Genflow Ad Studio: A Compound AI Architecture for Brand-Aligned, Self-Correcting Video Generation

AI-generated video is increasingly used across marketing, product storytelling, and creative workflows, yet automated; high-precision quality control remains a major constraint to scaling production. We present HALLELUAI, an end-to-end system that moderates and regenerates image-to-video outputs to meet expert-level creative standards and deliver ultra-realistic videos with consistent end-user quality of experience (QoE) at scale. The system integrates a video moderation module that evaluates frame-level aesthetics, temporal motion fidelity, and fine-grained hallucination risks relative to the source image, with an agentic regeneration module that iteratively fixes failures through prompt refinement, controlled camera adjustments, targeted model or image switching, and structured retry strategies. The moderation logic is aligned with domain-specific creative guidelines and produces granular, machine-actionable feedback that directly drives regeneration. In human-in-the-loop evaluations with creative experts, HALLELUAI shows strong alignment and reliably outputs ultra-realistic, production-grade videos suitable for product and marketing placements at scale. This framework advances trustworthy AI generated video content by enforcing visual realism, brand safety, and strict input-image fidelity while enabling image-to-video generation at scale.

Modern black-box Image-to-Video (I2V) models offer powerful capabilities in automated content creation, yet their lack of fine-grained control and reliability presents significant challenges in professional workflows. Their inherent stochasticity causes minor variations in textual prompts or hyperparameters to yield drastically different outputs often necessitating inefficient, brute-force trial-and-error processes. To address these limitations, we introduce the ``Agentic Self-Improvement" framework, which reframes video synthesis into a closed-loop, goal-directed optimization. Our framework systematically navigates the generation parameter space using a novel two-stage approach. In the first stage, an iterative prompt optimization loop uses a multimodal Large Language Model (mLLM) to refine the input prompt. This refinement implements two automated evaluations: Davidsonian Scene Graph (DSG) queries ensure semantic adherence, and Common Mistake Questions (CMQ) for artifact detection. At the second stage, we use Bayesian optimization to efficiently co-optimize stochastic seeds and CFG scales. This search is guided by a suite of quality metrics, including the novel Video-Text Adherence (VTA) score derived from the DSG and CMQ evaluations. Our framework significantly outperforms unguided search methods: in human preference studies, videos generated via our agentic approach were strongly preferred over baseline outputs, achieving win rates up to 69%. This work provides a practical and extensible methodology for enhancing the predictability and control of state-of-the-art video generation models, moving the field beyond speculative curiosities toward reliable, production-ready tools.

Recent advances in video generative models have enabled high-fidelity, temporally coherent video generation. However, these models often struggle to satisfy prompts requiring specialized knowledge, specific identities, physical consistency, or ordered events. In this paper, we present VideoGen-Agent, a multimodal agent trained through multitask agentic reinforcement learning to use external tools for video generation. The agent coordinates augmentation, generation, and verification tools through multi-turn interactions, using the prompt and intermediate observations to guide its decisions. We train a shared policy on a category-balanced dataset spanning six tasks. Supervised fine-tuning on teacher-generated trajectories establishes tool-use behavior, which is then refined through reinforcement learning. A category-aware hybrid reward evaluates tool-call validity, task-appropriate tool use, and generated video quality. We further introduce VABench, a held-out benchmark of 600 prompts covering procedural knowledge, single- and multi-entity identity preservation, physical consistency, scene composition, and multi-shot temporal structure. On VABench, VideoGen-Agent improves over its base text-to-video generator by 19.1 points, from 56.5 to 75.6. Upgrading the generation tools further raises the score to 86.1 without additional agent training. Human raters prefer the upgraded configuration over the strongest standalone baseline in 84.3% of comparisons. These results support learning tool use across video-generation tasks and show that the trained agent can benefit from subsequent advances in generation tools.