Unlearnable Faces: Privacy Protection Surviving Extraction Pipeline

Photos of faces uploaded online are vulnerable to malicious actors who can scrape facial images from online sources and intrude on personal privacy via unauthorized use of facial recognition models. This paper presents FaceCloak, a novel personalized face privacy protection system, which can generate defensive identity-specific universal face privacy masks from a single image of a user, causing facial recognition to fail. FaceCloak introduces a three-stage personalized face perturbation learning methodology: (1) It generates a small set of high-variety synthetic face images of a person based on a single image of the person. (2) It learns face cloaking by adding more protection to key facial-identity leakage regions through iterative perturbation generation over the small set of synthetic images, effectively shifting a user's identity embedding towards a distant anchor identity and away from a similar one. (3) It generates a personalized identity-protective mask in the form of pixel-wise cloaking, which is light-weight and can be efficiently applied to any facial image of a user while maintaining good perceptual quality. Extensive experiments on three popular face datasets across ten recognition models show the effectiveness of FaceCloak compared to 29 other existing representative methods. Code is available at https://github.com/zacharyyahn/FaceCloak

Identity-conditioned diffusion models enable high-quality and identity-consistent face generation, but they also raise severe privacy concerns, as models may continue to synthesize individuals despite their right to be forgotten. While machine unlearning has been extensively studied for concept and data removal, identity unlearning remains largely unexplored, particularly in models conditioned directly on identity embeddings rather than text prompts. In this work, we study identity unlearning in Arc2Face, a state-of-the-art identity-conditioned latent diffusion model for face generation, and introduce Proximity-guided Identity Unlearning (PIU), an anchor-guided framework for identity unlearning. Specifically, we formulate identity removal as an identity replacement objective that reassigns the source identity to a selected anchor identity in the learned identity space, and we complement it with a proximity-based anchor selection strategy motivated by the geometry of ArcFace representations. We further show that effective unlearning can be achieved through localized fine-tuning of a small subset of identity-sensitive cross-attention layers. Experiments across multiple target identities show that our framework effectively suppresses generation of the target identity while preserving realism and identity consistency for retained identities, as validated by improved performance on unlearning and image-quality metrics, together with qualitative evaluation. The source code for the PIU identity unlearning framework is made publicly available at https://github.com/edgarcancinoe/piu-unlearning.

AI models are increasingly trained on personal images scraped from social media and public platforms, often without consent, leading to serious privacy violations, such as unauthorized facial recognition and targeted advertising. To counter this, researchers have developed unlearnable examples (UEs), images modified with imperceptible noise to prevent AI models from extracting meaningful information. However, existing UE methods primarily rely on pixel-space noise, which can be bypassed by relearning strategies such as adversarial training, image transformation, and compression. While some techniques improve robustness, they often come at the expense of significant degradation in image utility and perceptual quality. In this paper, we introduce DiffUE to overcome these limitations by injecting noise into the semantic space of images instead of the pixel space. Instead of corrupting pixel values, DiffUE modifies high-level semantic features of images, ensuring robust unlearnability while preserving visual quality and utility. By leveraging a diffusion-based autoencoder framework to manipulate semantic features, DiffUE generates purposeful, natural-looking modifications that effectively resist advanced relearning strategies. Extensive experiments on four datasets, CIFAR-10, CIFAR-100, CelebA-HQ, and ImageNet, as well as a subjective user study, demonstrate that DiffUE significantly enhances the trade-off between image quality and unlearnability, offering a more robust and effective solution for safeguarding personal data in an increasingly exploitative AI landscape.