Predicting Biased Human Decision-Making with Large Language Models in Conversational Settings
Authors: Stephen Pilli, Vivek Nallur
Organizations: University College Dublin · Dublin, Ireland
Abstract
We examine whether large language models (LLMs) can predict biased decision-making in conversational settings, and whether their predictions capture not only human cognitive biases but also how those effects change under cognitive load. In a pre-registered study (N = 1,648), participants completed six classic decision-making tasks via a chatbot with dialogues of varying complexity. Participants exhibited two well-documented cognitive biases: the Framing Effect and the Status Quo Bias. Increased dialogue complexity resulted in participants reporting higher mental demand. This increase in cognitive load selectively, but significantly, increased the effect of the biases, demonstrating the load-bias interaction. We then evaluated whether LLMs (GPT-4, GPT-5, and open-source models) could predict individual decisions given demographic information and prior dialogue. While results were mixed across choice problems, LLM predictions that incorporated dialogue context were significantly more accurate in several key scenarios. Importantly, their predictions reproduced the same bias patterns and load-bias interactions observed in humans. Across all models tested, the GPT-4 family consistently aligned with human behavior, outperforming GPT-5 and open-source models in both predictive accuracy and fidelity to human-like bias patterns. These findings advance our understanding of LLMs as tools for simulating human decision-making and inform the design of conversational agents that adapt to user biases.
It is well established that large language models (LLMs) are sensitive to prompt framing, reflecting patterns in their training data or prior prompts. In this study, we investigate the extent to which LLMs reinforce users biases expressed in the prompts and examine the boundary between implicit framing effects and explicit prompt manipulation. Specifically, we evaluate how susceptible LLMs are to direct and suggestive prompts that encourage models to support or challenge particular positions. We evaluate six LLMs using 160 distinct prompts spanning ten topics across opinion-based and factual domains. The prompts systematically vary in prompting strategy, support versus challenge instructions, prompt polarity, users' expressed beliefs, and topic domain, spanning both opinion-based and factual questions. Our results show that LLMs systematically adapt their responses to align with prompt framing, even in factual contexts. This suggests that prompt framing can outweigh factual consistency in model responses. Overall, our findings delineate the extent and boundaries of LLM manipulability. Furthermore, the results imply that LLMs can reinforce subtle user biases and are susceptible to explicit prompt manipulation even in domains where responses should remain factually stable.
Large language models (LLMs) have the potential to aid and improve human decision-making in classification tasks, not only by providing fairly accurate predictions, but also in their ability to generate cogent narrative explanations of those predictions. Prior work has demonstrated that people generally find AI narrative explanations to be understandable, trustworthy, and convincing for changing beliefs and opinions; however, less is known about the impact of narrative explanations on objective human decision-making performance. Here we conduct a large-scale human behavioral experiment to evaluate decision-making performance with LLM-generated narrative explanations of varying persuasiveness. We found the degree of persuasiveness, or lack thereof, for LLM-based explanations did not meaningfully impact decision accuracy over a simple AI prediction alone, in agreement with typical results with explainable AI based on feature importance. We found evidence that narratives increased reliance on AI, but both when the AI prediction was correct and incorrect. Exploratory analyses also indicated that the more persuasive narratives may have had a detrimental effect on decision response times and the ability to discriminate between a correct and incorrect AI prediction. Overall, this work indicates that including narrative explanations with AI predictions may involve tradeoffs for decision-making performance, and more work is needed to determine how and when narrative explanations impact human decision-making.
Laura R. Marusich, Mary Grace Kozuch Dhooghe, Jonathan Z. Bakdash +1
Are large language models (LLMs) bad at capturing human judgment? Two commonly stated limitations are that LLMs fail to capture full distributions of responses, and that their judgments are unstable across wording variations. We demonstrate simple prompting strategies that mitigate these limitations. Across two datasets--a U.S.-representative set of 144 moral scenarios and 38 moral beliefs from the International Social Survey Programme's Family and Changing Gender Roles module covering 32 countries--we show how simple elicitation techniques help improve AI-human alignment. First, prompting models to report standard deviations and response proportions recovers the full range of human responses better than common strategies. Second, ensuring scenarios are clear to human participants--as reflected in human confusion ratings--boosts model alignment, and LLMs can track human confusion ratings. At the same time, we find that LLMs' estimates of their own error are poorly calibrated, though they can predict human variability relatively well. These results suggest that asking better questions to LLMs can yield better answers.