Social Media Analysis

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Overview

The field examines how people communicate and organize online, using text, images, video, user activity, and interaction networks. Common approaches include sentiment and stance classification, topic modeling, graph analysis, multimodal machine learning, and large language models. Researchers apply these methods to questions such as misinformation spread, political polarization, mental health, moderation, and audience engagement across platforms and events. A central challenge is ensuring that labels and models capture context, language, and platform differences well enough to support reliable conclusions about people and society.

Latest papers

CardsList

222 papers30 papers in the last four weeks, up 36% on the four weeks before. 0.2% of all new papers.

  1. PERCEIVE: A Benchmark for Personalized Emotion and Communication Behavior Understanding on Social Media

    Apr 10, 2026Jian Liao, Yujin Zheng, Suge Wang +2Social Media AnalysisEmotion Recognition

    School of Computer and Information Technology, Shanxi University, China · Joint Laboratory of Tourism Big Data in Shanxi Province, China · Key Laboratory of Computational Intelligence and Chinese Information Processing of Ministry of Education, Shanxi University, China

  2. SemEval-2026 Task 9: Detecting Multilingual, Multicultural and Multievent Online Polarization

    Apr 8, 2026Usman Naseem, Robert Geislinger, Juan Ren +31Social Media AnalysisMultilingual Text Classification

    Macquarie University · University of Hamburg · Zayed University +23

  3. Curation and Extraction of Drug-Related Entities from Reddit Platform

    Apr 8, 2026Zewei Wang, Zihan Xu, Yishu Wei +2Named Entity RecognitionClinical Information Extraction

    Population Health Sciences, Weill Cornell Medicine, New York City, USA · School of Computing and Information Systems, University of Melbourne, Melbourne, Australia · Emergency Medicine, Weill Cornell Medicine, New York City, USA

  4. Content Fuzzing for Escaping Information Cocoons on Digital Social Media

    Apr 7, 2026Yifeng He, Ziye Tang, Hao ChenSocial Media AnalysisAdversarial Text Attacks

    Department of Computer Science, University of California, Davis · Department of Communication, University of California, Davis · University of Hong Kong

  5. Protecting and Preserving Protest Dynamics for Responsible Analysis

    Apr 6, 2026Cohen Archbold, Usman Hassan, Nazmus Sakib +2Privacy-Preserving MLSocial Media Analysis

    University of Kentucky, USA

  6. Cross Event Detection and Topic Evolution Mining in cross events for Man Made Disasters in Social Media Streams

    Apr 3, 2026Pramod Bide, Sudhir Dhage, Mohammed Afaan Ansari +1Social Media AnalysisTopic Modeling

    Sardar Patel Institute Of Technology, Andheri, Mumbai, Maharashtra, India

  7. Scale over Preference: The Impact of AI-Generated Content on Online Content Ecology

    Apr 2, 2026Tianhao Shi, Yang Zhang, Xiaoyan Zhao +8Social Media AnalysisAI Governance

    University of Science and Technology of China, Hefei, China. · National University of Singapore, Singapore. · Kuaishou Technology, Beijing, China. +1

  8. Multimodal Analysis of State-Funded News Coverage of the Israel-Hamas War on YouTube Shorts

    Apr 1, 2026Daniel Miehling, Sandra KueblerPolitical CommunicationSocial Media Analysis

    Indiana University

  9. LLM Agents Predict Social Media Reactions but Do Not Outperform Text Classifiers: Benchmarking Simulation Accuracy Using 120K+ Personas of 1511 Humans

    Mar 31, 2026Ljubisa Bojic, Alexander Felfernig, Bojana Dinic +4LLM Agent EvaluationHuman Behavior Simulation

    Institute for Artificial Intelligence Research and Development of Serbia · University of Belgrade, Institute for Philosophy and Social Theory, Digital Society Lab · Complexity Science Hub, Vienna, Austria +4

  10. Real-World Challenges in Fake News Detection: Dealing with Posts by Cold Users

    Mar 30, 2026Sai Keerthana Karnam, Abhirup Kundu, Jashn Arora +2Fake News DetectionSocial Media Analysis

