User Modeling

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Period ending 2026-09-07

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A weekly snapshot of new work published in User Modeling.

29 papers

Latest in User Modeling

Sep 1, 2026cs.AI

User Representation via Cross Multi-source Behavior Pre-training for Mobile Games

User representation pre-training has become a fundamental paradigm for alleviating data sparsity in downstream personalization tasks. However, existing studies predominantly focus on single-app or app-level behaviors, overlooking the inherently cross-source and multi-granular nature of user activities on mobile devices. At the device level, user intent emerges from complex interactions among heterogeneous behavior sources and hierarchical action structures, posing challenges that cannot be addressed by conventional app-centric modeling. To tackle this issue, we propose CM-PTM, a novel Cross Multi-source Behavior Pre-Training Model tailored for mobile game user representation learning on device-level behavioral logs. CM-PTM employs hierarchical cascaded mask-then-predict proxy tasks that first infer the source of the next behavior and then progressively refine predictions at the app-action level. This design enables unified modeling of cross-source dependencies and fine-grained behavioral dynamics within a single pre-training paradigm. Extensive experiments on large-scale real-world mobile datasets demonstrate that CM-PTM effectively captures users' endogenous interests and consistently delivers significant performance gains on downstream mobile game recommendation tasks.
Chengqi Yang, Yiran Qiao, Feng Liu +7
Aug 5, 2026cs.SI

IMMENSE: Inductive Multi-perspective User Classification in Social Networks

Online social networks increasingly expose people to users who propagate discriminatory, hateful, and violent content. Young users, in particular, are vulnerable to exposure to such content, which can have harmful psychological and social repercussions. Given the massive scale of today's social networks, in terms of both published content and number of users, there is an urgent need for effective systems to aid Law Enforcement Agencies (LEAs) in identifying and addressing users that disseminate malicious content. In this work we introduce IMMENSE, a machine learning-based method for detecting malicious social network users. Our approach adopts a hybrid classification strategy that integrates three perspectives: the semantics of the users' published content, their social relationships and their spatial information. Such contextual perspectives potentially enhance classification performance beyond text-only analysis. Importantly, IMMENSE employs an inductive learning approach, enabling it to classify previously unseen users or entire new networks without the need for costly and time-consuming model retraining procedures. Experiments carried out on a real-world Twitter/X dataset showed the superiority of IMMENSE against five state of the art competitors, confirming the benefits of its hybrid approach for effective deployment in social network monitoring systems.
Francesco Benedetti, Antonio Pellicani, Gianvito Pio +1
Aug 5, 2026cs.CL

The Personalization Mirage: How LLMs Fabricate User Profiles, and Why Self-Monitoring Misleads

Personalized LLMs with persistent memory are increasingly deployed, yet the faithfulness of their user models remains unexamined. We study over-inference (OI): the phenomenon where LLMs fabricate user attributes beyond what evidence supports. We introduce MirageBench, comprising 150 personas balanced across stereotypical, counter-stereotypical, and neutral profiles, 6 personalization tasks spanning an ``imagination gradient'', a four-way faithfulness taxonomy operationalized by an independent judge (validated against a blind human annotator on 400 claims: Cohen's kappa = 0.863 four-class, kappa = 0.900 binary), and a leaderboard of 12 models across 7 families on 143616 judged claims. We find that over-inference is pervasive: every one of the 12 models over-infers 35%--49% of its claims (cross-model mean 41.6%; claim-weighted 41.8%), with no model in this evaluation escaping it. Most strikingly, we surface a Self-Monitoring Inversion: at the model-selection level, models' self-assessed OI is negatively rank-correlated with their judge-measured OI (rho = -0.60, p = 0.044; exploratory, wide bootstrap CI [-0.90, +0.06], n = 12). The models that report the least over-inference tend to be flagged as fabricating the most, so self-reported confidence is a misleading signal for comparing models, even though within a single model self-audit still ranks that model's own claims moderately well (AUROC 0.58--0.83). We further show that OI is task-dependent (27%--59%) and that, in a multi-turn pilot, inferred attributes accumulate approximately linearly with little revision. MirageBench positions external verification, rather than model self-report, as a more reliable foundation for trustworthy personalization.
Yushi Sun, Yanjie Zhang, Rui Sheng
Jul 31, 2026cs.LG

