Recommender Systems
Momentum
32 papers in the last four weeks, up 28% on the four weeks before. 0.2% of all new papers.
Latest papers 304
Personalization in two-sided marketplaces relies heavily on user-level features, yet for platforms with infrequent, high-consideration purchases, a large fraction of users lack sufficient history for effective recommendation, spanning both paid and organic channels. At Airbnb, a substantial share of search requests comes from logged-out or first-time users, with this challenge especially pronounced on paid-channel landing pages, leaving traditional user-level features unavailable for a large fraction of traffic. Privacy regulations and increasing restrictions on third-party cookies further limit identifier-based tracking for non-essential use cases. This paper introduces Proximity Features, a privacy-compliant feature system that groups users by geographic proximity using geo-IP data and an adaptive clustering algorithm, producing aggregated user-level signals for groups of approximately 1,000 nearby users without requiring a persistent individual identifier at inference time. Privacy is preserved by design: the pipeline operates on consented, aggregated data only within consent-gated privacy controls. The system is deployed in production at Airbnb, serving multiple surfaces including marketing landing pages and destination recommendation, with engagement emails integration under way. Online A/B experiments demonstrate statistically significant lifts in bookings, with the largest gains observed among users with absent or stale history.
SISA-Rec: A Semantically Integrated Sequential Recommender with Contrastive Alignment
Recommendation systems help users recommend relevant items from a large collection of choices. Present work on transformer-based sequential recommendation learns user preferences from interaction logs, but it mostly focuses on item identifiers and doesn't fully use the semantic meaning of items. This limitation becomes a major challenge in sparse and cold-start scenarios where historical interaction data is limited. To solve this problem, we introduce SISA-Rec (Semantically Integrated Sequential Recommendation), a transformer-based framework that embeds semantic context directly into sequential modeling. Our approach fuses item ID embeddings with BERT-based text embeddings via a gated fusion module, injects semantic similarity into the self-attention mechanism, and leverages an attention-based aggregation module to construct comprehensive user representations. Finally, a joint learning objective which combines Bayesian Personalized Ranking (BPR) and contrastive alignment loss, aligns the underlying behavioral and semantic spaces. Experiments were conducted on the two highly sparse Amazon Beauty and Amazon Toys & Games datasets, both having 99.93% sparsity. The results show that SISA-Rec outperforms state-of-the-art baseline models across all evaluation metrics. Compared with the BERT4Rec \cite{petrov2022systematic}, SISA-Rec improves HR@10 by 16.6% and NDCG@10 by 10.3% on Amazon Beauty, and HR@10 by 23.1% and NDCG@10 by 17.9% on Amazon Toys & Games. Cold-start analysis further shows that the proposed model achieves the largest improvements for users with limited interaction historical records. This showcases the value of semantic information when user behavior data is scarce. Overall, the results demonstrate that integrating semantic information into the attention mechanism leads to more accurate and reliable recommendations.
Normative Alignment of Recommender Systems via Internal Label Shift
We introduce NAILS (Normative Alignment of Recommender Systems via Internal Label Shift), a simple and scalable method for aligning recommendation outputs with target distributions over item-level attributes, such as categories. Recommender systems optimized solely for user engagement often fail to satisfy broader normative objectives, including fairness, diversity, and editorial values. NAILS modifies the user-conditional item distribution to induce a specified marginal distribution over attributes while preserving the preferences learned by an existing recommender system and requiring no model retraining. We formulate this problem as a form of label shift applied internally within a hierarchical classification framework. By adopting a stakeholder-centric perspective, NAILS enables recommendation outputs to be aligned with global normative objectives. Empirically, we show that NAILS consistently improves attribute-level alignment with minimal impact on user engagement, providing a practical mechanism for value-driven recommendation.
ZoRRO: A Zero-Weight Personalized Recommender System for Scalable News Recommendation
We present ZoRRO (Zero-Weight Personalized Recommender System), a zero-weight, training-free framework for personalized news recommendation designed for scalable real-world deployment. ZoRRO outperforms strong neural baselines in offline ranking evaluations and achieves click-through rate performance in online A/B testing that is nearly on par with a state-of-the-art deep learning model, while operating more than 600 times faster. Our experiments reveal gaps between offline and online performance and demonstrate that models with similar click-through rate outcomes can produce markedly different recommendation distributions, thereby influencing the overall news flow. These findings position ZoRRO as a practical and efficient solution for large-scale news recommendation and highlight the importance of evaluating recommender systems using metrics beyond accuracy alone.