    Indian Institute of Technology Kharagpur · Google DeepMind

  11. Debiasing Large Language Models toward Social Factors in Online Behavior Analytics through Prompt Knowledge Tuning

    Mar 28, 2026Hossein Salemi, Jitin Krishnan, Hemant PurohitLanguage Model DebiasingSocial Bias in Language Models

    George Mason University, Fairfax, Virginia, United States

  12. Decoding Market Emotions in Cryptocurrency Tweets via Predictive Statement Classification with Machine Learning and Transformers

    Mar 26, 2026Moein Shahiki Tash, Zahra Ahani, Mohim Tash +3ClassificationText Classification

    Centro de Investigación en Computación, Instituto Politécnico Nacional, Ciudad de México, México · Management and Economics Faculty, University of Sistan and Baluchestan, Zahedan, Iran · Universidad Panamericana, Augusto Rodin, Ciudad de México, México

  13. Real Talk, Virtual Faces: Symbolic-Semantic Discourse Geometry of Virtual and Human Influencer Audiences

    Mar 25, 2026Shahram Chaudhry, Sidahmed Benabderrahmane, Talal RahwanSocial Media Analysis

    New York University (NYUAD), Division of Science, Computer Science Department

  14. Emergence of Fragility in LLM-based Social Networks: the Case of Moltbook

    Mar 24, 2026Luca Sodano, Sofia Sciangula, Amulya Galmarini +1Social Network AnalysisMulti-Agent LLM Systems

    School of Industrial Engineering, Intelligence, Complexity and Technology Lab (ICT Lab), LIUC - Università Cattaneo, Castellanza (Italy), 21053 · Intelligence, Complexity and Technology Lab (ICT Lab), LIUC - Università Cattaneo, Castellanza (Italy), 21053

  15. SynSym: A Synthetic Data Generation Framework for Psychiatric Symptom Identification

    Mar 23, 2026Migyeong Kang, Jihyun Kim, Hyolim Jeon +6Synthetic Data GenerationMental Health

    Sungkyunkwan University, Seoul, Republic of Korea · Samsung Medical Center, Seoul, Republic of Korea · Omnicns, Seoul, Republic of Korea +1

  16. Do LLM-Driven Agents Exhibit Engagement Mechanisms? Controlled Tests of Information Load, Descriptive Norms, and Popularity Cues

    Mar 21, 2026Tai-Quan Peng, Yuan Tian, Songsong Liang +2Large Language Model-Based Social SimulationHuman Behavior Simulation

    Department of Communication, Michigan State University, USA · College of Computer Science and Technology, Zhejiang University, China · School of Software Technology, Zhejiang University, China

  17. EvoTaxo: Building and Evolving Taxonomy from Social Media Streams

    Mar 20, 2026Yiyang Li, Tianyi Ma, Yanfang YeTaxonomy InductionHierarchical Classification

    University of Notre Dame

  18. PolicySim: An LLM-Based Agent Social Simulation Sandbox for Proactive Policy Optimization

    Mar 20, 2026Renhong Huang, Ning Tang, Jiarong Xu +6Large Language Model-Based Social SimulationPolicy Optimization

    Zhejiang University, Hangzhou, China · Fudan University, Shanghai, China · HKUST, Hong Kong, China +3

  19. Large-Scale Analysis of Persuasive Content on Moltbook

    Mar 18, 2026Julia Jose, Meghna Manoj Nair, Rachel GreenstadtLarge Language Model-Based Text ClassificationPolitical Discourse Analysis

    Department of Computer Science and Engineering, New York University, New York, NY, USA

  20. Temporal Narrative Monitoring in Dynamic Information Environments

    Mar 18, 2026David Farr, Stephen Prochaska, Jack Moody +4Social Media Analysis

    School of Information Science, University of Washington, Seattle, USA · Whiting School of Engineering, Johns Hopkins University, Baltimore, USA · School of Computer Science, Carnegie Mellon University, Pittsburgh, USA +1

