CIFA: Contextual-Intersectional Fairness Auditing for Hidden Subgroup Discovery in Face Analysis

Large-scale facial datasets like CelebA are widely used in computer vision, yet the cultural biases embedded in their labels remain underexplored. Fairness research has distinguished representational from allocational harms, but audits of computer vision datasets have mostly examined categorical labels, leaving open how such harms appear in learned features and model attention. This paper examines CelebA at three levels: dataset structure, learned feature weights, and spatial attention, focusing on how gendered double standards of ageing and beauty are encoded in the data and reproduced in model behaviour. First, hierarchical clustering of 202,599 images shows that the 39 attributes organise into latent trait bundles aligned with cultural archetypes: performative femininity (youth, makeup, adornment) and professional masculinity (ageing, facial hair, formal attire). Female faces, though more often rated attractive overall, incur steep penalties when assigned to ageing or masculine-coded clusters. Second, XGBoost with SHAP analysis reveal gender-specific effects, such as adiposity reducing attractiveness only for females. Third, Grad-CAM finds that predictions for female and younger male subgroups concentrate on mid-face cues, whereas predictions for older males drift toward peripheral cues such as hair and clothing. Older males attain the highest accuracy but the lowest average precision, indicating categorical exclusion of groups outside the dataset's evaluative templates. Cultural double standards thus pass from media representation into dataset labels, feature weights, and model attention, producing two representational harms: hyper-scrutiny of women under a narrow evaluative template, and exclusion of older men from the scheme entirely. Fairness metrics focused on performance disparities mask both, underscoring the need to address representational harm in fairness research.

The deployment of face detection models in real-world applications raises important fairness concerns, as these systems may showcase performance disparities across demographic groups. A key obstacle to studying and mitigating such biases is the lack of face detection datasets with sensitive feature annotations. To address this gap, we introduce WIDER-FAIR, a new dataset built on the widely used WIDER-FACE benchmark, manually annotated with the perceived ethnicity and sex of each face. The dataset contains 16,256 images annotated across four ethnic groups: Asian, Black, Indian, and White, and two sex categories. We assess the quality and coherence of the annotations using face embeddings, a K-Nearest Neighbors classifier, and a t-SNE visualization, all of which support the consistency of the labeling process. As a demonstration of the dataset's potential, we train a YOLOv5 model and perform ablation studies on each sensitive feature. Among other findings, our experiments show that detection performance is notably lower for faces of Black individuals, and that excluding this group from training increases fairness disparity more than excluding any other ethnic group. These observations illustrate the value of demographically annotated datasets for understanding and evaluating bias in face detection models.

Deepfake detectors show large performance gaps across demographic groups. Existing fairness approaches require demographic labels, retraining, or sacrifice accuracy. We introduce Face-Fairness (FF), a plug-and-play framework for bias mitigation. Our primary contribution, Face-Feature Tuning (FFT), is the first demographic label-free fairness method demonstrated for deepfake detection: a lightweight calibrator that performs a logit remapping conditioned on frozen face embeddings. We complement FFT with two variants: FF-Max, which maximizes worst-group accuracy when demographics are available, and FF-Discover, which does the same with embedding-discovered groups. Across in-domain and cross-dataset test settings, FF consistently reduces FPR/TPR gaps and improves minimum group accuracy while maintaining (often improving) overall accuracy. The approach is detector-agnostic, adds negligible runtime overhead, and requires no access to identity attributes.