SERUM: State Extraction and Refinement for User Modeling

Agentic assistants capable of proactive, personalized interactions require structured models of user intent and workflow. However, building these models from raw, unstructured screen activity remains an open challenge. We present SERUM, a multi-pass framework that extracts finite-state behavioral models directly from unstructured egocentric video using hierarchical VLM annotation. Processing screen recordings through a sliding window, SERUM alternates between activity-recognition and intent-inference passes, with each pass refining labels using accumulated prior context to reduce hallucination and temporal conflation seen in single-pass annotation. Synonymous states are then merged via sentence embeddings and human-calibrated thresholds into a compact, coherent taxonomy. We evaluate behavioral structure by fitting first-order Markov models over the resulting label sequences (both actions and intents) and measuring predictive accuracy against frequency baselines. Across 61 egocentric videos in four domains (coding, cooking, physical activities, and daily life), we find: (1) iterative label refinement converges to a stable state vocabulary, which we term schematic equilibrium, after several passes; (2) normalized Markov models achieve substantially lower perplexity and higher action predictions than frequency baselines, with the largest gains on structured tasks like coding; and (3) human annotators rate final-pass labels as accurate and meaningfully improved over first-pass labels. To our knowledge, SERUM is the first system to produce interpretable process models from unstructured egocentric screen video without manual annotation, opening a scalable pathway for user modeling and behavioral understanding in the wild. Our demo, code, and results are publicly available
Andy J. Phu, James Mooney, Karin de Langis +2
Jul 31, 2026cs.IR

Don't Contrast the Impossible: Region-Constrained Batching for Contrastive User Modeling on a Local Community Platform

Contrastive learning is widely used for user modeling in large-scale recommender systems, where standard in-batch negatives implicitly assume universal exposure that any user can be shown any item. On local community platforms such as Karrot, however, exposure is geographically constrained; many user-item pairs are impossible by design yet still treated as negatives during training, diluting the contrastive learning signal. We address this impossible negatives problem and propose Region-Constrained Batch Sampling (RCBS), a simple yet effective batching method that constructs region-homogeneous mini-batches so that users are contrasted primarily against items they could feasibly see. By replacing impossible negatives with feasible ones, RCBS naturally introduces harder and more informative negatives under realistic exposure constraints. With offline evaluations and online A/B tests, we show that RCBS consistently improves user representation quality and consequently enhances home feed ranking, retrieval, and display ads ranking. The resulting user embeddings have been deployed in production across various applications.
Seungho Han, Byeongchang Kim, Jin Yu
Jul 30, 2026cs.LG

Building a User Foundation Model for the Open Web

User foundation models have demonstrated strong results in e-commerce and social recommendation, but most industrial deployments assume environments where user identity is stable and persistent. Open-web real-time bidding (RTB) operates on a structurally different data distribution: user identity is fragmented and non-persistent across browsing sessions, and the availability of browsing history depends on user privacy choices. Consequently, a significant portion of traffic carries no historical data, and available records often consist of relatively short, disjointed sessions. As a result, historical signals in this domain are typically represented as aggregated counters and recency buckets, leaving the sequential structure unexploited. To address this limitation, we present a user foundation model that applies self-supervised learning on user browsing histories and show that the learned representation improves multiple downstream production tasks, demonstrating the viability of this approach on the open web. We pre-train a Transformer encoder with masked language modeling and a sequence-level contrastive objective, then fine-tune it on the click prediction task. We optimize the encoder's pre-training pipeline with an LLM-in-the-loop search over a curated catalog of reviewable, code-level edits (lifters), instantiating the LLM-as-optimizer paradigm in an industrial setting. The same encoder representation yields +1.197% RIG on the production bid win-rate model and +1.354% RIG on the production CTR ranker; a 7-day live A/B test confirms +2.13% CTR, -1.13% eCPC (80% CI excluding zero on both metrics).
Solal Vernier, Ivan Can Arisoy, Merwan Barlier +1
Jul 21, 2026cs.AI

Sequential Learner Modeling Using Multi-Relational Graph Convolutional Networks

User modeling is a critical task in a variety of personalized systems. Recognizing their effectiveness in learning from graph-structured data, Graph Neural Networks (GNNs), particularly Graph Convolutional Networks (GCNs), are increasingly employed for user modeling. However, existing approaches typically treat different relation types in a graph as homogeneous, limiting their ability to capture richer semantics and construct more informative user models. While multi-relational GNNs (MR-GNNs) have been adopted for representation learning and recommendation, their application for user modeling remains unexplored. Moreover, existing GNN-based user modeling approaches ignore the user interaction sequence. To address these research gaps, in this work we propose MR-ConceptGCN, a novel fully unsupervised approach focused on concept-based sequential learner modeling using multi-relational GCNs (MR-GCNs). MR-ConceptGCN effecively combines Personal Knowledge Graphs (PKGs), MR-GCNs, and the pre-trained language model SBERT to obtain enhanced relation- and semantic-aware representations of the PKG items. The enriched embeddings of the knowledge concepts that a learner did not understand when interacting with learning materials in CourseMapper are then used to construct a sequential learner model that combines long-term and short-term learner interactions. We report the results of an online user study (n = 31), demonstrating the benefits of MR-ConceptGCN in terms of several important user-centric aspects including accuracy, usefulness, diversity, and satisfaction with an educational recommender system.
Rawaa Alatrash, Mohamed Amine Chatti, Hong Yang +1
Jul 21, 2026cs.IR