  21. Form Without Function: Agent Social Behavior in the Moltbook Network

    Mar 17, 2026Saber Zerhoudi, Kanishka Ghosh Dastidar, Felix Klement +9Social Media AnalysisComputational Social Science

    University of Passau, Passau, Germany · IT:U Austria, Linz, Austria

  22. POLAR:A Per-User Association Test in Embedding Space

    Mar 16, 2026Pedro Bento, Arthur Buzelin, Arthur Chagas +7Social Bot DetectionSocial Media Analysis

    Universidade Federal de Minas Gerais (UFMG), Belo Horizonte, Brazil

  23. Privacy Preserving Topic-wise Sentiment Analysis of the Iran Israel USA Conflict Using Federated Transformer Models

    Mar 13, 2026Md Saiful Islam, Tanjim Taharat Aurpa, Sharad Hasan +1Sentiment AnalysisSocial Media Analysis

    Department of Educational Technology and Engineering, University of Frontier Technology, Bangladesh (UFTB), Gazipur, Bangladesh. · Department of Data Science and Engineering, University of Frontier Technology, Bangladesh (UFTB), Gazipur, Bangladesh. · Department of IOT and Robotics Engineering, University of Frontier Technology, Bangladesh (UFTB), Gazipur, Bangladesh.

  24. LLM-Augmented Therapy Normalization and Aspect-Based Sentiment Analysis for Treatment-Resistant Depression on Reddit

    Mar 12, 2026Yuxin Zhu, Sahithi Lakamana, Masoud Rouhizadeh +3Mental HealthSentiment Analysis

    Department of Biomedical Informatics, Emory University, Atlanta, GA · Department of Pharmaceutical Outcomes and Policy, University of Florida, Gainesville, FL

  25. Detecting Abnormal User Feedback Patterns through Temporal Sentiment Aggregation

    Mar 11, 2026Yalun Qi, Sichen Zhao, Zhiming Xue +2Anomaly DetectionTime-Series Anomaly Detection

    Khoury College of Computer Science Northeastern University Boston United States · College of Engineering Northeastern University Boston United States · College of Professional Studies Northeastern University Boston United States

  26. Large language models can disambiguate opioid slang on social media

    Mar 11, 2026Kristy A. Carpenter, Issah A. Samori, Mathew V. Kiang +4Word Sense DisambiguationSocial Media Analysis

    Departments of 1Biomedical Data Science, Stanford University, Stanford, CA 94305, USA · Departments of 2Bioengineering, Stanford University, Stanford, CA 94305, USA · Departments of 3Epidemiology and Population Health, Stanford University, Stanford, CA 94305, USA +5

  27. Classifying Problem and Solution Framing in Congressional Social Media

    Mar 10, 2026Misha Melnyk, Mitchell Dolny, Joshua D. Elkind +6Political Discourse AnalysisText Classification

    David R. Cheriton School of Computer Science, University of Waterloo · Martin School of Public Policy & Admin, University of Kentucky · Nistler College of Business and Public Administration, University of North Dakota

  28. Examining the Role of YouTube Production and Consumption Dynamics on the Formation of Extreme Ideologies

    Mar 9, 2026Sarmad Chandio, Rishab NithyanandOpinion DynamicsSocial Media Analysis

    University of Iowa

  29. Who Shapes Brazil's Vaccine Debate? Semi-Supervised Modeling of Stance and Polarization in YouTube's Media Ecosystem

    Mar 4, 2026Geovana S. de Oliveira, Ana P. C. Silva, Fabricio Murai +1Social Media AnalysisStance Detection

    Universidade Federal de Ouro Preto, João Monlevade, Brazil · Universidade Federal de Minas Gerais, Belo Horizonte, Brazil · Worcester Polytechnic Institute, Worcester, United States +1

  30. Multi-Agent Causal Reasoning for Suicide Ideation Detection Through Online Conversations

    Feb 27, 2026Jun Li, Xiangmeng Wang, Haoyang Li +6Suicide Risk ModelingSocial Media Analysis

    The Hong Kong Polytechnic University, Hong Kong, China · City University of Hong Kong, Hong Kong, China · Shenzhen MSU-BIT University, Shenzhen, China +1