Consensus vs. Dissent: Dynamic LLM Modeling of Subjective Preferences in Group Recommenders
Previous work in group recommender systems has demonstrated a sensitivity to the distribution of preferences within a group. Specifically, the selection of the preference aggregation strategy benefits from considering such group configurations. In this paper, we study whether LLMs are able to mimic this sensitivity and to select the ideal aggregation strategy (and corresponding recommendation) according to nuanced human perceptions of fairness, satisfaction, and consensus. We do this by fine-tuning Large Language Models (LLMs) on human survey data to serve as real-time judgmental models within the recommendation pipeline. Using a reasoning dataset distilled from DeepSeek-V3.1 and human ground truth assessments, we develop Judgmental Llama and Judgmental OLMo to simulate group assessments. Our pipeline successfully generates multiple recommendation candidates based on social choice-based aggregation strategies and dynamically selects the one that maximizes these predicted human-like evaluations. We further validate these suggestions in a user study (n=284) and find that our methodology achieved the highest scores for satisfaction and group consensus. Furthermore, we find that LLM judgments are most aligned with human perceptions of fairness, satisfaction and consensus when we also consider interaction effects between our LLM-based method and group configuration (e.g., minority or coalition). These findings give further support for dynamically adapting aggregation strategies to specific within-group preference distributions, and highlight the advantage of using LLMs for an adaptation that is aligned with subjective human judgments.
Tokenizing Numerical and Embedding Features for LLM RecSys
Large language models (LLMs) are increasingly used as backbone architectures for recommender systems because of their strong sequence modeling and representation learning capabilities. However, most LLM-based recommenders operate primarily on discrete textual tokens, whereas practical recommendation pipelines also rely on continuous numerical features and dense embedding features produced by upstream feature engineering or pretrained encoders. This mismatch limits the ability of LLM-based models to exploit fine-grained non-textual signals. We propose a soft-token fusion framework that maps numerical and embedding features into the LLM embedding space, allowing heterogeneous recommendation signals to be consumed through the standard token interface. We instantiate the framework in a shared-parameter LLM-based two-tower retrieval model and introduce an interaction-based fusion module that refines embedding and numerical soft tokens before they are inserted into the final LLM input. Experiments on three Amazon recommendation benchmarks show that soft-token fusion improves retrieval performance over LLM-based baselines, and that interaction-based fusion is more effective than direct concatenation of heterogeneous soft tokens.
An LLM-powered Agentic Recommendation System for Connected TV Content Discovery
Recommendation systems, from traditional multi-stage to recent unified generative architectures, face challenges in incorporating diverse contextual signals, such as trending topics, breaking news, cultural events, and cross-surface user activities, into their ranking pipelines. These systems are designed to consume structured behavioral signals with consistent schemas, and lack the reasoning capability to naturally process unstructured or heterogeneously formatted contextual information. Incorporating such signals typically requires feature engineering, bespoke data pipelines, and carefully tuned heuristics. In this paper, we present an LLM-powered agentic recommendation system designed for Connected TV (CTV) content discovery that addresses these limitations. Our system leverages the reasoning capabilities of large language models to naturally process and synthesize diverse signals across varying schemas and structures, eliminating much of the manual integration inherent in traditional ranking and retrieval systems. Recognizing that current LLM-based solutions still fall short of traditional machine learning models in several recommendation tasks, including retrieval efficiency, personalization precision, and scalability, we adopt an agentic architecture that orchestrates specialized components, allowing each sub-task to be handled by the most suitable method, whether LLM-based or traditional ML. The main contribution of this work is our engineering approach to successfully overcoming the practical limitations of enabling LLM for recommendation, particularly inference latency. We share insights from our work and discuss the trade-offs and lessons learned in building a hybrid system that combines the flexibility of LLMs with the performance of established recommendation techniques.
RouteRec: Strict Evaluation of Recommender-Agent Selection and Aggregation
Recommender systems increasingly face a choice among heterogeneous agents -- collaborative filters, sequential models, content-based retrievers, and LLM-based rerankers -- yet no single agent is uniformly best. We study this choice as task-aware agent ranking under cost constraints using RouteRec, a framework that compares request-level hard selection with item-level learned aggregation over four traditional recommender agents and one LLM reranker agent. On MovieLens-1M, the full quality oracle has substantial headroom (HR@10 = 0.584), confirming that useful cross-agent signal exists. Under a leakage-free 5-fold out-of-fold protocol, however, hard selection remains below BM25 (0.223 vs. 0.254), and selective LLM escalation does not improve it. The same protocol yields a different outcome for learned aggregation: its cheap-only variant matches BM25 in HR and has a higher NDCG point estimate (0.123 vs. 0.114), while gated all-agent aggregation reaches HR@10 = 0.295 with 70.2% LLM calls. The resulting lesson is not that routing is solved, but that request-level selection of one complete agent list is too coarse for this sparse fixed-candidate setting; item-level aggregation is the more promising action space.
