Open domain subject-driven text-to-video (S2V) generation has drawn significant interest in academia and industry. Open domain S2V mainly involves two scenarios: in-domain, which requires retaining the reference subject features as much as possible, and cross-domain, which preserves the intrinsic features of the subject while allowing subject-irrelevant properties to vary flexibly according to the text prompt. Existing methods primarily focus on maximizing subject fidelity in in-domain scenarios, which limits their editability and adaptability in cross-domain scenarios, such as novel styles, semantic combinations, or domain attributes. In this study, we propose that an ideal S2V method should flexibly shuttle between different domains, achieving strong performance in both in-domain and cross-domain scenarios. To this end, we propose DomainShuttle, which could achieve high fidelity and generative flexibility for open domain video personalization. Specifically, we introduce Domain-MoT, which decouples videos and reference features and introduces the domain-aware AdaLN for domain-specific modeling of reference images. We then introduce the Video-Reference DualRoPE scheme, which places reference image tokens and video tokens in separate RoPE spaces to enable precise subject-level spatial modeling, and Cross-Pair Consistent Loss, which aims to extract intrinsic subject features unaffected by irrelevant features. Extensive experiments demonstrate that DomainShuttle achieves significant performance improvements over existing methods, exhibiting high subject fidelity and generative flexibility across diverse open domain application scenarios.
Subject-driven video generation (SDV-Gen) aims to produce videos of a specific subject by adapting a pretrained video model, enabling personalized and application-driven content creation. To achieve this goal, per-subject tuning methods require approximately 200 A100 GPU hours to generate a customized video, whereas zero-shot methods avoid per-subject tuning but typically rely on millions of subject-video pairs for the supervision, incurring massive network fine-tuning costs (10K-200K A100 GPU hours). We propose a data- and compute-efficient zero-shot SDV-Gen framework that avoids test-time per-subject tuning and the use of large-scale subject-video pairs. Our key idea decomposes SDV-Gen into (i) identity injection learned from subject-image pairs and (ii) motion-awareness preservation maintained by a small set of arbitrary videos. We optimize the two tasks with stochastic switching, using random reference-frame sampling and image-token dropout to prevent trivial first-frame copying. Our gradient analysis shows that the two objectives rapidly evolve toward nearly orthogonal update subspaces, explaining the stable optimization. Using CogVideoX-5B, we adapt a single model with 200K subject-image pairs and 4,000 arbitrary videos in 288 A100 GPU hours. This yields about 1% of compute compared to prior zero-shot baselines (i.e., 0.4% of VACE and 2.8% of Phantom) while using no subject-video pairs, yet remaining competitive in subject fidelity and motion quality. We show that the same recipe transfers to Wan 2.1-1.3B and Wan 2.2-5B.
Recent progress in video generation has shown impressive visual synthesis capabilities. However, open-domain customized video generation remains limited by the lack of large-scale, annotated datasets capturing diverse identity-specific attributes. To address this, we introduce PexelsCustom-1M, the first publicly available million-scale dataset for identity-preserving video generation, containing one million curated <identity, text, video> triplets across 8,000+ categories. Leveraging this, we propose CustoMDiT, a parameter-efficient framework that adapts a pretrained multimodal Diffusion Transformer into a customized video generator with only 8% additional learnable parameters. Our method surpasses prior state-of-the-art. However, benchmarks such as DreamBooth cover only 100 classes, which is insufficient for real-world applications. To overcome this, we construct OpenCustom, a new benchmark with 1,000+ categories, created via cross-dataset knowledge fusion from ImageNet and MS-COCO. Extensive experiments confirm the advantages of both our dataset and model. We will open-source the entire ecosystem--including dataset, pipeline, benchmark, and implementations--to support further research.
Subject-driven and multi-element video generation are central to controllable video synthesis, but existing methods still struggle to preserve identity consistency and model complex relationships among multiple subjects. In this paper, we propose Aura, a unified framework for high-fidelity and identity-consistent video generation. To better capture scene dynamics and subject interactions, we introduce AI director-level captions that provide dense and structured descriptions of video content. We further leverage a vision-language model (VLM) with learnable queries to extract multimodal semantic features from textual and visual references, covering both global semantics and fine-grained visual cues. To bridge the representational gap between the VLM and the Diffusion Transformer (DiT), we design a two-stage alignment strategy that progressively maps VLM features into the DiT feature space. For visual conditioning, we adopt token concatenation to inject reference information directly into the generation process. To distinguish heterogeneous subject types and reduce common copy-paste artifacts, we develop a subject-aware RoPE-Shift mechanism. To further differentiate reference images of different categories, we introduce subject-aware learnable tokens. In addition, we introduce Memory Tokens to balance the training signal across examples with different numbers of reference subjects. During inference, Progressive-APG (Adaptive Prompt Guidance) further alleviates oversaturation and improves semantic alignment with user prompts. Finally, we build a high-quality video-subject image dataset through a dedicated data construction pipeline. Extensive experiments show that our method achieves state-of-the-art performance on both single-subject generation and more challenging multi-element scenarios.