Mitigating Matthew Effect: Multi-Hypergraph Boosted Multi-Interest Self-Supervised Learning for Conversational Recommendation

The Matthew effect is a big challenge in Recommender Systems (RSs), where popular items tend to receive increasing attention, while less popular ones are often overlooked, perpetuating existing disparities. Although many existing methods attempt to mitigate Matthew effect in the static or quasi-static recommendation scenarios, such issue will be more pronounced as users engage with the system over time. To this end, we propose a novel framework, Multi-Hypergraph Boosted Multi-Interest Self-Supervised Learning for Conversational Recommendation (HiCore), aiming to address Matthew effect in the Conversational Recommender System (CRS) involving the dynamic user-system feedback loop. It devotes to learn multi-level user interests by building a set of hypergraphs (i.e., item-, entity-, word-oriented multiple-channel hypergraphs) to alleviate the Matthew effec. Extensive experiments on four CRS-based datasets showcase that HiCore attains a new state-of-the-art performance, underscoring its superiority in mitigating the Matthew effect effectively. Our code is available at https://github.com/zysensmile/HiCore.
Yongsen Zheng, Ruilin Xu, Guohua Wang +2
Jul 19, 2026cs.AI

Bridging the Information Gap: Semantic Densification and Hindsight Distillation for Cold-Start Prediction

New-user cold-start is a critical bottleneck for e-commerce platforms: predicting user lifetime value (LTV) and conversion rate (CVR) for users with sparse interaction history. Two prior directions -- LLM-based semantic augmentation and learning using privileged information (LUPI) -- each face a key limitation. First, LLM augmentation produces unstructured rationales that are noisy and hard to operationalize in production. Second, naive student-teacher distillation can be brittle due to an information gap between the privileged teacher and the sparse student; moreover, this gap is heterogeneous across users. We propose SemRaD, a Semantic Reasoning-aware Distillation framework addressing both limitations. First, a Structured Semantic Reasoning Pipeline replaces free-form rationales with a structured schema built via a discover-curate-audit workflow, producing per user a Densified Semantic Profile (consumed by the deployed student via a Semantic-Gated Encoder that focuses on the most informative dimensions) and a Hindsight Distillation Target reconciled from pre- and post-conversion reasoning (used only at training). Second, to bridge this gap and handle its heterogeneity, a Hindsight-Aware Distillation Network transfers privileged knowledge via the hindsight target, with Distillation Experts improving transfer under per-user variability. On a large-scale industrial dataset, SemRaD lifts +1.9% LTV (Gini) and +1.0% CVR (AUROC) over a production-grade base; a four-week online A/B at Keeta confirms +1.0% LTV / +0.43% CVR. SemRaD also matches the production system's LTV using only 9% of the training data while improving CVR by 0.8%.
Hao Duong Le, Yifei Gao, Huan Li +4
Jul 7, 2026cs.LG

Unsupervised Anomaly Detection of Information Operations Users via Behavioral and Language Patterns

Information Operations on social media networks have been identified as a significant threat to democracy and modern society, but they are challenging and expensive to detect by humans. Existing supervised IO detection methods fail to capture the dynamic nature of evolving IO user behavior, while existing unsupervised approaches rely on oversimplified assumptions of coordination among IO users that may not exist in practice. To overcome the limitations of existing methods, we formulate IO user detection as an anomaly detection problem and propose a novel unsupervised IO user detection approach called Temporal-bEhavior-laNguage Signals for information Operation Recognition (TENSOR), which leverages multimodal data, including temporal online user behavior, such as message posting activities, and the textual content of the messages. The motivation is that IO users are typically a very small fraction of all online users and have unique temporal behavioral and language patterns. Specifically, we train a Temporal Point Process (TPP) to capture abnormal temporal behavioral patterns of IO users because they are known to behave in a coordinated manner for IO campaigns. We further introduce a novel evidence function that converts LLM responses, which are generated from user post timelines, into quantitative scores to adjust the TPP outputs for better IO user detection. Experimental results show that TENSOR outperforms the baselines on five real-world IO datasets. Code is available at https://github.com/xiuzhenzhang/TENSOR.
Sishun Liu, Sajal Halder, Ke Deng +2
Jul 5, 2026cs.IR