Serving the Long Tail: Training-Free LLM Candidate Generation for Vacation Rental Marketplaces
Vacation rental marketplaces face a structural imbalance on the supply side: a small fraction of properties receive most user interactions, while the long tail of new, niche, and seasonal listings generates too little behavioral signal for collaborative filtering to serve effectively. At Vrbo, item-based k-nearest neighbors (IBKNN) is a core candidate generation channel, but leaves tens of thousands of properties with no candidates and produces weak neighborhoods for sparsely interacted ones. We present a training-free, LLM-based candidate generation pipeline that complements IBKNN using static property metadata alone. An off-the-shelf LLM synthesizes diverse semantic queries per property, a pre-trained text encoder embeds them, and an approximate nearest-neighbor index retrieves candidates from an 11.7M-property catalog. A Union fusion strategy merges these with IBKNN while preserving the behavioral channel's ordering, guaranteeing no degradation on well-served properties, and a downstream learning-to-rank model re-scores the fused pool. Evaluated on 1.6M focal properties, the system extends candidate coverage to tens of thousands of properties IBKNN cannot reach, delivers its largest gains on the long-tail segment where behavioral methods are weakest, and matches or beats IBKNN at every K on shared properties. A downstream learning-to-rank stage further lifts the fused pool, yielding a complete candidate generation and re-ranking stack that serves the long tail without regressing well-served properties. We additionally show that Union fusion collapses the recall gap between a 3B open-weights LLM and frontier API-based models from 27-46% to under 1%, supporting self-hosted small-model deployment at marketplace catalog scale.
PIT-SUN: A Deployable Empirical Marginal Transform Framework with Expectation-Consistent Recovery for Regression in Recommender Systems
Estimating original-space conditional expectations is central to value-driven recommender systems, including dwell time, GMV, and LTV forecasting. Standard MSE is expectation-consistent in principle, but its gradients become unstable on heavy-tailed, zero-inflated, and multimodal targets, causing mean collapse and tail shrinkage. Target transformation alleviates this scale conflict, yet any useful nonlinear marginal transform loses expectation consistency under direct inversion. This is not an implementation oversight: a direct inverse-transform estimator is universally expectation-consistent only when the inverse transform is affine, which cannot simultaneously provide bounded tail compression. Existing conditionally linear recovery methods restore expectation consistency, but still leave open which coordinate, inverse lookup, recovery base, and deployment monitor should be selected for sparse complex marginals. We propose \textbf{P}robability-\textbf{I}ntegral-\textbf{TranS}formed \textbf{Un}biased recovery (\textbf{PIT-SUN}), a deployable empirical marginal recovery framework. PIT-SUN uses one empirical marginal table to define a bounded normal-score coordinate, its inverse-quantile lookup, a variance-controlled recovery base, and drift monitoring, then applies multiplicative SUN recovery to estimate the original-space expectation instead of directly inverting transformed predictions. Experiments on synthetic distributions, public benchmarks, large-scale industrial datasets, and online deployment show robust improvements in point accuracy, calibration, and ranking quality with lightweight deployment overhead.
Signed-Graph Recommendation as Structural Consistency Maximization
While signed social recommendation has shown great potential by modeling both trust and distrust relations, its effectiveness is often hindered by structural noise and data sparsity. In this work, we first identify a fundamental inconsistency across the structural, propagation, and semantic layers of existing models, which leads to biased representations learned from sparse or noisy datasets. Furthermore, we observe that most existing methods treat the observed graph as fixed, failing to bridge the gap between noisy topologies and reliable social semantics. To address these issues, we propose a unified framework named SSC-Loop that treats signed social recommendation as the maximization of structural consistency. SSC-Loop includes three dedicated modules: ESA-DA for structural consistency, a P/N/O propagation mechanism for propagation consistency, and a contrastive learning objective for semantic consistency. Experiments on Epinions demonstrate that SSC-Loop achieves strong performance on explicit signed social rating prediction, while auxiliary results on Slashdot under a derived link-existence setting further suggest its ability to exploit signed social structures. Source code is available at https://github.com/Refrainwww/SSC-Loop.
