cs.CLApr 10, 2026

Simulating Organized Group Behavior: New Framework, Benchmark, and Analysis

Authors: Xinkai Zou, Yiming Huang, Zhuohang Wu, Jian Sha, Nan Huang, Longfei Yun, Jingbo Shang, Letian Peng

Organizations: University of California, San Diego · University of California, Irvine · Meta

Abstract

Simulating how organized groups (e.g., corporations) make decisions (e.g., responding to a competitor's move) is essential for understanding real-world dynamics and could benefit relevant applications (e.g., market prediction). In this paper, we formalize this problem as a concrete research platform for group behavior understanding, providing: (1) a task formalization with benchmark and evaluation criteria, (2) a structured and adaptive analytical framework, and (3) detailed temporal and cross-group analysis. Specifically, we propose Organized Group Behavior Simulation, a task that models organized groups as collective entities from a practical perspective: given a group facing a particular situation (e.g., AI Boom), predict the decision it would take. To support this task, we present GROVE (GRoup Organizational BehaVior Evaluation), a benchmark covering 44 organized groups with 8,052 real-world context-decision pairs collected from Wikipedia and TechCrunch across 9 domains, with an end-to-end evaluation protocol assessing consistency, initiative, scope, magnitude, and horizon. Beyond straightforward prompting pipelines, we propose a structured analytical framework that converts collective decision-making events into an interpretable, adaptive, and traceable behavioral model, achieving stronger performance than summarization- and retrieval-based baselines. It further introduces an adapter mechanism for time-aware evolution and group-aware transfer, and traceable evidence nodes grounding each decision rule in originating historical events. Our analysis reveals temporal behavioral drift within individual groups, which the time-aware adapter effectively captures for stronger prediction, and structured cross-group similarity that enables knowledge transfer for data-scarce organizations.

Figures & tables

Appendix figures & tables37 assets

Supplementary material from the paper’s appendix.

Appendix

Explore similar work

Oct 5, 2026

Learning to Simulate Individuals from Macro Social Signals

Large language models are increasingly used to simulate how individuals respond to new situations, yet the behavioral reasoning behind these responses is either inherited from pretraining or learned from individual-level annotations, which offer limited behavioral diversity and little supervision of the reasoning itself. We propose to learn behavioral reasoning from prediction markets, whose price trajectories record how populations respond to real-world events at scale. We introduce macro2mind, which trains a language model with GRPO using market signals. A social behavioral decomposition makes behavioral reasoning an explicit step of forecasting: the model infers representative groups of market participants, predicts how each interprets the news and updates its beliefs, reasons about their interactions, and aggregates these responses into a price. A hindsight-regret curriculum with difficulty-aware sampling focuses training on transitions where hindsight-identified groups substantially improve the forecast while prioritizing examples that remain learnable for the current policy. The learned reasoning applies to user simulation without further training. On SWM-Bench, macro2mind achieves state-of-the-art directional accuracy and correlation on Polymarket. Trained on market data, it transfers zero-shot to four user-simulation benchmarks (Humanual, OvertonBench, PRISM, and CAD) and has competitive performance among zero-shot methods. Used as a data generator, macro2mind also raises a downstream simulator's accuracy on unseen users by 15.5 points, outperforming data generated by its backbone by 13.2 points.
Apr 16, 2026

Meituan Merchant Business Diagnosis via Policy-Guided Dual-Process User Simulation

Simulating group-level user behavior enables scalable counterfactual evaluation of merchant strategies without costly online experiments. However, building a trustworthy simulator faces two structural challenges. First, information incompleteness causes reasoning-based simulators to over-rationalize when unobserved factors such as offline context and implicit habits are missing. Second, mechanism duality requires capturing both interpretable preferences and implicit statistical regularities, which no single paradigm achieves alone. We propose Policy-Guided Hybrid Simulation (PGHS), a dual-process framework that mines transferable decision policies from behavioral trajectories and uses them as a shared alignment layer. This layer anchors an LLM-based reasoning branch that prevents over-rationalization and an ML-based fitting branch that absorbs implicit regularities. Group-level predictions from both branches are fused for complementary correction. We deploy PGHS on Meituan with 101 merchants and over 26,000 trajectories. PGHS achieves a group simulation error of 8.80%, improving over the best reasoning-based and fitting-based baselines by 45.8% and 40.9% respectively.
Jun 1, 2026

BehaviorBench: Modeling Real-World User Decisions from Behavioral Traces

Many decision-support settings require systems that adapt to individual users, but evaluation data for this problem remain limited. Existing benchmarks for user understanding often rely on simulated users or model-generated behavior, even though recent work cautions that model-based simulations can diverge systematically from human behavior. We introduce BehaviorBench, a benchmark for evaluating personalized decision modeling from real-world behavioral traces. BehaviorBench reconstructs wallet-level decision histories from observed public prediction-market and on-chain records, and organizes them into two complementary task layers: Belief prediction, which predicts a user's final revealed stance and confidence in a market, and Trade prediction, which predicts the direction and amount of individual transactions. Across 2,000 evaluation wallets, the benchmark contains 141,445 Belief instances and 1,485,972 Trade instances, with disjoint support pools for retrieval-based evaluation. We evaluate frontier and open-weight generative models under four history interfaces: no personalization, direct recent history, generated user profiles, and retrieved support-wallet evidence. Personalization improves Belief prediction more consistently than Trade prediction, model rankings change across task layers and metrics, and different history interfaces expose different failure modes. BehaviorBench provides an evaluation setting for studying whether personalized methods can use real-world behavioral evidence rather than simulated users alone.