Cultural Bias in Language Models
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Decision-only language models return a probability for every answer option instead of generating text, which makes them attractive as survey respondents and as judges. We audit the cultural values of one such model, TypeSafe's JEV, with the Values Survey Module 2013. We asked it the 24 items as 12 matched Saudi and 12 matched American personas and without a persona, in English and Arabic, under eight ways of formulating the request (288,000 answers). JEV's answers were highly repeatable (ICC 0.997), and without a persona they resembled those of its own American personas. When the persona was Saudi rather than American, the answers moved in the direction of the human Saudi-US difference, reproducing 87% of its size in English but 62% in Arabic, with long-term orientation reversed. A language cross shows that the smaller difference in Arabic comes from the language of the items, not from the language of the persona description. Age shifted the profiles about as much as nationality, gender shifted them more for Saudi than for American personas, and JEV was less confident in Arabic and for Saudi personas. These patterns held in every request design, although the model never generates text.
Cultural Divergence Preservation: Diagnosing Flattening and Caricature in LLM-Simulated Survey Populations
Large language models (LLMs) are increasingly used as synthetic survey respondents to estimate population response distributions. In cross-cultural survey simulation, evaluations should assess not only distributional fidelity within countries but also whether differences across countries are preserved. However, existing distance-based metrics such as Jensen--Shannon divergence (JSD) do not directly capture such cross-country differences. To address this limitation, we introduce Cultural Divergence Preservation (CDP), a reference-light diagnostic based on a one-time human calibration. CDP identifies reduced cross-country divergence as cultural flattening and increased divergence as cultural caricature. To evaluate CDP, we conduct experiments across four LLM backbones, three persona-based prompting methods, and two survey domains, the World Values Survey (WVS) and the Big Five Personality Test. The results reveal a systematic discrepancy between conventional fidelity metrics and CDP. Controlled experiments show that CDP changes monotonically as cross-country divergence is attenuated or amplified, while the corresponding changes in JSD remain relatively small. In our audit of real LLM generations, DeepPersona-Inspired prompting is frequently favored by conventional fidelity metrics but exhibits the strongest flattening in every model--domain block. CDP thus complements fidelity metrics by directly quantifying the attenuation or amplification of cross-country divergence.
GYROval: A Robust Benchmark for Cultural Value Orientation in Large Language Models
We present a robust benchmark for measuring cultural value orientation in large language models on the two Inglehart-Welzel axes over several domains and roles (hence GYROval - Gridded Yielding of Robust value Orientation), together with the results of administering it to twenty models. Items are binary contrastive scenarios in the sense introduced by CDEval: both options are legitimate courses of action, neither is correct, there is no answer key, and a model's score on an axis is the proportion of its responses falling on the counted pole. Eleven of the twenty models were additionally administered a paired Russian translation of the identical items and a second sampling temperature. The instrument is publicly released in both languages. Stability was assessed by treating the vignette as the unit of analysis, ranking the models within the levels of each perturbation factor, and summarising the agreement between levels by tie-corrected Kendall's \emph{W} against an empirical permutation null.
Prompt Revision as a Source of Cultural Bias in Text-to-Image Systems
Commercial text-to-image systems silently revise user prompts before generating images, a step users typically cannot disable or even see. Yet, existing audits of cultural bias examine only the final images and treat generation as a single pipeline, so they cannot tell where the bias originates. We introduce WORLDVIEW, a multilingual benchmark of 8,960 prompts across 15 languages and 31 language-context pairings. Using it, we audit the revision layer in three systems (DALL-E-3, Imagen-4, GPT-Image-1.5) through a three-step analysis of how heavily it marks each cultural context, whether it flattens that context into a narrow vocabulary, and whether that vocabulary is stereotypical. Relative to a no-context English baseline, the US is the least-marked context, while non-Western and non-Anglophone contexts are marked far more heavily, flattened into narrow vocabularies applied across topically diverse prompts, and reduced to recognizable cultural stereotypes. Comparing images from original versus revised prompts on models without a revision layer, we identify the layer itself as a previously undocumented, causal source of this stereotyping. To locate cultural bias, and fix it, we must audit the system as deployed, not the model alone.