Bumblebee: Interleaved Mixed-Layer Building Blocks for Large-Scale Recommendation Systems
Recommendation systems have undergone significant transformations in the past years. The transition from traditional feature interaction modules to generative next-action prediction has pushed the boundaries of personalized content. Developments have largely evolved along two separate tracks. Sequence modeling approaches on the one hand and feature interaction methods on the other. In this paper, we introduce Bumblebee, a recommendation architecture that addresses the lack of interaction between the two directions through an interleaved, stackable block design. Each block implements a micro-pipeline of layers combining sequence personalization, attention-based encoding, and feature crossing into a self-contained unit. Every block produces a joint representation of both feature modalities which is consumed by the next block in the sequence. This mechanism encourages early and repeated mixture of modalities and enriches downstream features with additional contextual information. Residual connections between blocks create cross-modal information pathways and yield additional predictive performance without adding additional parameters. Blocks can be specialized by selectively dropping components, enabling flexible trade-offs between quality and throughput. We evaluate our approach on large-scale industrial data and show consistent improvements over comparable baseline models across several classification and regression tasks. Furthermore, we conduct ablation studies to confirm that the interleaved composition itself is the primary driver of these improvements. Our results suggest that interleaving heterogeneous functional units, rather than composing deep stacks, is a promising paradigm for future-generation recommendation architectures.
Autonomous Information Seeking: A Roadmap for Agentic Recommender Systems
The rapid integration of large language model-based agents into recommender systems has driven a shift from static, ranking-based pipelines toward autonomous and interactive systems that can reason, plan, and act. This survey provides a comprehensive overview of this emerging landscape by introducing a unified taxonomy grounded in the level of autonomy and three core paradigms of agentic recommender systems: agent-assisted recommendation, agent-as-recommender, and agent-as-user-simulator. The autonomy framework organizes existing methods along increasing capabilities in proactivity, context awareness, interaction flexibility, and adaptivity. Building on this framework, the survey analyzes how each paradigm adopts different agentic architectures and how agents enhance key components such as profiles, memory, tool use, workflows, and optimization mechanisms. We further examine evaluation methodologies for agentic recommendation, covering automated metrics, LLM-based judging, and simulation-based assessment, and discuss their limitations in capturing reasoning quality, user experience, and system behavior. Beyond existing evaluation protocols, we further discuss unresolved issues in evaluating agentic recommender systems, including trajectory-level assessment, agent contribution analysis, and calibration of user simulation. Lastly, the survey outlines open challenges in lifelong user modeling, contextual abstraction, multimodal alignment, controllability, trustworthiness, privacy, scalability, and efficiency. Together, these analyses establish a unified foundation for understanding the current progress of agentic recommender systems and highlight promising opportunities for developing more autonomous, reliable, and human-aligned recommendation agents.
Bi-NAS: Towards Effective and Personalized Explanation for Recommender Systems via Bi-Level Neural Architecture Search
Recommender systems are vital in helping users navigate vast amounts of information, offering personalized suggestions and effective explanations for these recommendations. While previous efforts have attempted to provide such explanations, evaluating their effectiveness across various scenarios remains a challenge. Enhancing these explanations is essential for improving user engagement, trust, and decision-making. To facilitate effective explanations within the recommender system, we propose a Bi-level Neural Architecture Search (Bi-NAS) framework to optimize explanations. This approach simultaneously refines cross-attention mechanisms and feature interaction functions by exploring both intra-layer and inter-layer design spaces. Furthermore, we integrate Large Language Models (LLMs) to enhance explanation generation, leveraging zero-shot prompting to produce more effective and personalized justifications. By aligning user feature preferences with item quality scores, our approach ensures that explanations reflect both user intent and item attributes, improving transparency and reasoning depth. Extensive evaluations on four real-world datasets demonstrate that Bi-NAS not only boosts recommendation accuracy but also significantly improves the effectiveness of explanations for recommender systems, providing users with clear and reliable insights into the suggestions they receive.
Beyond expert users: agents should help users construct preferences, not just elicit them
Agents typically assume an expert user -- one with well-formed preferences about what they want -- and default to clarifying questions whenever the task is underspecified. We argue this assumption is unrealistic. Users often lack the domain knowledge to have completely specified preferences; if asked about their preference on some feature, the user may be unable to answer without the agent helping the user to learn some domain knowledge needed to form a preference for that feature, e.g., via examples or explanations. To formalize these principles, we draw on the Search-Experience-Credence framework from Information Economics to introduce CoPref, a model of how users construct preferences based on agent dialog actions. We then study these ideas concretely in agentic recommender systems, proposing CoShop, an interactive benchmark. In CoShop, an agent converses with and makes recommendations for a CoPref user. The agent's performance depends on whether it can help the user gain the knowledge needed to specify the task well. Evaluating five frontier models, we find that no agent exceeds 56% accuracy on CoShop despite five turns of interaction. Failures stem not from agents' ability to find items, but from how little the interaction expands what users know about what they want.
