Intent-Driven Semantic ID Generation for Grounded Conversational News Recommendation
Authors: Hongyang Su, Beibei Kong, Lei Cheng, Chengxiang Zhuo, Zang Li, Chenyun Yu
Organizations: Platform and Content Group, Tencent, Shenzhen, China · Shenzhen Campus of Sun Yat-sen University, Shenzhen, China
Abstract
Conversational news recommendation requires grounding each suggestion in a rapidly evolving article corpus while addressing implicit user intents that lack explicit retrievable keywords. To characterize this scenario, we identify 6 intent types from production dialogues: five are implicit and pose fundamental challenges to standard RAG pipelines, forming a critical retrieve-first bottleneck. To address these issues, we introduce intent-driven Semantic ID (SID) generation under a Generate-then-Match paradigm. With two-stage training that consists of multi-task SID alignment and GPT-4 Chain-of-Thought distillation, an LLM maps diverse intents to hierarchical SID prefixes, which are then fuzzy-matched to the current news pool to guarantee fully grounded recommendations. Profile-Aware Dual-Signal Reasoning (PADR) further enables cold-start users to obtain valid recommendations using only profiles. On a mainstream Chinese news platform, our 7B model achieves 0% hallucination and 12.4% L1 match in the 152K open-generation SID space (4x random baseline). It matches GPT-4+Hybrid RAG on L1 while surpassing it on finer-grained metrics (L2 2x, Category +1.2pp) at ~100x lower cost. Cold-start users, where existing baselines score 0%, achieve 18.0% L1 (6x random), the highest among all user groups.
Search and recommendation serve a shared discovery objective but encode intent differently. We study this boundary through Dear Algo on Threads, a deployed product where open-ended requests such as \emph{more NBA news} or \emph{less politics} steer subsequent feed recommendations rather than return a one-shot result list. Its agentic intent layer compiles explicit, inferred, negative, and compound intent into a grounded executable plan, then invokes conventional retrieval and optional semantic or multimodal reranking. The layer shares an intent-to-retrieval contract without requiring one model or serving path across search-like and recommendation-like modes. We evaluate Dear Algo under a precision-first objective. In a blinded audit of 300 public request-item pairs (296 evaluable), a strict categorical LLM-as-a-judge gate achieved 94.4% exact-Relevant precision [88.8%, 98.9%]. Across 72 normalized request clusters, the full configuration produced 7.73 judge-qualified candidates per 20 slots versus 6.61 for an LLM-derived-query baseline, a gain of 1.11 [0.12, 2.12]. In a candidate-randomized serving-path study restricted to the reranker path's first 72 eligible hours, the user-weighted judge-Irrelevant share among judged admissions was 2.80% versus 4.78% off (-1.97 points [-3.02, -0.94]), while Exact-Relevant share was 2.24 points higher [0.08, 4.41]. Together, these studies show how explicit natural-language intent can be carried into feed recommendation under a precision-first evaluation framework
Generative recommendation commonly represents items using fixed-length semantic identifiers (SIDs) constructed through clustering and quantization. However, these artificial codes may overcompress item semantics, remain misaligned with pretrained LLM vocabularies, and require costly autoregressive decoding. In light of this, we propose VaLiDRec, a generative recommendation framework based on variable-length, LLM-aligned semantic identifiers. VaLiDRec constructs SIDs directly from informative native LLM vocabulary tokens via token importance estimation, semantic-quality-aware pruning, and collision-aware refinement, allowing identifier lengths to adapt to item semantic complexity. To model user preferences, VaLiDRec incorporates graph-aware soft prompts and reformulates recommendation as token-set prediction with token-level item scoring, eliminating autoregressive SID generation and beam search. Experiments on four real-world datasets show that VaLiDRec consistently outperforms strong sequential and generative recommendation baselines across all evaluation metrics. It further achieves superior zero-shot item cold-start performance and 87.49× faster inference than LC-Rec. These results demonstrate that LLM-native variable-length semantic identifiers provide a more expressive and efficient paradigm for generative recommendation.
Recent advances in generative recommendation (GR) leverage large language models (LLMs) as recommender backbones, enabling LLMs to directly generate recommendations conditioned on item-interaction histories. In these systems, items are often represented through semantic IDs (SIDs) added to the LLM vocabulary as special tokens. Ideally, SIDs imbue item token representations with semantic priors, thereby improving model generalization. However, standard vocabulary expansion typically initializes these tokens as random Gaussian vectors, discarding the SIDs' underlying continuous geometry and forcing the LLM to relearn token relationships from interaction data. To demonstrate the consequences of this design, we first show that training from this initialization tends to organize SID embeddings around item popularity rather than semantics. We further show that, despite partially reducing the reliance on popularity and improving cold item performance, the computationally expensive process of continual pretraining (CPT) fails to reliably recover the original semantic geometry. To address these findings, we propose a simple, parameter-free intervention that initializes SID token embeddings directly from their corresponding centroids in the semantic embedding space. Requiring only a few lines of code and no additional training or inference overhead, this drop-in approach improves pure-SFT Recall@5 by up to 16%, reaches peak performance with up to 40% fewer SFT steps, and improves cold-item Recall@5 by up to 60%. Moreover, on datasets that benefit from additional CPT, centroid initialization reaches comparable performance while requiring half as many CPT epochs. Together, our findings show that preserving SID geometry, beyond shared-prefix structure, provides a simple and effective semantic prior for LLM-based GR.