Autonomous Information Seeking: A Roadmap for Agentic Recommender Systems

The rapid integration of large language model-based agents into recommender systems has driven a shift from static, ranking-based pipelines toward autonomous and interactive systems that can reason, plan, and act. This survey provides a comprehensive overview of this emerging landscape by introducing a unified taxonomy grounded in the level of autonomy and three core paradigms of agentic recommender systems: agent-assisted recommendation, agent-as-recommender, and agent-as-user-simulator. The autonomy framework organizes existing methods along increasing capabilities in proactivity, context awareness, interaction flexibility, and adaptivity. Building on this framework, the survey analyzes how each paradigm adopts different agentic architectures and how agents enhance key components such as profiles, memory, tool use, workflows, and optimization mechanisms. We further examine evaluation methodologies for agentic recommendation, covering automated metrics, LLM-based judging, and simulation-based assessment, and discuss their limitations in capturing reasoning quality, user experience, and system behavior. Beyond existing evaluation protocols, we further discuss unresolved issues in evaluating agentic recommender systems, including trajectory-level assessment, agent contribution analysis, and calibration of user simulation. Lastly, the survey outlines open challenges in lifelong user modeling, contextual abstraction, multimodal alignment, controllability, trustworthiness, privacy, scalability, and efficiency. Together, these analyses establish a unified foundation for understanding the current progress of agentic recommender systems and highlight promising opportunities for developing more autonomous, reliable, and human-aligned recommendation agents.
Xinyu Lin, Yashar Deldjoo, Sunhao Dai +7
Jun 23, 2026cs.IR

TokenMinds: Pretrained User Tokens and Embeddings for User Understanding in Large Recommender Systems

User modeling in industrial recommender systems typically produces dense embeddings, which suffer from representational constraints inherent to fixed-dimensional vectors. An emerging alternative for discrete user representation -- using LLMs to generate text-based user tokens -- captures topical co-occurrences rather than deep sequential behavior dynamics and produces outputs that are difficult to ground to item attributes. Meanwhile, Semantic ID (SID) based item tokenization has proven effective for improving generalization in generative recommendation, yet discrete SID-based representations for users remain largely unexplored. We propose TokenMinds, an industrial-scale system that extends the PLUM framework from item retrieval to user modeling, generating both discrete SID-based user tokens and dense user embeddings via an encoder-decoder architecture adapted from pre-trained LLMs. This dual-output design provides the complementary benefits of discrete, semantically grounded user representations while maintaining compatibility with existing downstream models that rely on dense embeddings. Additionally, the shared SID vocabulary naturally extends to cross-scenario modeling: by unifying long-form and short-form video behaviors into a single model, we substantially reduce training and serving costs. We validate TokenMinds through extensive offline experiments and live launches on multiple YouTube surfaces, served on full user traffic (billions of users) via an asynchronous infrastructure that decouples representation generation from downstream scoring. Focusing on ranking as the primary downstream use case, our results confirm the practical viability of SID-based user tokens at industrial scale and demonstrate that tokens and dense embeddings provide complementary value across different production ranking systems.
Qingyun Liu, Bo Yan, Yang Liu +15
Jun 23, 2026cs.AI

ScaleToT: Generalizing Structured LLM Reasoning for Billion-Scale Low-Activity User Modeling

Accurate user modeling often depends on rich interaction histories, which are unavailable for billions of low-activity users. Large Language Models (LLMs) can infer latent user states from static profiles, but this reasoning becomes unreliable when profiles are sparse, and applying an LLM to billions of users is prohibitively expensive. We present ScaleToT, which learns structured reasoning from a small LLM-processed subset and extends it to the broader low-activity user population. To improve reasoning reliability, ScaleToT constructs typed user-state chains with a bounded entropy-guided Tree-of-Thought (ToT) refinement procedure. To make this structured reasoning usable from sparse profiles, the teacher-curated chains are used to train a student model on static profiles through supervised fine-tuning (SFT) and Outcome-Driven Segment-Aware Implicit Reward Policy Optimization (OSIPO). ScaleToT then transfers the student's reasoning representations to a lightweight profile encoder, providing shared reasoning signals for the remaining users without LLM inference. We evaluate ScaleToT on lifetime value (LTV) prediction in a billion-scale advertising deployment. A randomized online A/B test increased LT30 by 6.738%, while offline reasoning covered only 7.32% of the potential population, greatly reducing compute cost compared with full-population reasoning.
Tianbao Ma, Chang Xi, Yichuan Zou +7
Jun 18, 2026cs.IR

Structuring and Tokenizing Distributed User Interest Context for Generative Recommendation