DiSCo: A Distribution-First Steering and Cultural Prior Evaluation Framework for Measuring Cultural Preference Bias in LLMs
Large language models (LLMs) are increasingly deployed in globally used assistants, yet their default choices in culturally grounded everyday situations can systematically favour some cultures over others, affecting localisation, user trust, and equitable behaviour. Existing cultural benchmarks evaluate accuracy against a single "correct" answer, making it difficult to characterise an LLM's cultural preference prior when multiple culturally grounded responses are all valid; they also conflate default preferences with context-driven adaptation. We propose DiSCo, a distribution-first forced-choice evaluation framework that isolates default cultural priors and tests steerability via a four-level context gradient (C0--C3). Using DiSCo-Bench (304 items) derived from BLEnD spanning 12 cultures, we evaluate six diverse instruction-tuned LLMs. Default priors are heavily concentrated, with UK and US together absorbing approximately 35% of all selections despite representing only 2 of 12 cultures. Most critically, prompt-based steering consistently widens the selection gap between high- and low-resource cultures, and injecting explicit cultural facts produces negligible distributional disruption, confirming that cultural preference bias cannot be resolved through prompt-based personalisation alone.
CHARM: Character Hallucination for Multicultural Role Play Benchmark
Role-playing large language models (LLMs) are expected to adopt a character's style while also respecting that character's knowledge boundaries. Prior evaluations detect character hallucination but rarely distinguish whether errors arise from failure to recognize a boundary or from failure to comply despite recognition. We introduce CHARM, a multicultural benchmark of 40 real and fictional characters drawn from five cultural-linguistic regions, and validated by native reviewers. It probes two boundary types, Temporal (historical vs. modern) and Cross-Universe (entities outside a character's narrative or historical universe), using abstention-enabled multiple-choice questions. We propose a two-stage evaluation that separates Boundary-Awareness (explicit recognition that a query is out of scope) from Boundary-Compliance (abstention when answering concrete questions). Evaluations across six LLMs show that hallucination is driven predominantly by compliance failures. Models frequently acknowledge that a query lies outside the character's knowledge yet still provide factual, out-of-character answers. By re-posing the same questions to the target character, we confirm that a large fraction of these cases are verified parametric overrides; the model stores the relevant fact but fails to suppress it. We also observe systematic cultural variation in these failures, consistent with imbalances in how characters from different regions are represented in model knowledge.
Right Frame, Wrong Rule: Cultural Cues Expose the Financial Knowledge Gap They Were Meant to Close
When a question has valid answers under different normative frameworks, a language model must decide which framework to use and whether it can answer correctly within it. We call this setting normative pluralism and study it in Islamic finance using a four-choice taxonomy that separates framework selection from within-framework correctness. This separation reveals the stereotype trap: a cultural cue steers a model toward one framework, but the model selects an incorrect answer within that framework. Across twelve models, two languages, and fifty demographic signals, cultural cues change framework selection and reveal substantial differences in accuracy, especially among non-frontier models. Under the strongest signal, large open-weight models select the Islamic framework 97% of the time. A two-choice evaluation would report near-perfect alignment, although 57--66% of those selections are incorrect. These findings motivate, but do not directly test, the competence-conditioned routing hypothesis: models may favor frameworks where they are more accurate, while cultural cues may expose framework-specific competence gaps.