Diagnosing and Mitigating Retrieval Bottlenecks in LLM-Based Cold-Start Recommendation
Large language models (LLMs) are increasingly used as rerankers in recommender systems, with the expectation that semantic understanding will help in cold-start and long-tail regimes. We test this assumption with a five-domain benchmark that explicitly separates reranking quality from retrieval coverage. In a positive-controlled regime where the gold item is guaranteed present, calibrated LLM rerankers fail to consistently outperform strong collaborative and content baselines under natural traffic, and within-family scaling from Qwen3-8B to Qwen3-32B narrows but does not close the gap on most domains. In a retrieval-realistic regime where the gold item is not injected, the bottleneck is more severe: standard single retrievers place the gold item in a 200-item pool only 4.6-22.9% of the time, largely because 32-91% of cold-start targets are brand-new items with no training interactions. We introduce LHF, a validation-trained learned hybrid fusion layer over a multi-retriever union pool, as a retrieval-side realizability baseline. LHF is the only combiner we test that beats every single retriever on all five domains and recovers 17-61% of oracle coverage headroom on content-rich domains, but only 5-7% on collaboratively strong domains. End-to-end experiments reveal the remaining mismatch: learned non-LLM ranking exploits the LHF pool, while prompt-level LLM reranking often degrades it. LLMs exhibit pockets of semantic cold-start advantage, especially in text-rich domains when the item is already present, but this advantage is largely unreachable in current retrieve-then-rerank pipelines. We release the benchmark protocol, splits, prompts, evaluation tooling, and archived reproducibility artifacts: data at https://doi.org/10.5281/zenodo.20991039 and code at https://doi.org/10.5281/zenodo.20993306.
Fairness Attacks on Recommender Systems
The unfairness of recommender systems has become a topic of concern due to its significant social and ethical implications. Although existing works have shown the effectiveness of attacks on the performance of recommender systems (e.g., promotion and demotion attack), the study of fairness attacks on recommender systems remains largely under-explored. To this end, we propose a novel structure-aware reinforcement learning-based fairness attack method designed to exacerbate the unfairness of target recommender systems. Specifically, we first employ a graph-based structure encoder to model the structural dependencies among the generated fake user-item interactions and the original user-item interactions. Then, we model the sequential dependency of the injected fake items using a recurrent neural network. Based on the learned structure-aware and sequence-aware representations of the fake user and item, the item selection policy attentively decides the next injected fake item. Since the target recommender system may employ fairness-aware training and leverage the user's sensitive attribute information, such as gender, we further designed a gender selection policy to decide the gender of the entire fake user profile. Both the item selection and gender selection policy are learned jointly in our proposed method. Finally, experimental results on four types of target recommendation models and two real-world datasets demonstrate the effectiveness of the proposed attack method in exacerbating the unfairness of recommender systems.
Reproducing FACTER: Fairness via Conformal Thresholding and Prompt Repair
Fayyazi et al. (2025) recently proposed FACTER, a model-agnostic framework designed to jointly enforce fairness and statistical coverage in LLM-based recommendation through conformal thresholding and iterative prompt repair. In this work, we conduct a reproducibility study of the FACTER framework across diverse architectures and dataset sparsity levels, evaluating both the original open-ended generation task and a constrained re-ranking extension. Under the strict reproduction, we observe a divergence in recommendation utility, which we trace to underspecified target-set evaluation in the original study. We then use the constrained re-ranking setting to evaluate FACTER when the candidate set is fixed, and introduce a static Fair Zero-Shot baseline to isolate the contribution of the iterative prompt repair loop. Our analysis shows that FACTER consistently reduces adaptive-threshold violation counts, but that these reductions are not consistently reflected under the fixed threshold or in global fairness metrics. In the constrained ranking setting, static fairness instructions achieve comparable semantic-parity outcomes to FACTER's dynamic repair loop, suggesting that the additional online repair mechanism provides limited benefit in this formulation. All code and reproduction artifacts are available at https://github.com/oscar-omlf/facter-repr.
CMSL: Constructive Multi-Sequence Learning for Recommendation Systems
Sequence learning has emerged as the promising paradigm in recommendation systems, surpassing traditional Deep Learning Recommendation Models (DLRM) by capturing the temporal nuances of user behavior. However, current state-of-the-art architectures operate under a limiting analogy: they treat user history as a monolithic chronological sequence like a sentence in a Large Language Model (LLM). We observe a fundamental divergence between natural language and recommendation data: unlike the linear, logical flow of text, user history is inherently multi-faceted. A user's journey is a fragmented reflection of diverse interests, resulting in much weaker coherence between items than is found in LLM training data. This lack of structural unity leads to context pollution. In single-sequence modeling, unrelated behaviors compete for the same attention budget. This "noisy" signal dilutes the model's focus, effectively capping its ability to discern high-intent patterns from background activity. To address this, we propose Constructive Multi-Sequence Learning (CMSL), a paradigm shift from passive sequence ingestion to active "context engineering" that constructs multiple coherent sequences in latent space. CMSL leverages a learnable Sequence Construction Module to disentangle user history into "pure" thematic strands, followed by a linear attention mechanism to efficiently model these strands at scale. CMSL has been deployed across ranking and retrieval tasks and across four major surfaces at Meta.