Generative recommendation is an emerging paradigm that has shown promise in industrial recommendation systems, aiming to predict users' next interactions from their historical behaviors. At the core of generative recommendation lies item tokenization, which bridges item semantics and recommendation models. However, existing methods often struggle to effectively organize and inject complex user-behavioral and item-semantic contexts into recommendation models simultaneously. On the one hand, existing graph-based integration methods, such as graph serialization and graph neural networks, either suffer from scalability issues or exploit only local graph information. On the other hand, existing semantic tokenization methods typically rely on heuristics and lack explicit supervision signals, which may lead to inaccurate or suboptimal semantic representations. To address these limitations in user interest context modeling, we propose G2Rec, a scalable framework that unifies holistic graph-based user co-engagement modeling with semantic tokenization for industrial-scale generative recommendation. Overall, G2Rec enables recommendation models to capture holistic and semantically grounded user interest prototypes without requiring ground-truth user interests, thereby providing more comprehensive and accurate modeling of user behavior contexts in industrial sequential recommendation. Online deployment across product surfaces and extensive experiments on public datasets demonstrate the superiority of G2Rec over existing methods.
Ruizhong Qiu, Yinglong Xia, Dongqi Fu +6
Jun 5, 2026cs.CR

What Your Posts Reveal: A Benchmark and Agentic Framework for User-Level Privacy Leakage on Social Media

Public social media posts can reveal private information through weak cues scattered across text, images, or metadata. Such leakage is often cumulative and cross-post: cues that appear harmless in isolation may jointly expose a user's home, workplace, or routine. However, current research lacks a unified benchmark for user-level multimodal privacy leakage and an evaluation metric that captures exposure severity beyond binary accuracy. To address these gaps, we propose SopriBench, a synthetic benchmark guided by leakage patterns abstracted from a private reference corpus of Rednote and Instagram accounts, covering 50 user profiles and 1,569 images with attributes, contextual sensitivity, granularity, leakage type, inference difficulty, and supporting evidence. We further introduce the Privacy Exposure Score (PES), which weights value granularity by contextual sensitivity. Inspired by abductive reasoning, we introduce Argus, a training-free agentic framework for cumulative leakage inference. Argus forms hypotheses from accumulated evidence, verifies supporting evidence, and aggregates cross-post cues into privacy profiles, achieving 0.55 PES, a 25% improvement over the strongest baseline, with the largest gain on cross-post leakage.
Zifan Peng, Yini Huang, Aiwen Lu +7
Jun 3, 2026cs.CL

Self-supervised User Profile Generation for Personalization

Personalizing large language models (LLMs) has become a central challenge as LLMs are deployed across recommendation, search, dialogue, and content generation -- settings where the same query should yield different answers given different users. A promising route is to summarize each user's interaction history into a natural-language memory or profile and prepend it to the prompt to facilitate personalization. Existing methods learn such profile generators with explicit rewards derived from labeled downstream tasks, which are expensive and sparse as they require annotated supervision for every target task. In light of this challenge, we introduce Bidirectional User Modeling via Profiles (BUMP), a self-supervised framework that trains a profile generator without any downstream labels. Specifically, given a user's interaction history, we use GRPO to train an LLM to emit a free-form textual profile under a bidirectional in-batch ranking objective: a small LLM judge measures (i) how well the generated profile, used as a query, ranks the user's own held-out interactions above interactions from other users in the batch, and (ii) how well a held-out interaction, used as a query, ranks the user's own profile above profiles of other users. Both directions are scored with multi-positive NDCG and combined into a dense reward per rollout; other users in the batch supply free negatives, so every training example yields supervision from raw interaction logs alone. Evaluated on the LaMP benchmark, BUMP matches or outperforms closed-source APIs and prior methods relying on labeled rewards, while requiring no task label at training.
Clark Mingxuan Ju, Yuwei Qiu, Tong Zhao +1
Jun 1, 2026cs.CL

Beyond Isolated Behaviors: Hierarchical User Modeling for LLM Personalization

Large Language Models (LLMs) have demonstrated remarkable capabilities across diverse domains, yet personalizing their outputs to individual users remains an open challenge. Existing approaches predominantly adopt a flat behavioral paradigm, aggregating user behaviors without an explicit account of how they are organized into deeper behavioral structures. In this work, we draw on Pierre Bourdieu's Theory of Practice to propose PHF (Practice-Habitus-Field), a sociologically grounded framework that reconceptualizes LLM personalization through three hierarchical levels: individual behaviors as practices, their temporal accumulation into stable dispositions as habitus, and shared regularities across similar users as fields. We instantiate PHF through PHFCompass\mathrm{PHF}_{\text{Compass}}, a lightweight and model-agnostic implementation based on a frozen LLM. Experiments on the Language Model Personalization (LaMP) benchmark demonstrate consistent improvements across diverse tasks, while further analyses validate the interpretability and extensibility of the learned behavioral structures.
Liang Wang, Xinyi Mou, Xiaoyou Liu +3
May 26, 2026cs.CL

