Authors: Chan-Tung Ku, Chan Hsu, Pei-Cing Huang, Frank Cheng-shan Liu, I-Ling Cheng, Yihuang Kang
Abstract
Silicon sampling-using large language models (LLMs) to simulate human survey respondents-has emerged as a promising approach for augmenting traditional survey research. However, most evaluations rely on distributional comparisons rather than individual-level prediction, which risks conflating pattern matching with coherent respondent-level prediction. We propose cross-survey transfer, a more rigorous evaluation framework in which an LLM is given a respondent's answers to one set of questions and must predict their answers to entirely different questions from the same survey. Using data from the Taiwan Election and Democratization Study (TEDS) 2024, three open-weight LLMs (27B-120B parameters), and supervised machine learning baselines, we find that: (1) zero-shot LLMs achieve 52% accuracy on genuinely unseen items, closing to within 6 percentage points (pp) of a supervised random forest trained on same-population data; (2) a stable construct predictability hierarchy emerges, from 67% for partisan attitudes to 23% for sovereignty; and (3) variance collapse and safety alignment effects-two commonly cited LLM limitations-turn out to be more nuanced than previously reported, with variance collapse affecting supervised models as well and alignment effects varying dramatically across model families. These findings clarify both the promise and boundaries of silicon sampling.
Large-language models have proven to be remarkable if inconsistent parrots of public attitudes and opinions. The extent to which LLMs are able to produce reasonable approximations of cultural taste remains an open empirical question that becomes more urgent by the day, with market research companies already offering provisional 'synthetic' survey panels and the contamination of standard survey data from LLM-generated responses. In this study, we build on past work on silicon sampling by extending considerations of their ecological, relational, and positional fidelity in the doomain of cultural tastes. We use large-language models from OpenAI, Anthropic, and DeepSeek to produce 554,940 silicon surrogates of survey respondents from the Survey of Public Participation in the Arts (SPPA). We find these silicon surrogates' tastes to be highly stylized facsimiles of human tastes. First, silicon samples are super-omnivorous with a systematic postive-bias for liking. These individual-level bias of silicon samples are not well-explained by the WEIRD-bias often discussed in the literature. Second, the complex relationality in real taste structures is completely distorted among silicon samples. Third, very little of the known cultural alignment between tastes and social space are preserved. Silicon samples juvenilize age-taste associations, resurrect anachronistic class-taste associations, and caricaturize gender- and race-taste associations. Key words: AI, taste, consumption, culture, silicon sampling, meta-analysis.
Large language models (LLMs) are increasingly used to simulate social survey responses, yet their outputs exhibit systematic biases: marginal distributions are skewed, response variance is poorly calibrated, and predictor-outcome relationships are attenuated. We ask a simple question: given a small pilot sample of human responses, can an LLM recover the statistical characteristics of a broader population? We decompose recovery along three axes: structural fidelity, marginal fidelity, and individual fidelity. Using a COVID-19 misinformation survey as a case study, we benchmark three families of approaches: prompting, rectification, and fine-tuning. The findings suggest that fine-tuning on small pilot samples offers a balanced approach for achieving multiple forms of fidelity, but the levels of such fidelity can vary across subsamples, potentially threatening pluralistic alignment.
Eun Cheol Choi, Youngrae Kim, Prabhu Pugalenthi +2
LLMs are increasingly used to simulate human survey responses, but prior work has mainly evaluated replication using mean-level or aggregate agreement, offering limited insight into whether LLMs reproduce the variability of human behavior. We evaluate LLM-based survey replication at the distributional level using a non-public 2010 consumer choice experiment on Korean instant noodle purchases, a setting unlikely to overlap with model training data. We evaluate three response variables of differing statistical type: binary purchase incidence, categorical brand choice, and count purchase quantity. For each, we compare human and LLM responses at mean-level, pattern, and distributional alignment, and against reference baselines from the human data alone. LLMs reproduce condition-level patterns reasonably well but fail to capture distributional structure: for purchase quantity, no model beats a condition-insensitive baseline that simply matches the pooled human distribution. Because models that match human means well can still produce distributions further from humans than this baseline, mean-based evaluation alone can be actively misleading. Replication also varies with input configuration, with structured personas and multimodal inputs improving alignment while explicit reasoning prompting degrades it monotonically.