Evaluating the Realism of LLM-powered Social Agents: A Case Study of Reactions to Spanish Online News

LLM agents are increasingly used to simulate real world interactions, but it remains unclear whether simulated behaviors preserve the content patterns and interaction dynamics of real human behaviors. Existing evaluations remain fragmented, which makes it difficult to compare systems or measure progress. In this paper, we focus on Reddit discussions as a concrete first step toward evaluating real-world social simulation. Reddit threads provide public, topic-grounded, multi-party interactions where people share experiences, debate, seek advice, express emotion, and collectively respond to products, events, and social issues. These discussions offer an observable window into broader social behavior, making them a useful setting for testing whether LLM agents can reproduce not only fluent text, but also the distributional patterns and interaction dynamics of real online communities. We introduce MiroBench, a benchmark for Reddit discussion simulation built from 4,292 real Reddit threads. MiroBench uses statistical tests to compare generated and real discussions across four major aspects: repetition and semantic uniformity, narrative content, toxicity and aggression, and structural complexity. Experiments across five domains and five models show that current simulators remain distributionally mismatched with real Reddit threads, while a lightweight prompt-based improvement procedure provides only limited gains. MiroBench offers a concrete benchmark for measuring, diagnosing, and improving realism in LLM-based social simulation.

LLMs are increasingly used as ``digital consumers'' to simulate public opinion, pre-test marketing decisions, and anticipate audience response. However, existing evaluations rarely ask whether a model can reconstruct the concrete reaction patterns that real consumers surface in public discourse. We introduce ConsumerSimBench, a benchmark built from 1,553 real Chinese social-media topics and 23,122 atomic, rule-audited criteria spanning four reaction families. Rather than scoring open-ended generations with a holistic preference judge, ConsumerSimBench decomposes each task into auditable yes-no decisions over concrete reaction points, raising three-judge agreement from 65.8% to 92.1% with 98.4% agreement between pointwise judge decisions and human-majority labels. Across 13 frontier generators, the strongest model, Gemini-3.1-Pro, covers only 47.8% of real reaction criteria, while GPT-5.2 and Claude-4.6 trail far behind despite their strength on technical benchmarks. The failures reveal a sharp gap between technical-benchmark performance and socially grounded consumer intuition. A direct structured reasoning prompt decreases coverage, while a generate--reflect multi-agent pipeline improves MiMo-V2.5-Pro from 32.9% to 37.6% on a subset. ConsumerSimBench reframes consumer simulation as a forecasting problem over real public-discourse reactions, showing that frontier LLMs remain far from reliably predicting what consumers will actually care about in high-context Chinese consumer discourse.

LLMs are increasingly deployed as proxies for human study participants in social science experiments, yet the fidelity of this practice has rarely been tested directly. We test whether six LLMs can simulate individual human belief updates, comparing LLM outputs 1-to-1 against ground truth data from 391 UK participants on Prolific, who updated their stances on three discussion topics after reading Reddit comments. Each participant was simulated by an LLM conditioned on a persona derived from their demographic and personality trait data. We find that some LLMs (Qwen3-32B and GPT-5-Mini) can match the human post-stance distribution, but only when given participants' actual initial stances. All six models fail to simulate initial stances themselves and to produce faithful belief updates from self-generated stances. Three systematic biases emerge across all models: overrepresentation of neutral positions, more frequent but smaller belief shifts than humans, and a failure to rank comments by convincingness. Demographic and personality trait personas had no consistent effect on fidelity. LLM simulations of human belief dynamics are only reliable when grounded in realistic starting conditions, that current multi-round social media simulations rarely provide.