Text-to-image diffusion models are increasingly deployed in open-ended creative contexts, yet their outputs remain impersonal, optimized for aggregate aesthetics rather than individual taste. Human preferences are pluralistic: one user favoring muted, nostalgic portraits may prefer vibrant street photography, while another gravitates toward dreamy film aesthetics. Existing methods require dense interaction histories or per-user fine-tuning, failing in cold-start settings and collapsing context-dependent preferences into a static representation. We introduce zero-shot image personalization from personas (ZIPP), which conditions image generation on natural-language personas (concise descriptors of a user's identity and aesthetic sensibilities) without any user-specific data or weight updates. ZIPP uses an LLM to rewrite prompts from the perspective of a given persona, steering diffusion models toward personalized outputs. To mine personas at scale, we train an inductive Graph Attention Network over a 22M-user Reddit interaction graph with dual contrastive objectives aligning graph structure with visual behavior, then verbalize learned representations into natural-language personas via an MLLM. We introduce ZIPBench, the first zero-shot personalization benchmark with 1.5K users, graph-mined personas, and 40K generated images. Across four benchmarks and 14 LLMs spanning five model families, persona conditioning yields consistent gains (13-20%), with frontier models benefiting most. In the few-shot setting, ZIPP matches or exceeds fine-tuned baselines trained on 100+ examples per user. ZIPP achieves the lowest preference distributional divergence (CMMD 0.16 vs. 0.55), and IPF-normalized demographic evaluation shows it substantially reduces subpopulation bias present in existing methods. Human evaluation confirms a 79% win rate over generic generation and 58-65% over all fine-tuned baselines.
Recent text-to-image models such as DALLE-3 excel at following diverse prompts yet remain blind to individual aesthetic preferences. We study personalized image generation, where models must align outputs with a user's implicit visual preferences based on a few historically preferred images and a short prompt. To this end, we introduce PIPBench, the first profile-inclusive benchmark for evaluating personalized image generation. We further propose a novel data construction pipeline that leverages psychological and demographic profiling dimensions for both real-user data collection and scalable agent-based data generation. Using PIPBench, we conduct a thorough evaluation of representative line of methods. Our experiments reveal key limitations in existing methods, suggesting new challenges and opportunities for personalized text-to-image synthesis. Project page: https://wuyuhang05.github.io/PIPBench/
Personalized image aesthetics assessment (PIAA) aims to predict an individual user's subjective rating of an image, which requires modeling user-specific aesthetic preferences. Existing methods rely on historical user ratings for this modeling and therefore struggle when such data are unavailable. We address this zero-shot setting by using user profiles as contextual signals for personalization and adopting a profile-based personalization paradigm. We introduce P-MLLM, a profile-aware multimodal LLM that augments a frozen LLM with selective fusion modules for controlled visual integration. These modules selectively integrate visual information into the model's evolving hidden states during profile-conditioned reasoning, allowing visual information to be incorporated in a profile-aware manner. Experiments on recent PIAA benchmarks show that P-MLLM achieves competitive zero-shot performance and remains effective even with coarse profile information, highlighting the potential of profile-based personalization for zero-shot PIAA.
Diffusion models have achieved remarkable success in high-quality image synthesis, sparking interest in image-guided generation tasks such as subject-driven image personalization. Despite their impressive personalization results, existing methods typically rely on computationally intensive fine-tuning, iterative optimization, or multi-step denoising processes, which significantly hinder their deployment and interactive capability in real-time applications. In this work, we present SwiftPie, the first one-step diffusion image personalization tool that enables lightning-fast generation of personalized images. SwiftPie introduces a novel dual-branch identity injection mechanism that effectively integrates subject identity into a one-step diffusion model. In addition, we incorporate a mask-guided rescaling strategy to further enhance subject contextualization within a single diffusion step. Extensive experiments demonstrate that SwiftPie not only delivers superior image personalization speed but also achieves comparable performance with multi-step approaches in both identity fidelity and prompt alignment. This work opens new opportunities for real-time, high-quality personalized image generation, paving the way for interactive visual synthesis.