Modeling Story Expectations: A Generative Framework using LLMs

Story generation aims to automatically produce coherent, structured, and engaging narratives. Although large language models (LLMs) have significantly advanced text generation, stories generated by LLMs still diverge from human-authored works regarding complex narrative structure and human-aligned preferences. A key reason is the absence of effective modeling of human story preferences, which are inherently subjective and under-explored. In this work, we systematically evaluate the modeling of human story preferences and introduce StoryRMB, the first benchmark for assessing reward models on story preferences. StoryRMB contains $1,133$ high-quality, human-verified instances, each consisting of a prompt, one chosen story, and three rejected stories. We find existing reward models struggle to select human-preferred stories, with the best model achieving only $66.3\%$ accuracy. To address this limitation, we construct roughly $100,000$ high-quality story preference pairs across diverse domains and develop StoryReward, an advanced reward model for story preference trained on this dataset. StoryReward achieves state-of-the-art (SoTA) performance on StoryRMB, outperforming much larger models. We also adopt StoryReward in downstream test-time scaling applications for best-of-n (BoN) story selection and find that it generally chooses stories better aligned with human preferences. We will release our dataset, model, and code to facilitate future research. Related code and data are available at https://github.com/THU-KEG/StoryReward.

Although large language models (LLMs) have demonstrated impressive creative fiction generation, they struggle to maintain narrative consistency and coherent plot lines in long-form stories. In this work, we introduce a unified framework for long-form narrative generation and verification. MAGNET, a multi-agent goal-driven narrative engine for storytelling, generates stories with persona-grounded character agents that propose actions based on a shared world state and evolving story goals, while ATLAS is a graph-based pipeline that compares scene-level world representations across a generated story to detect hallucinations. By evaluating MAGNET using an LLM editor, pairwise rubric scoring, and ATLAS, we show that our framework produces coherent narratives compared to single-model prompting and IBSEN. At 100 pages, MAGNET reduced annotations and hallucinations by 41 and 50%, respectively, compared to the single model baseline and by 34 and 45%, respectively, compared to IBSEN, with pairwise rubric evaluation showing similar results. These results suggest that long-form narratives can emerge from explicit world-state tracking and goal-driven multi-agent generation, providing a foundation for controllable and structurally coherent long-form narrative generation.

LLMs are increasingly used as ``digital consumers'' to simulate public opinion, pre-test marketing decisions, and anticipate audience response. However, existing evaluations rarely ask whether a model can reconstruct the concrete reaction patterns that real consumers surface in public discourse. We introduce ConsumerSimBench, a benchmark built from 1,553 real Chinese social-media topics and 23,122 atomic, rule-audited criteria spanning four reaction families. Rather than scoring open-ended generations with a holistic preference judge, ConsumerSimBench decomposes each task into auditable yes-no decisions over concrete reaction points, raising three-judge agreement from 65.8% to 92.1% with 98.4% agreement between pointwise judge decisions and human-majority labels. Across 13 frontier generators, the strongest model, Gemini-3.1-Pro, covers only 47.8% of real reaction criteria, while GPT-5.2 and Claude-4.6 trail far behind despite their strength on technical benchmarks. The failures reveal a sharp gap between technical-benchmark performance and socially grounded consumer intuition. A direct structured reasoning prompt decreases coverage, while a generate--reflect multi-agent pipeline improves MiMo-V2.5-Pro from 32.9% to 37.6% on a subset. ConsumerSimBench reframes consumer simulation as a forecasting problem over real public-discourse reactions, showing that frontier LLMs remain far from reliably predicting what consumers will actually care about in high-context Chinese consumer discourse.