Aligned but Flattened: Analyzing the Trade-off between Cultural Alignment and Diversity in LLMs
Cultural fine-tuning has become the de facto paradigm for building culture-aware large language models (LLMs), yet existing optimization exclusively for alignment scores provides an incomplete portrait of cultural fidelity by systematically obscuring inherent cultural diversity. This unidimensional evaluation lens prompts a fundamental question: do models genuinely perceive distinct cultural nuances, or do they merely memorize dominant cultural values? To address this, we propose a synergistic evaluation framework that jointly formalizes cultural alignment and diversity. Through extensive benchmarking of six mainstream LLMs on the World Values Survey, this framework uncovers a systematic and critical trade-off: the pursuit of cultural alignment consistently incurs an acute expense of diversity, leading to severe "cultural flattening." Investigating this behavioral shift, we demonstrate that these superficial alignment gains stem from models artificially anchoring to dominant majorities, converging onto a monolithic response pattern that wipes out the heterogeneous distributions inherent to human groups. Crucially, our mechanistic analysis suggests that this diversity collapse is not merely a behavioral anomaly but more likely a structural consequence of the low-rank bias inherent in neural network optimization. Therefore, our findings expose the limitations of current post-training paradigms and call for a shift toward alignment objectives that preserve cross-cultural pluralism.
MemeBridge: A Dataset for Benchmarking and Mitigating the Bidirectional Cultural Gap in Meme Interpretation
Communicating across cultures is inherently challenging, especially through culturally dense and ambiguous formats like memes. While people expect large language models (LLMs) to hold promise for bridging such gaps, existing benchmark datasets often fail to capture the cultural context necessary for accurate interpretation. To address this, we introduce MemeBridge, a curated dataset centered on U.S.-originated memes, designed to capture two complementary perspectives: (1) how Chinese participants interpret these memes, and (2) how U.S. participants anticipate how people from other cultures might misunderstand them. Here, context refers to implicit cultural knowledge, including background beliefs, norms, and shared assumptions that shape meme comprehension. The dataset was constructed via a multi-stage crowdsourcing pipeline with rigorous validation, including human agreement checks and GPT-based classification verification. Each meme is annotated with sentiment, emotion, cultural significance, and knowledge type, providing rich supervision for downstream tasks. Notably, we observe that the anticipated misunderstandings from U.S. participants are often inaccurate, highlighting the asymmetries in cultural understanding and the challenges of adopting perspectives beyond one's own. This bidirectional framing, which focuses on both expression and perception, enables more nuanced benchmarking of cross-cultural comprehension. Our probing of multiple LLMs reveals that while models developed in different cultural contexts exhibit partial cross-cultural understanding, they often struggle with sophisticated interpretations. By contrast, fine-tuning with MemeBridge improves model performance, underscoring the value of culturally grounded resources for training and evaluating LLMs in globally diverse settings.
Evaluating and Mitigating Anti-LGBTQ Biases in German and Multilingual Language Models
While gender and racial biases in language models have been widely studied, anti-LGBTQ biases remain underexplored, particularly beyond English. Existing benchmarks often do not capture cultural and linguistic variation and rely on gender representations. This paper introduces a multilingual German-English benchmark dataset for the evaluation of anti-LGBTQ biases in language models. It combines community-sourced stereotypes from German-speaking queer individuals with a German translation of WinoQueer. The data is used to evaluate eight language models across sizes and architectures and explore mitigation through fine-tuning on community and progressive media content. Results show that language models reproduce anti-queer stereotypes, with variation across identities and models. Differences between the translated and community-based data highlight the importance of cultural adaptation for multilingual bias evaluation. Fine-tuning reduces bias on average, but not consistently across models and identities. Warning: This text contains examples of anti-queer hateful language and stereotypes.
Every Token Counts: Exact Likert-Scale Distributions for Measuring LLM Attitudes and Biases
As Large Language Models (LLMs) are increasingly deployed as autonomous agents, accurately evaluating their latent values and biases is critical. The NLP community typically evaluates models using large, unstructured benchmarks. While effective for general capabilities, these datasets fundamentally conflate causal mechanisms: even when an aggregate bias is detected, unstructured evaluations cannot disentangle whether it stems from baseline traits, contextual confounders, or complex interactions. To address this, we introduce an analytically exact framework for the controlled behavioral evaluation of LLMs. We bridge human psychometrics with LLM mechanics by resolving gaps in design, measurement, and analysis. First, we replace unstructured prompting with fully crossed factorial experiments to systematically isolate causal main and interaction effects. Second, we eliminate Monte Carlo text sampling noise by operating directly on exact, token-level Probability Mass Functions (PMFs). Third, we derive a multivariate ordinal consensus metric and a distributional ANOVA to process these PMFs analytically. We validate our framework with a case study on consumer ethnocentrism across five LLMs, demonstrating how our approach isolates systemic country-of-origin biases that aggregate benchmarks otherwise obscure.
