiently by scaling compute during dead-time. It serves as a strong baseline on SPOT-Bench, outperforming existing streaming models, and achieves state-of-the-art on retrospective benchmarks.