Language models are known to exhibit various forms of cultural bias in decision-making tasks, yet much less is known about their degree of cultural familiarity in open-ended text generation tasks. In this paper, we introduce the task of culturally-adapted art description generation, where models describe artworks for audiences from different cultural groups who vary in their familiarity with the cultural symbols and narratives embedded in the artwork. To evaluate cultural competence in this pragmatic generation task, we propose a framework based on culturally grounded question answering. We find that base models are only marginally adequate for this task, but, through a pragmatic speaker model, we can improve simulated listener comprehension by up to 8.2%. A human study further confirms that the model with higher pragmatic competence is rated as more helpful for comprehension by 8.0%.
Figures & tables
Figure 1: Example of a Gemma3-generated description of artwork for audiences unfamiliar with the cultural context. The description fails to explain the symbolism of the lotus leaf and therefore lacks evidence to help them answer the culturally-attuned question.
Figure 2: Our approach uses a self-improving speaker model to generate pragmatic artwork descriptions. Given an artwork and the listener’s cultural group, the pragmatic speaker first samples multiple descriptions, then ranks them by simulating how the listener would answer culturally-attuned questions when provided with each description. The model then selects the description with the highest self‑evaluation score and presents it to the listener, either an external simulated listener or human listener.
Table 1: Question-answering accuracy for culturally-agnostic and culturally-attuned artwork‑related questions, using descriptions generated by different speaker models. An external simulated listener (Qwen2.5‑VL), either familiar or unfamiliar with the artwork’s culture, answers the questions. † denotes when the pragmatic model has significantly higher accuracy than the base model ( p<0.05 ) as determined by a two-sample t -test. Takeaway: VLMs can self-improve their pragmatic competence when used as speaker models.
Figure 3: Human users preference rates for descriptions generated by the base speaker and the pragmatic speaker. Takeaway: The pragmatic speaker improves user comprehension and introduces new information, but insufficiently accounts for users’ existing knowledge.
Comprehension
Knowledge Gain
Prior Knowledge
QA Accuracy Gain
Self-eval. Score
0.08 (-0.06, 0.22)
0.04 (-0.10, 0.18)
0.06 (-0.08, 0.20)
0.15 (0.05, 0.25)
Table 2: Kendall’s τ correlation between model self-evaluation score ( Eq 5 ), human preference over a pair of descriptions, and human QA accuracy gain from using the description versus not using it. Ranges are 95% confidence intervals. Takeaway: Model self‑evaluation score has stronger correlation with human QA accuracy gain than with human preferences.
Figure 4: The pragmatic speaker outperforms the base speaker in question-answering under an external simulated listener, both when (a) the listener aligns with human understanding and when (b) it does not. Colors denote semantically similar sentences.
Appendix figures & tables6 assets
Supplementary material from the paper’s appendix.
Appendix
QA Accuracy
Familiar
Unfamiliar
Speaker
W.o. Description
W. Description
W.o. Description
W. Description
Base Gemma
35.9 (24.0–47.7)
39.9 (27.7–52.1)
29.8 (18.1–41.6)
36.4 (23.4–49.4)
Pragmatic Gemma
47.6 (37.3–57.9)
47.0 (35.5–58.5)
34.5 (24.1–45.0)
40.0 (28.6–51.4)
Appendix
Table 3: Human user QA accuracy, ranges are 95% confidence intervals. Takeaway: Users perform better on culturally familiar artworks than on unfamiliar ones, consistent with simulated evaluation. Descriptions help understanding of culturally unfamiliar artworks, while differences between models are not significant.
Figure 5: Screenshot of the human evaluation pipeline. Each participant first reads the task instructions and important notes.
Figure 6: Participants select culture symbols from a list of visual elements, without any descriptions.
Figure 7: Participants answer three questions about each symbol, without being provided any artwork description.
Figure 8: Participants are then shown a randomly sampled artwork description, either from the base or the pragmatic speaker model, and asked to complete the same tasks.
Figure 9: Participants make subjective judgments given two descriptions generated by the base and pragmatic models.
Recent work has shown that LLMs overrepresent dominant cultures, particularly Western ones, while marginalizing others. We investigate whether this affects models' ability to generate culturally adapted responses by evaluating their use of local measurement units based on the user's perceived cultural background. We introduce Cultural and Pragmatic Response Inference (CAPRI), a dataset of conversations with varying levels of cultural cues. Experiments with state-of-the-art LLMs show that models can infer cultural background and recall relevant conventions, but often fail to utilize the information to adapt their answers to the relevant cultural conventions, unless explicitly prompted to perform the tasks sequentially. We further evaluate adaptation to the interpretation of time and quantity expressions, two subjective language grounding dimensions that are affected by culture. We find that models increasingly adapt their answers as cultural cues accumulate, but their priors are not culture-neutral, sometimes aligning with the model's country of origin. Overall, CAPRI provides a resource for future research aimed at narrowing the gap between cultural knowledge and culturally adaptive language generation.
Yisong Miao, Jian Zhu, Vered Shwartz
National University of Singapore · University of British Columbia · Canada CIFAR AI Chair, Vector Institute
Many benchmarks show that large language models can answer direct questions about culture. We study a different question: do they also change how they speak when culture is only implied by the situation? We evaluate 60 culturally grounded conversational scenarios across five languages in three conditions: a neutral baseline (Prompt A), an explicit cultural instruction (Prompt B), and implicit situational cueing (Prompt C). We score responses on 12 pragmatic features covering deference to authority, individual-versus-group framing, and uncertainty management. We define Pragmatic Context Sensitivity (PCS) as the fraction of the Prompt A->B shift that reappears under Prompt A->C. Across four deployed LLMs and five languages (English, German, Hindi, Nepali, Urdu), the primary stable-only PCS mean is 0.196 (SD = 0.113), indicating that the models recover only about one-fifth of the pragmatic shift they can produce when instructed explicitly. Transfer is strongest for authority-related cues (0.299) and weakest for individual-versus-group framing (0.120). Uncertainty-related behaviour is mixed: hedging density exhibits negative explicit gaps in all five languages, suggesting that alignment training actively suppresses the target behaviour. Because Hindi and Urdu share core grammar yet index distinct cultural communities, we use them as a natural control; a paired analysis finds no reliable baseline difference (t = 0.96, p = 0.339, dz = 0.06), suggesting that models respond primarily to linguistic structure rather than to the cultural associations a language carries. We argue that multilingual cultural pragmatics is an explicit-versus-implicit deployment problem, not only a factual knowledge problem.
1Network Analysis and Social Influence Modelling (NASIM) Lab · 3Computational Social Science & Systems Analysis University of Münster · School of Computing Macquarie University
Ambiguity is often treated as a bug for AI systems to resolve---but in human communication and culture, ambiguity can also be a generative resource. From humour to politics to art, people express themselves in words and images that are open enough to invite different interpretations, yet constrained enough to be interpretable. We operationalise this notion of calibrated ambiguity with a task drawn from the parlour game Dixit. We compare differences in clues generated by human vs multimodal language models, based on a novel coding rubric for calibrated ambiguity, and find that models consistently exhibit ambiguity collapse (i.e., their outputs are over-specified, leaving no room for multiple legitimate interpretations). Unlike human clues, AI-generated clues also exhibit cultural flattening; they almost never make reference to culturally-situated knowledge, even when prompted to use allusion and figurative language.
Cody Kommers, Mingrui Ye, Evelyn Gius +4
King’s College London London, United Kingdom · University of Edinburgh Edinburgh, United Kingdom