SurakshaEval: An Indic Safety Benchmark for Multilingual LLMs
Existing safety evaluation datasets for large language models (LLMs) predominantly focus on English and Western contexts, often overlooking the linguistic diversity and culturally grounded safety risks present in other languages. To address this gap, we introduce SurakshaEval, a novel safety benchmark composed of human-written prompts spanning real-world scenarios, explicitly designed for ten major Indian languages - Assamese, Bengali, Gujarati, Hindi, Kannada, Malayalam, Marathi, Punjabi, Tamil, and Telugu, along with English. SurakshaEval includes both generic prompts common across India and region- and language-specific prompts that capture localized sociocultural sensitivities. We benchmark a broad range of state-of-the-art LLMs on SurakshaEval, establish baseline safety performance, and identify recurring failure modes, including over-refusal, missed detection of implicit bias, and insufficient contextual awareness in regionally sensitive settings. Our results show that even strong multilingual LLMs struggle to reliably meet nuanced safety requirements when operating in Indic languages, particularly in native scripts. These findings highlight the urgent need for safety evaluation frameworks that incorporate region-specific data and structured assessment protocols, enabling the development and deployment of AI systems that operate securely, ethically, and in alignment with diverse societal values. Our code and data are available at https://github.com/debobanerjee/SurakshaEval. Warning: This paper contains text that may be offensive or unsafe.
Critical Acclaim Orientation in Large Language Models: Evidence from Film Preference Elicitation
Large language models (LLMs) are trained on corpora that contain expressions of human judgment about films, books, music, and more. Yet whether LLMs systematically reproduce evaluative hierarchies remains unclear. Prior research on cultural bias in LLMs suggests competing expectations: models may mirror the popularity signals of internet texts, or may reproduce forms of prestige embedded in critical discourse. We probe this question through a study of film evaluations with eight models from four families (Anthropic, OpenAI, Alibaba, and Mistral), using a 200-film benchmark partitioned into critically acclaimed, commercially successful, and dual-legitimacy (critical acclaim + commercial success) films. Across 20,000 pairwise forced-choice comparisons per model analyzed with Bradley--Terry estimation, we observe a consistent critical acclaim orientation with all models: critically acclaimed yet commercially obscure films are selected over commercially successful yet critically unrecognized ones. This pattern grows with model scale within each family. In addition, nested OLS regression analyses show that evaluative orientation, public visibility, and popular reception distinctly help explain preferences. Adjusting for public visibility reverses the models' preference for dual-legitimacy films over critical acclaim-only films, while additionally accounting for popular reception attenuates much of the disadvantage of films with commercial success only. Finally, evaluative and recommendation-oriented prompt framings produce divergent rankings, suggesting that critical acclaim orientation may manifest indirectly in real-world LLM deployments.
Cultural Awareness is Represented but Not Decoded: Tracing Mythological Knowledge across 18 Open-Source LLMs
Open-source LLMs reliably name Zeus, Jupiter, and Thor, but recover their counterparts in less-represented traditions like Finnish, Slavic, Egyptian, or Chinese mythology far less consistently. We ask where inside the model this cultural default is produced. On a parallel cross-cultural substrate of Thompson-motif entities, we instrument 18 open-source LLMs from 8 architecture families with linear probing, logit lens, activation patching, and output extraction. The residual stream cleanly distinguishes cultures, well above a name-string baseline, yet the decoder collapses culturally-specific tokens onto dominant-tradition ones. The failure is at readout, not at representation. Asking the same question in the target culture's native language versus English produces failures that cluster within language but decouple across language: the decoder is gated on prompt language. We release a per-entity (probe, output) decomposition framework, a citation-anchored cross-cultural ground truth, a within- versus cross-mode correlation test for language-conditioned readout, and per-entity predictions for all 18 models.