AgentX: Towards Agent-Driven Self-Iteration of Industrial Recommender Systems
Recommendation algorithm iteration is moving from an artisanal, engineer-bound process toward an industrialized research loop, but this transition remains blocked by a structural execution bottleneck: the idea-to-launch cycle still depends on human engineers to generate hypotheses, modify production code, launch A/B experiments, and attribute online results. Innovation therefore scales linearly with headcount rather than compounding with evidence, compute, and accumulated experimental knowledge. We present AgentX, a production-deployed multi-agent system that fundamentally restructures this production function. AgentX operates as a self-evolving development engine: it autonomously generates, implements, evaluates, and learns from recommendation experiments at a scale and pace that no manual workflow can sustain. The system orchestrates four tightly coupled stages in a closed loop. A Brainstorm Agent synthesizes evidence from historical experiments, system architecture, data analysis, and external research into ranked, executable proposals. A Developing Agent translates each proposal into production-ready code through repository-grounded generation and multi-dimensional reliability verification. An Evaluation Agent conducts safe online rollout with guardrail-vetoed A/B judgment, converting both successes and failures into structured knowledge assets. A Harness Evolution layer (SGPO) then distills execution trajectories into semantic-gradient updates that continuously sharpen the agents themselves -- making the system not merely automated, but self-improving.
TokenMinds: Pretrained User Tokens and Embeddings for User Understanding in Large Recommender Systems
User modeling in industrial recommender systems typically produces dense embeddings, which suffer from representational constraints inherent to fixed-dimensional vectors. An emerging alternative for discrete user representation -- using LLMs to generate text-based user tokens -- captures topical co-occurrences rather than deep sequential behavior dynamics and produces outputs that are difficult to ground to item attributes. Meanwhile, Semantic ID (SID) based item tokenization has proven effective for improving generalization in generative recommendation, yet discrete SID-based representations for users remain largely unexplored. We propose TokenMinds, an industrial-scale system that extends the PLUM framework from item retrieval to user modeling, generating both discrete SID-based user tokens and dense user embeddings via an encoder-decoder architecture adapted from pre-trained LLMs. This dual-output design provides the complementary benefits of discrete, semantically grounded user representations while maintaining compatibility with existing downstream models that rely on dense embeddings. Additionally, the shared SID vocabulary naturally extends to cross-scenario modeling: by unifying long-form and short-form video behaviors into a single model, we substantially reduce training and serving costs. We validate TokenMinds through extensive offline experiments and live launches on multiple YouTube surfaces, served on full user traffic (billions of users) via an asynchronous infrastructure that decouples representation generation from downstream scoring. Focusing on ranking as the primary downstream use case, our results confirm the practical viability of SID-based user tokens at industrial scale and demonstrate that tokens and dense embeddings provide complementary value across different production ranking systems.
Dialogue to Discovery: Attribute-Aware Preference Elicitation for Conversational Product Search Assistants
Conversational product search assistants offer a more expressive, natural, and interactive alternative to traditional keyword-based product search. With limited screen space, showing only a few items increases the need for precise preference elicitation, which can prolong conversations, leading to user frustration and session abandonment. Conversely, rushing to recommend items without a clear understanding of preferences risks poor matches and a degraded user experience. We present Dialogue to Discovery (D2D), an attribute-oriented preference elicitation framework that dynamically exploits the structure of product attributes to efficiently steer conversations toward the user's desired item. D2D adaptively prioritizes the most informative queries and strategically times product recommendations, reducing premature or off-target suggestions that harm engagement. To evaluate D2D, we curate three datasets from the Amazon Reviews corpus. In simulated conversations modelled using a multi-factor utilitarian patience framework, D2D achieves a 22.2-29.9% improvement in target-finding accuracy, 6.6-16.1% reduction in abandonment, and 27.5% shorter average conversations over the state-of-the-art baselines. A complementary user study further confirms significant gains in both user satisfaction and perceived efficiency.