Recon: Reconstruction-Guided Reasoning Synthesis for User Modeling

User modeling aims to use language models (LMs) to mimic an individual's behavior from a corpus of past context-action pairs (e.g., conversation turns), enabling the simulation of users in settings like behavioral science, human-AI collaboration, and market research. Recent approaches augment these corpora with synthesized reasoning traces, typically generated by conditioning on both context and action. However, such conditioning constitutes post-hoc rationalization rather than reasoning: the trace is guaranteed to justify the action, but may not encode the underlying latent causal decision paths. We propose Recon, which uses action reconstruction to score reasoning traces by their predictive power: given a context and candidate reasoning, a reconstruction model predicts the action, and reconstruction fidelity determines reasoning quality. Across four domains, Recon achieves a 54.7% win rate over Backward Synthesis, a standard post-hoc rationalization baseline. Further, we find that training a reasoning synthesis model with rewards derived from Recon improves downstream user modeling performance, achieving a win rate of up to 70.0% over baselines. We further show that Recon-synthesized reasoning transfers across models, and improves user modeling beyond the reconstruction model. Our work demonstrates that post-hoc rationalization is insufficient for reasoning synthesis, and that useful and interpretable reasoning should naturally elicit the action from the context.
Alan Zhu, Mihran Miroyan, Carolyn Wang +4
May 25, 2026cs.CL

StreamProfileBench: A Benchmark for Fine-Grained User Profile Inference in Real-World Streaming Scenarios

Large Language Models (LLMs) have reshaped user profiling, yet current evaluations mainly focus on static data snapshots. This paradigm overlooks the reality of personalized systems, where User-Generated Content (UGC) arrives continuously and fine-grained profile evolve rapidly. To bridge this gap, we introduce StreamProfileBench, a large-scale benchmark for fine-grained streaming user profiling. We formalize streaming user profiling as a continuous state maintenance task and curate a highly authentic dataset comprising over 120,000 UGC posts from 7,000+ real users across five diverse platforms. By leveraging the temporal correlation of user interests, we further propose a novel, annotation-free evaluation framework. Extensive experiments across 14 leading LLMs reveal that continuous profile updating remains an open challenge. Models exhibit a systemic conservative bias, over-retaining past interests while failing to recognize interest decay. Ablation experiments further validate the practical utility and necessity of the streaming paradigm.
Sizhe Wang, Feiyu Duan, Juelin Wang +2
May 15, 2026cs.IR

Generative Long-term User Interest Modeling for Click-Through Rate Prediction

Modeling long-term user interests with massive historical user behaviors enhances click-through rate (CTR) prediction performance in advertising and recommendation systems. Typically, a two-stage framework is widely adopted, where a general search unit (GSU) first retrieves top-kk relevant behaviors towards the target item, and an exact search unit (ESU) generates interest features via tailored attention. However, current target-centered GSU would ignore other latent user interests, leading to incomplete and biased interest features. Additionally, the matching-based retrieval process in GSUs depends on the pairwise similarity score between target item and each historical behavior, which not only becomes time-consuming for online services as user behaviors continue to grow, but also overlooks the interaction information among user behaviors. To combat these problems, we propose a \textbf{Gen}erative \textbf{L}ong-term user \textbf{I}nterest model named GenLI for CTR prediction. GenLI consists of an interest generation module (IGM), a behavior retrieval module (BRM), and an interest fusion module (IFM). The IGM generates multiple interest distributions to indicate different aspects of real-time user interests, which is target-independent and incorporates interaction information among behaviors, ensuring complete and diverse interest features. The BRM selects related behaviors via a simple lookup operation, reducing the time complexity for weighting each behavior to O(1)O(1). Finally, the IFM uses delicate gating mechanisms to generate interest features. Based on the generation process, GenLI improves the diversity of user interests and avoids complex matching-based behavioral retrieval, achieving a better balance between accuracy and efficiency for CTR prediction.
Jiangli Shao, Kaifu Zheng, Hao Fang +5
May 10, 2026cs.LG

Simpson's Paradox in Behavioral Curves: How Aggregation Distorts Parametric Models of User Dynamics

Behavioral curve modeling -- fitting parametric functions to engagement-versus-exposure data -- is standard practice in recommendation, advertising, and clinical dosing. We show that aggregation introduces a systematic distortion: Simpson's paradox in behavioral curves. On Goodreads (3.3M users, 9 genres), individual users peak at n* approximately 11 exposures while the aggregate peaks at n* approximately 34 -- a 3x gap driven by survival bias. Amazon Electronics (18M reviews) shows a 5.3x distortion. MovieLens-25M (D approximately 1) serves as a negative control, confirming that survival bias -- not aggregation per se -- is the operative mechanism. The distortion is robust to category granularity, engagement operationalization, and classifier calibration. We develop Synthetic Null Calibration to address a 32% false positive rate in per-user classification. Our findings apply wherever individual behavioral parameters are estimated from aggregate curves under differential attrition.
Chao Zhou
May 9, 2026cs.AI