TreeProbe : A Tibetan Medicine Benchmark for Cultural Bias in LLMs
Large language models are increasingly viewed as a potential means of mitigating global health inequities, yet their outputs often reflect dominant high-resource medical traditions and provide limited coverage of traditional medical knowledge systems. Tibetan medicine, one of the world's four major traditional medical systems, has an independent and highly structured theoretical framework. When models lack grounded understanding of Tibetan medicine, they may fall back on dominant epistemic systems and distort the native knowledge structure during reasoning. However, quantitative tools for evaluating cultural bias in Tibetan medicine remain largely absent. To address this gap, we introduce TreeProbe, the first cultural-bias benchmark organized around the native Tree of Medicine framework in Tibetan medicine. It contains 4,719 expert-adjudicated items covering 467 diseases and 10 subtasks along the three roots. Experiments on representative LLMs show that current models remain limited in native Tibetan medical contexts and exhibit systematic external ontology drift. Further analysis reveals that models diverge in whether they drift toward biomedical or TCM reasoning, shaped by pretraining data composition and surface resemblance between TCM and Tibetan medicine. TreeProbe provides a diagnostic benchmark for developing medical AI systems that are both linguistically inclusive and epistemically fair. Code and data are available in an anonymous repository at https://anonymous.4open.science/r/TreeProbe/.
A Heuristic Perspective on Debiasing Language Models
Language models (LMs) often acquire various biases during pre-training and may express them in interactions, potentially causing social harm. Existing methods often rely on counterfactual augmentation or representation projection. These strategies remain limited in practice due to their high computational costs and difficulty in scaling to larger models. Additionally, many of these strategies require manual data annotation, narrowing their scope to specific cultures and bias categories. To overcome these limitations, we propose HEIMAT, a HEurIstic-style autoMATic debiasing framework for LMs. HEIMAT consists of two main steps: bias disclosure and debiasing fine-tuning. In the first step, it uses simple templates to construct heuristic prompts, which are applied to reveal model biases and generate corresponding context prompts. In the second step, it fine-tunes the model by minimizing the Jensen-Shannon divergence of predictions on these context prompts to reduce bias. Extensive experiments show that HEIMAT effectively mitigates bias in different cultures while maintaining the model's natural language understanding (NLU) performance.
AI systems and the reproduction of (standard) language ideologies in World Englishes
The rapid growth of large language models (LLMs) has resurrected age-old questions in sociolinguistics and world Englishes, such as who decides what counts as legitimate English, whose English is suspect etc. This paper examines how AI systems, their uses and discourse on them reflect, reinforce, and occasionally challenge (standard) language ideologies, which privilege Inner Circle norms and marginalize non-dominant Englishes. Drawing on evidence from empirical studies, media commentary, social media debates, and examples from AI outputs, the paper shows that AI technologies reproduce dominant language ideologies at different levels: training data, design protocols, evaluation benchmarks, user feedback and public commentary. The analysis uses the public controversy over AI-sounding language, especially the fixation on the word delve, to illustrate how speakers of English from the Global North police the English language norms of Global South English users. The paper also identifies what Christian Mair has called a "standardisation paradox": AI may homogenize English by privileging standard forms and at the same time pluralize Englishes through exposure to wide-ranging corpora and annotation work carried out by Global South users. In doing so, the paper argues that generative AI is reigniting long-standing debates in World Englishes about standardization, legitimacy, and the ownership of English, now playing out in algorithmic systems, model training, evaluation practices, and public discourse, where non-dominant Englishes are increasingly conflated with AI-generated speech. Discussing AI systems as a site where language ideologies are (re)produced, the paper argues for more inclusive design approaches that recognize the plurality of Englishes in order to address the real-world negative consequences of treating some as more legitimate than others.