Breaking the Filter Bubble: A Semantic Pareto-DQN Framework for Multi-Objective Recommendation
Recommender systems often induce filter bubbles and semantic homogenization by monolithically optimizing for immediate user engagement. Standard single-objective models, including traditional Deep Q-Networks, are ill-equipped to navigate the trade-offs between platform retention and critical societal values like information diversity and provider fairness. To address these limitations, we introduce a multi-objective reinforcement learning framework that formalizes recommendation as a semantic multi-objective Markov decision process. By integrating high-fidelity semantic embeddings with a Pareto-DQN agent, our architecture treats engagement, diversity, and fairness as distinct, non-aggregable reward signals, avoiding the pitfalls of static reward scalarization. Empirical evaluations on the MovieLens small dataset shows that our hypervolume based action selection disrupts the feedback loops responsible for semantic collapse. By sustaining high state-trajectory variance, the Pareto-DQN effectively maps the Pareto frontier, achieving gains in auxiliary societal objectives with only marginal impacts on engagement. This work provides a path toward intrinsically aligned, responsible recommender systems.
Beyond Satisfaction: Learning Associations Between Content, Reviews, and Well-Being
Digital platforms commonly optimize for satisfaction using signals such as ratings, likes, and sentiment, implicitly treating satisfaction as a proxy for user well-being. Psychological theory, however, characterizes well-being as a multidimensional construct that extends beyond satisfaction or short-term positivity. In this paper, we examine whether commonly used satisfaction signals capture expressions of well-being, and what types of content are associated with different well-being outcomes. Our study focuses on book consumption, a convenient domain wherein users engage substantially with fixed pieces of content and sometimes provide nuanced long-form feedback. Our results show that (a) rating scales and sentiment only loosely correlate with most facets of psychological well-being and (b) ratings and sentiment are more closely aligned with immediate and hedonic as opposed to enduring and eudaimonic expressions of well-being. Further, by linking reviews to book content, we find that themes related to values, and institutions like religion (Pearson r = 0.35) or human drives (r=.26) are associated with higher meaning and accomplishment respectively, while incivility (avg r = -.15) and past-focused language (avg r = -.12) are associated with lower well-being. These findings motivate richer outcome targets for content recommendation systems beyond satisfaction alone.
MORL-A2C: Multi-Objective Reinforcement Learning Reranker for Optimizing Healthiness in MOPI-HFRS
Unhealthy dietary behavior continues to be a persistent public health issue in the United States, exacerbated by recommendation systems that prioritize user preference without considering nutritional health. The Multi-Objective Personalized Interpretable Health-aware Food Recommendation System (MOPI-HFRS), from which this work extends, addresses this by jointly optimizing preference, health, and diversity through Pareto-based optimization. However, this approach relies on static, per-step tradeoff solutions that fail to capture the sequential nature of dietary decision-making. We introduce MORL-A2C, a sequential decision-making extension to MOPI-HFRS targeting the health-preference axis. Leveraging frozen GNN embeddings, MORL-A2C formulates recommendation as a K-step reranking problem using an Advantage Actor-Critic algorithm with a scalarized relevance/health reward. The policy is warm-started via behavior cloning against a dot-product ranker derived from frozen embeddings. We also identify and correct a non-trivial bug in the MOPI-HFRS evaluation pipeline that understated baseline performance; all results are reported against the corrected baseline. On the macro-nutrient benchmark, MORL-A2C achieves a modest reduction in ranking quality (Recall@20: 25.64% to 23.61%, NDCG@20: 23.52% to 20.64%) in exchange for a substantial improvement in health alignment (H-Score@20: 46.05% to 69.57%), with consistent trends on the full-nutrient benchmark. These findings validate that policy-driven sequential optimization can effectively navigate the health-preference trade-off in multi-objective food recommendation.
The Pitfall of Scaling Up: Uncovering and Mitigating Popularity Bias Amplification in Scaling Transformer-based Recommenders
We identify a critical pitfall in scaling transformer-based sequential recommenders: while increasing model size improves recommendation accuracy, it simultaneously amplifies popularity bias. This bias drives systems to over-recommend popular items at the expense of niche ones, which not only undermines fairness but also degrades the broader ecosystem by reinforcing the Matthew effect and filter bubbles. Consequently, this bias amplification emerges as a fundamental obstacle to sustainable model scaling. Through comprehensive theoretical and empirical analyses, we uncover the root cause of this amplification. Our findings reveal that as model depth increases, the two core components of the transformer architecture, i.e., attention aggregation and feed-forward projections, synergistically induce severe spectral collapse in model predictions, which directly translates to the amplification of popularity bias. To address this challenge, we propose SPRINT (Scalable Popularity Regularization IN Transformers), which mitigates spectral collapse during scaling by constraining (i) the maximum column-sums of the attention score matrices and (ii) the spectral norms of the feed-forward parameters. Extensive experiments demonstrate that SPRINT significantly improves both accuracy and long-tail fairness. Crucially, it yields more favorable scaling behaviors when expanding model sizes from 0.05M to 0.34B parameters. The code is available at https://github.com/Tiny-Snow/GenRec.
