SPADE: Escaping the Popularity-Similarity Frontier to Measure Serendipitous Recommendations

One of the enduring challenges in online platforms is recommendation. Both communities and advertisers face difficulties in analyzing complex user behavior, identifying habits and evolving preferences, and providing timely recommendations that are relevant to user interests. In particular, point of interest recommendation poses the additional challenge of identifying the factors that influence user behavior, capturing user tendencies, and generating accurate, personalized recommendations for each individual. In this work, we propose SOAR, a Social and Opinion Aware Recommendation model that incorporates both the user's friendship network and textual reviews to assess whether a location is suitable for a specific user, with a particular emphasis on the sentiment of shared reviews. Experimental results in real-world datasets demonstrate that incorporating reviews into the recommendation process improves the precision of the recommendation.

Fairness-aware recommender systems often mitigate bias by increasing exposure to under-represented or long-tail content, commonly through mechanisms that promote novelty and diversity. In practice, the strength of such interventions is typically controlled using global hyperparameters, fixed regularization weights, heuristic caps, or offline tuning strategies. These approaches implicitly assume that a single level of exploration is appropriate across users, contexts, and stages of interaction. In this work, we study exploration saturation as a user-dependent phenomenon arising from fairness- and novelty-driven recommendation strategies. We define exploration saturation as the point at which further increases in exploration no longer improve user utility and may instead reduce engagement or perceived relevance. Rather than proposing a new fairness-aware algorithm or optimizing a specific objective, we empirically analyze how increasing exploration affects users across varied recommendation models. Through longitudinal experiments using MovieLens-1M and Last.fm datasets, our results indicate that fairness-induced exploration exhibits diminishing or non-monotonic returns and varies substantially across users. In particular, users with limited interaction histories tend to reach saturation earlier, suggesting that uniform fairness or novelty pressure can disproportionately disadvantage certain users. These findings reveal a trade-off between fairness and user experience, suggesting that recommendation systems should adapt not only to relevance but also to the amount of fairness-driven exploration applied to individual users.

Sequential recommendation has increasingly shifted toward generative recommenders that combine sequential patterns with semantic item information. Yet these methods are often evaluated on a small set of widely used benchmarks, raising a key question: do these benchmarks actually require the advanced modeling capabilities that modern generative recommenders claim to provide? We conduct a benchmark audit with an intentionally simple graph heuristic. Starting from only the last one or two interacted items, it retrieves candidates from a few-hop item-transition graph and ranks them by item-feature similarity. Despite using no sequence encoder, generative objective, or training, this heuristic matches or outperforms many modern baselines, with relative NDCG@10 improvements of 38.10% and 44.18% over the best competing baseline on Amazon Review Sports and CDs. We show that this behavior reflects shortcut solvability rather than an artifact of one heuristic. We identify three shortcut structures that can make next-item prediction easier than expected: low-branching local transitions, feature-smooth transitions, and limited dependence on long user histories. These shortcuts need not appear together; even one or two strong signals can make simple local retrieval highly competitive, while weakening them makes the benefits of more sophisticated models clearer. Across 14 datasets, model rankings vary substantially with dataset properties, yet the heuristic remains competitive on 10 of them. Our findings suggest that strong performance on standard benchmarks does not always demonstrate advanced sequential, semantic, or generative modeling ability. We call for more careful dataset selection and dataset-level diagnostic analysis when using benchmarks to support claims about new recommendation models.