Generative AI and linguistic diversity in academic writing and publishing: Perspectives from World Englishes
The rise of generative artificial intelligence (GenAI) in academic writing and publishing (AWP) raises questions about linguistic inclusivity and the legitimacy of diverse Englishes in global scholarly communication. This article responds to these questions through a structured scholarly dialogue involving five sociolinguists from World Englishes and adjacent fields. Organised around five guiding questions, the dialogue interrogates how GenAI tools influence writing practices, reinforce or disrupt dominant language norms, and raise ethical challenges. Contributors reflect on the potential of GenAI to democratise writing processes while also raising concerns about GenAI's tendency to marginalise minoritised varieties and flatten nuance in scholarly writing. Across the dialogue, themes of linguistic (in)justice, researcher agency, and institutional responsibility emerge, with contributors calling for equity-informed policies, critical AI literacy, and inclusive co-design in GenAI development. The article shows the value of dialogic reflection in understanding GenAI's role in AWP. It concludes that while GenAI may reinforce existing hierarchies, it can also serve as a site of resistance, depending on how it is designed, governed and used within scholarly communities committed to linguistic diversity.
Evaluating Regional Bias in LLMs From Abstract Stereotype to Concrete Social Decision-Making
Regional bias in large language models (LLMs) may shape both perceptions of regional groups and decisions about individuals from different regions. Yet existing studies often examine these manifestations separately, leaving their structure and consequences unclear. We introduce Stereotypes-to-Decisions (S2D), a systematic framework evaluating regional bias from abstract stereotypes to concrete social decisions. Covering all 34 provincial-level administrative regions of China, S2D evaluates six LLMs using stereotype ratings of Warmth (perceived friendliness and trustworthiness) and Competence (perceived capability and intelligence), along with paired-choice tasks across Education, Occupation, and Social Interaction. Results reveal substantial regional differences in regional scores, with considerable agreement across models, especially for Competence and Occupation decisions. Furthermore, these patterns are associated with regional economic and digital development indicators and display mixed human-like stereotypes, with some regions rated highly on one dimension but poorly on the other. They also remain largely stable across Chinese and English prompts. Overall, our findings show that regional bias in LLMs is prevalent, systematic, and consequential, motivating more regionally aware evaluation and mitigation.
Inspect India Evals: An Open Benchmarking Framework for Evaluating Large Language Models in the Indian Linguistic and Cultural Context
India is a vast nation of over 1.4 billion people, varied by hundreds of diverse and locally specific traditions and cultures and 22 officially recognized languages. Large language models (LLMs) are now being deployed on a massive scale throughout the mainland as well as in remote villages. However, the common benchmarks - MMLU, BIG-Bench, and TruthfulQA are almost exclusively English- and Western-centric. They do not identify those safety, fairness, and accuracy failures unique to the Indian context. That is the gap Inspect India Evals seeks to fill. It is an open-source framework built on top of UK AISI's Inspect AI platform. It has six benchmarks: Multilingual MMLU across sixteen Indian languages, BharatBBQ (our adaptation of BBQ for Indian social bias), a safety evaluation for Digital Public Infrastructure, a multilingual safety test using harmful prompts in Indian languages, a multi-turn jailbreak resistance test, and an Indian cultural knowledge benchmark scored using LLM-as-judge rubrics. In this study, we tested five open-weight models ranging from 8B to 32B parameters. Sarvam-M 24B and Gemma 2 27B came out on top, both scoring 80% on the composite India Fairness Index, with Sarvam-M even beating larger 32B models on Indian cultural knowledge and DPI safety compliance. All models scored 100% refusal on Multilingual Safety, whereas DPI safety varied from 20% to 100%. The framework is public. It's built to work with the UK AISI registry. Anyone can reproduce or extend this work.