Dual-Attention Convolution Experts for Sparse Tensor Completion
Tensor factorization (TF) has been widely adopted for high-dimensional sparse data completion tasks. Despite significant progress, neural TF methods often struggle to capture complex cross-mode interactions and remain vulnerable to (extreme) data sparsity. To address these challenges, we propose a novel neural tensor factorization approach, termed Dual-Attention Convolution Expert Networks with Group-Level Contrastive Learning (DCGC). For the first problem, DCGC generates diverse non-linear alignment patterns of latent factors via a multi-channel convolution network, and leverages the gated dual-attention mechanism to drive the model to focus on more important output channels (i.e., convolution experts) and the aligned features. Furthermore, DCGC introduces a group-level contrastive learning strategy that aggregates positive samples with identical feedback levels while separating negative samples across different levels. This strategy injects high-quality self-supervised signals to mitigate data sparsity. Extensive experiments conducted on five datasets demonstrate that our DCGC outperforms the state-of-the-art methods in sparse tensor completion for traffic and recommendation applications. Code to reproduce the experimental results in the paper is available at https://github.com/ku1z/DCGC.
Denoising Implicit Feedback for Cold-start Recommendation
Implicit feedback is widely used in recommender systems due to its accessibility and generality, yet it usually presents noisy samples (e.g., clickbait, position bias). Meanwhile, recommenders inevitably face the item cold-start problem due to the continuous influx of new items. We identify that cold items are more prone to noisy samples due to the aforementioned factors, and researchers often overlook the significance of denoising implicit feedback for cold items. Previous denoising studies usually identify noisy samples based on heuristic patterns, such as higher loss values, and mitigate noise through sample selection or re-weighting. However, these methods have limited adaptability and are ineffective in cold-start scenarios. To achieve denoising implicit feedback for cold-start recommendation, we propose a model-agnostic denoising method called DIF. First, user preferences for content remain stable, which allows us to infer pseudo-labels indicating whether a user is interested in a cold item through content-similar warm items. Furthermore, to improve pseudo-label accuracy, we model the confidence of pseudo-labels based on the content similarity between the cold item and warm items, and then aggregate multiple pseudo-labels for each sample. Finally, we explicitly estimate the uncertainty of the noisy sample label by considering its relative entropy and the cold-start status of the item, which adaptively guides the role of pseudo-labels to correct the noisy labels at the sample level. DIF's superiority is supported by both theoretical justification and extensive experiments on real-world datasets. The method has been deployed on a billion-user scale short video application Kuaishou and has significantly improved various commercial metrics within cold-start scenarios.
Token Factory: Efficiently Integrating Diverse Signals into Large Recommendation Models
Large Recommendation Models (LRMs) have demonstrated promising capabilities in industry-scale recommendation tasks. However, holistically integrating traditional signals into these transformer-based architectures effectively and efficiently remains a major challenge. Conventional approaches that "textualize" these signals directly or create discrete item representations often lead to excessively long prompts, substantial memory footprints, and high computational overhead. To overcome these limitations, we propose "Token Factory", a framework designed to transform traditional signals into "soft tokens" that can be directly processed by LRMs. This approach enables efficient integration and compression of heterogeneous input features, preventing prompt length explosion while enhancing model performance. We detail the architecture of Token Factory and present experimental results validating its effectiveness in a production-scale recommendation environment.
VCG: A Multimodal Retrieval Framework for E-Commerce Video Feeds under Extreme Cold-Start Conditions
The digital commerce landscape is shifting from static, search-driven catalogs to dynamic, immersive video feeds. This transition introduces an ``extreme cold-start'' problem: unlike traditional items, new short-form videos lack the dense interaction history required for collaborative filtering. Furthermore, immersive feeds introduce strong position and duration biases that distort standard engagement signals. In this paper, we demonstrate the Video Candidate Generation (VCG) system, a scalable multimodal retrieval engine designed to solve these challenges in a large-scale e-commerce environment. By leveraging a domain-adapted vision-language model (based on CLIP), we map users and videos into a shared semantic space, enabling zero-shot retrieval based on visual content rather than behavioral history. We detail the system's architecture and present a rigorous evaluation comparing generative (LLM) vs. discriminative (CLIP) embeddings. Our results show that while generative models excel at attribute prediction, they suffer from embedding space collapse in retrieval tasks. Online A/B testing demonstrates that VCG effectively mitigates engagement biases, yielding a 50% uplift in deep video completion. To showcase the system's capabilities, we present an interactive demonstration featuring three bi-directional retrieval scenarios: Product-to-Video, Video-to-Product, and Zero-Shot Semantic Search.