Known-Voice Cloning and the Limits of Personality Transfer for Character Design
Authors: Johanna Magdalena Kuch, Maud van Lier, Daksitha Senel Withanage Don, Patrick Gebhard, Tanja Schneeberger, Elisabeth André
Organizations: Augsburg University, Human-Centered Artificial Intelligence, Augsburg, Germany · Institute of Intelligent Systems and Robotics, CNRS, Sorbonne Université, Paris, France · German Research Center for Artificial Intelligence (DFKI), Affective Computing Group, Germany
Recent advances in zero-shot voice cloning systems make it possible to reproduce a recognizable voice from a short recording and attach it to arbitrary virtual characters. Prior work suggests that familiar vocal identity can carry over associated personality impressions to new targets such as robots or virtual characters. However, these works have mainly examined familiarity and personalization effects rather than directly testing whether a cloned familiar voice systematically transfers personality impressions to an embodied virtual character. Such transference raises the concern that cloned voices could be used to manipulate people into engaging with virtual characters as capable social actors. Across two studies, we investigated whether personality impressions transfer when a virtual character speaks with the cloned voice of a familiar person. Study 1 examined this question in a real-world university setting using the cloned voice of a lecturer familiar to the participating students. Study 2 examined the same question online using voices of social media content creators and members of their communities. Drawing on the concepts of identity activation, trait transfer, and person reconstruction, we show that evidence of personality transfer was limited in both studies. Observed effects were selective and did not generalize across traits or study contexts. In the online study in particular, recognizable voice identity cues activated expectations about the speaker but did not reconstruct the broader person impression. Qualitative responses further indicated that judgments were frequently shaped by perceived artificiality and by whether voice and appearance fit together. Our findings moderate common concerns that cloned voices straightforwardly manipulate people into perceiving artificial characters as capable social actors.
Figures & tables
Study 1
Study 2
Context
University lecture
Online communities
Participants ( n )
17
65
Known-voice owner
Lecturer
Content creator
Design
Within-subject
Within-subject
Stimulus length
∼ 14 s
∼ 43 s
Speech content
Oldenburg sentences [ 18 ]
Trivia statements [ 28 ]
Table 1: Overview of the two studies.
Figure 1: Virtual characters used in the studies. Left: Character used in Study 1 (exploratory real-world study). Right: Character used in Study 2 (online social media study). In both studies, visual appearance and spoken content were held constant across voice conditions.
Figure 2: Absolute distances between known-person ratings and character ratings for the unknown-voice and known-voice conditions. Panel A shows Study 1 ( n=17 ); Panel B shows Study 2 ( n=65 ). Violins show distance distributions, and horizontal lines indicate medians. In Panel A, BFI and social evaluation distances are shown on separate y-axes because the underlying response scales differed.
Figure 3: Frequency of coded themes in open-ended responses by voice condition. Numbers indicate mentions.
Artificially generated speech is increasingly embedded in everyday life. Voice cloning in particular enables applications where identity preservation is important, such as completing a recording, dubbing in a new language, or preserving the voices of individuals with speech loss. However, in our work, we find that despite the term, voice cloning does not faithfully ''clone'' an individual's voice. Instead, we find that widely-used voice cloning models systematically apply style transfer to source voices. As rated by human annotators, cloned voices are perceived as more authoritative, warm, customer-service-like, and human-like compared to their sources. Human annotators also report greater trust in cloned voices than source voices, and a greater willingness to disclose sensitive personal information to them. Our work furthermore shows that voice cloning leads to homogenization of speaker characteristics, as measured by reduced variance in accent, speaking rate, and the audio embedding space. Together, our results highlight a new set of limitations and risks of voice cloning technology and their potential impact on human behavior.
AI clones that imitate a specific person typically reproduce what the person says and how they sound, but not how they listen. We investigate whether adding multimodal listening behaviors gives such a clone more presence and authenticity. We integrated verbal backchannels and head nodding, driven by real-time prediction models, into an AI clone equipped with voice cloning and LLM-based responses. In a within-subjects study (N=35), adding these behaviors significantly improved the perceived attentiveness of the avatar, the sense of talking with the real person, and the feeling of co-presence. These results indicate that AI clone fidelity should extend beyond voice and response content to include interactive listening behavior.
Koji Inoue, Kazushi Kato, Tatsuya Kawahara +1
Kyoto University Kyoto, Japan · Sony Computer Science Laboratories Tokyo, Japan
Most voice-cloning systems are built for audio alone: they copy the reference recording's delivery and acoustics, so a voice cloned on a phone sounds like a phone recording whether the speaker is pictured in a studio, on a street, or in a cathedral. Speech for a talking video should sound like the pictured person speaking in the pictured place. We present HeyGen Voice, a scene-aware voice-cloning model that separates who is speaking from how and where: it keeps the speaker's voice from an everyday recording while the target image sets the delivery and acoustics. Prior image-conditioned TTS does half of this job: it either adds scene acoustics without keeping a specific speaker or infers a voice from a face. HeyGen Voice is a multimodal autoregressive transformer conditioned on the image, speaker and scene captions, and the voice recording, trained in five stages that move from multilingual TTS pretraining through simulated and real cross-scene adaptation to reinforcement and preference optimization. Two clone policies trade scene adaptation against fidelity to the original recording, and an audio anchor holds long scripts in one voice and one acoustic environment. Listeners prefer HeyGen Voice over leading commercial systems across a third-party arena, production votes, and talking-video studies: it ranks first (Elo 1201) on the public Artificial Analysis controlled-voice TTS leaderboard (October 2026); in a blind test, users cloning their own voice chose it over ElevenLabs v4 and Cartesia Sonic 3.6 in 62% and 54% of votes; and volunteers rated talking videos of their own digital twin about 10 to 30 points higher (out of 100) when voiced by HeyGen Voice than by leading commercial alternatives. Try HeyGen Voice and hear samples at https://heygen.com/heygen-voice.