UxSID: Semantic-Aware User Interests Modeling for Ultra-Long Sequence

Modeling ultra-long user sequences involves a difficult trade-off between efficiency and effectiveness. While current paradigms rely on either item-specific search or item-agnostic compression, we propose UxSID, a framework exploring a third path: semantic-group shared interest memory. By utilizing Semantic IDs (SIDs) and a dual-level attention strategy, UxSID captures target-aware preferences without the heavy cost of item-specific models. This end-to-end architecture balances computational parsimony with semantic awareness, achieving state-of-the-art performance and a 0.337% revenue lift in large-scale advertising A/B test.
Hongwei Zhang, Qiqiang Zhong, Jiangxia Cao +8
May 9, 2026cs.IR

UserGPT Technical Report

Personalized user understanding from large-scale digital traces remains a fundamental challenge. Traditional user profiling methods rely on discriminative models and manual feature engineering to predict discrete attributes, often producing fragmented and logically inconsistent profiles that generalize poorly to long-tail behaviors. In this work, we study a generative paradigm in which large language models (LLMs) summarize long and noisy behavioral histories into coherent narratives that capture nuanced user evolution. Our experiments show that even strong LLMs remain limited in complex and implicit personalization reasoning. We propose UserGPT, a framework for improving LLM-based persona understanding through both attribute generation and summary generation. To address the scarcity of real-world behavioral data, we develop a User Behavior Simulation Engine that produces realistic and complex user trajectories. We further introduce a Data-Centric Semantization module that transforms heterogeneous behavioral logs into structured and semantically coherent inputs, reducing noise and sparsity. On top of this pipeline, we design a curriculum-driven post-training strategy that combines multi-stage Supervised Fine-Tuning (SFT) with Dual-Filter Group Relative Policy Optimization (DF-GRPO) to strengthen reasoning over long behavioral histories. We also construct HPR-Bench, a benchmark for holistic persona reasoning derived from simulated data. On HPR-Bench, UserGPT achieves an Avg@10 score of 0.7325 on tag prediction and an AccExAcc_{Ex} score of 0.7528 on summary generation, while compressing behavioral records by up to 97.9% with critical information preserved. These results demonstrate the effectiveness of UserGPT for holistic persona reasoning and personalized user-agent interaction.
Yunyi Xuan, Hao Yi, Fengling Mao +9
Apr 28, 2026cs.AI

Hierarchical Multi-Persona Induction from User Behavioral Logs: Learning Evidence-Grounded and Truthful Personas

Behavioral logs provide rich signals for user modeling, but are noisy and interleaved across diverse intents. Recent work uses LLMs to generate interpretable natural-language personas from user logs, yet evaluation often emphasizes downstream utility, providing limited assurance of persona quality itself. We propose a hierarchical framework that aggregates user actions into intent memories and induces multiple evidence-grounded personas by clustering and labeling these memories. We formulate persona induction as an optimization problem over persona quality-captured by cluster cohesion, persona-evidence alignment, and persona truthfulness-and train the persona model using a groupwise extension of Direct Preference Optimization (DPO). Experiments on a large-scale service log and two public datasets show that our method induces more coherent, evidence-grounded, and trustworthy personas, while also improving future interaction prediction.
Nayoung Choi, Haeyu Jeong, Changbong Kim +2
Apr 23, 2026cs.CL

UKP_Psycontrol at SemEval-2026 Task 2: Modeling Valence and Arousal Dynamics from Text

This paper presents our system developed for SemEval-2026 Task 2. The task requires modeling both current affect and short-term affective change in chronologically ordered user-generated texts. We explore three complementary approaches: (1) LLM prompting under user-aware and user-agnostic settings, (2) a pairwise Maximum Entropy (MaxEnt) model with Ising-style interactions for structured transition modeling, and (3) a lightweight neural regression model incorporating recent affective trajectories and trainable user embeddings. Our findings indicate that LLMs effectively capture static affective signals from text, whereas short-term affective variation in this dataset is more strongly explained by recent numeric state trajectories than by textual semantics. Our system ranked first among participating teams in both Subtask 1 and Subtask 2A based on the official evaluation metric.
Darya Hryhoryeva, Amaia Zurinaga, Hamidreza Jamalabadi +1
Apr 20, 2026cs.CL

Modeling Human Perspectives with Socio-Demographic Representations

Humans often hold different perspectives on the same issues. In many NLP tasks, annotation disagreement can reflect valid subjective perspectives. Modeling annotator perspectives and understanding their relationship with other human factors, such as socio-demographic attributes, have received increasing attention. Prior work typically focuses on single demographic factors or limited combinations. However, in real-world settings, annotator perspectives are shaped by complex social contexts, and finer-grained socio-demographic attributes can better explain human perspectives. In this work, we propose Socio-Contrastive Learning, a method that jointly models annotator perspectives while learning socio-demographic representations. Our method provides an effective approach for the fusion of socio-demographic features and textual representations to predict annotator perspectives, outperforming standard concatenation-based methods. The learned representations further enable analysis and visualization of how demographic factors relate to variation in annotator perspectives. Our code is available at GitHub: https://github.com/Leixin-Zhang/Socio_Contrastive_Learning
Leixin Zhang, Cagri Coltekin
Apr 19, 2026cs.IR

HORIZON: A Benchmark for In-the-wild User Behaviour Modeling

User behavior in the real world is diverse, cross-domain, and spans long time horizons. Existing user modeling benchmarks however remain narrow, focusing mainly on short sessions and next-item prediction within a single domain. Such limitations hinder progress toward robust and generalizable user models. We present HORIZON, a new benchmark that reformulates user modeling along three axes i.e. dataset, task, and evaluation. Built from a large-scale, cross-domain reformulation of Amazon Reviews, HORIZON covers 54M users and 35M items, enabling both pretraining and realistic evaluation of models in heterogeneous environments. Unlike prior benchmarks, it challenges models to generalize across domains, users, and time, moving beyond standard missing-positive prediction in the same domain. We propose new tasks and evaluation setups that better reflect real-world deployment scenarios. These include temporal generalization, sequence-length variation, and modeling unseen users, with metrics designed to assess general user behavior understanding rather than isolated next-item prediction. We benchmark popular sequential recommendation architectures alongside LLM-based baselines that leverage long-term interaction histories. Our results highlight the gap between current methods and the demands of real-world user modeling, while establishing HORIZON as a foundation for research on temporally robust, cross-domain, and general-purpose user models.
Arnav Goel, Pranjal A Chitale, Bhawna Paliwal +2
Apr 16, 2026cs.IR

Learning Behaviorally Grounded Item Embeddings via Personalized Temporal Contexts

Effective user modeling requires distinguishing between short-term and long-term preference evolution. While item embeddings have become a key component of recommender systems, standard approaches like Item2Vec treat user histories as unordered sets (bag-of-items), implicitly assuming that interactions separated by minutes are as semantically related as those separated by months. This simplification flattens the rich temporal structure of user behavior, obscuring the distinction between coherent consumption sessions and gradual interest drifts. In this work, we introduce TAI2Vec (Time-Aware Item-to-Vector), a family of lightweight embedding models that integrates temporal proximity directly into the representation learning process. Unlike approaches that apply global time constraints, TAI2Vec is user-adaptive, tailoring its temporal definitions to individual interaction paces. We propose two complementary strategies: TAI2Vec-Disc, which utilizes personalized anomaly detection to dynamically segment interactions into semantic sessions, and TAI2Vec-Cont, which employs continuous, user-specific decay functions to weigh item relationships based on their relative temporal distance. Experimental results across eight diverse datasets demonstrate that TAI2Vec consistently produces more accurate and behaviorally grounded representations than static baselines, achieving competitive or superior performance in over 80% of the datasets, with improvements of up to 135%. The source code is publicly available at https://github.com/UFSCar-LaSID/tai2vec.
Rafael T. Sereicikas, Pedro R. Pires, Gregorio F. Azevedo +1
Date pendingcs.HC

"What Are You Really Trying to Do?": Co-Creating Life Goals from Everyday Computer Use

Recent advances in user modeling make it feasible to conduct open-ended inference over a person's everyday computer use. Despite longstanding visions of systems that deeply understand our actions and the purposes they serve in our lives, existing systems only capture what a person is doing in the moment, not why they are doing it, limiting these systems to surface-level support. We introduce striving co-creation, a process for inferring broader life goals from unstructured observations of computer use. Grounded in Activity Theory and Emmons' personal strivings framework, our system progressively constructs a hierarchical representation of a person's activities. Strivings are, however, difficult to fully resolve from observation alone, as the same action can be driven by many different goals. Our system therefore supports an editing interface that gives people agency over how they are understood by the system, feeding their corrections back into subsequent rounds of striving induction. In a week-long field deployment (N=14), we find that our co-creation process produces strivings that participants recognize as representative of their long-term goals and gives them greater agency than baseline methods.
Shardul Sapkota, Matthew Jörke, Zane Sabbagh +3