Probing Latent Colombian Identity Inferences in Qwen2.5-7B with Natural Language Autoencoders
Large language models may infer demographic attributes from subtle linguistic cues even when those attributes are not explicitly stated. This pilot study examines whether Qwen2.5-7B-Instruct internally represents Colombian identity, socioeconomic status, or stereotype-related information when processing Colombian-Spanish and English prompts. We use Natural Language Autoencoders (NLA) to verbalize residual-stream activations from layer 20 across four positional quartiles per prompt. Our dataset contains 30 prompts arranged as 15 matched Spanish-English pairs, spanning explicit Colombian cues, implicit Colombian cues, and neutral controls. We report descriptive rates and qualitative evidence rather than statistically powered effects, focusing on whether latent nationality or stereotype representations appear before they are verbalized in the model output. This work connects activation-level interpretability with bias evaluation for underrepresented Spanish varieties.
REGARD: Regional Affective Differences in Large Language Models
Large language models trained and aligned within different linguistic and regional ecosystems may frame the same political, cultural, and geopolitical entities in different ways. Such differences are often evaluated through sentiment, favorability, or stance, reducing model attitudes to a single positive-negative axis. We introduce REGARD, a study of what drives affective framing differences across LLMs on post-Soviet entities using target-directed Valence-Arousal-Dominance profiling. We query 19 models on 500 region-specific targets, score their responses with two independent LLM judges, GPT-4o-mini and Qwen3.6-35B-A3B, and validate the measurements on a 300-item human-annotated subset. Post-hoc Ward-linkage clustering of all 19 models by affective and response-behavior profiles yields three behavioral clusters that cut across model origin, family, and parameter count. Generic-answer rate is strongly associated with lower arousal (r = -0.81) and with cluster placement: models that deflect evaluative prompts with templated responses cluster together at low arousal regardless of origin. These findings show that VAD profiling captures emotional intensity, a dimension of affective framing that is largely invisible to conventional sentiment-based evaluation.
LKValues: Aligning Large Language Models with Sri Lankan Societal Values
Value alignment of Large Language Models (LLMs) has been shown to be culturally biased toward Western norms. This results in the mishandling of local values in multilingual societies such as Sri Lanka that have their unique cultural dynamics. Existing benchmarks overlook Sri Lankan-contextualized values in its official language Sinhala, hindering culturally sensitive evaluation and fine-tuning. To bridge this gap, we propose LKValues, the first survey-grounded resource suite for Sri Lankan value alignment. From a trilingual survey of 205 respondents, blending adapted global frameworks and LLM-elicited local constructs, we derive 40 majority-endorsed societal values. Using these values, we construct LKvaluesIT, a Sinhala-English news-derived instruction corpus containing 150k scenario-based instances, and LKvaluesBench, a value-sensitive evaluation benchmark of 1,000 instances. We evaluate a set of proprietary and open-weight LLMs with LKvaluesBench. We fine-tune three open-weight base models (Qwen3.5-4B-Base, Qwen3.5-9B-Base, and Aya-Expanse-8B-Base). Our experiments show that newer and larger LLMs still exhibit low-resource and cultural value-alignment gaps. LKValues fine-tuning improves Qwen-family models in English and Sinhala, reducing invalid outputs and cross-lingual disparities, though gains remain model-family dependent. These highlight LKValues efficacy in embedding Sri Lankan values, offering a replicable pipeline for low-resource, country-specific pluralist value alignment. The dataset is publicly available at https://github.com/NextME14/LKValues.
When a Name Is Not a Name: A Benchmark Dataset and Distilled Reasoning for Culturally Entangled Bangla Homographs in Low-Resource LLMs
Many Bangla words are at once personal names and culturally loaded common nouns, "Maya" is both a girl's name and a word for affectionate compassion. Choosing the right reading demands cultural knowledge that is scarce in the pretraining data of modern language models. We introduce Culturally Entangled Homograph (CEH) disambiguation and build a Bangla benchmark of 1,516 expert-verified sentences (3,032 labelled occurrences) in which one word appears twice with two distinct readings, each labelled with a culturally grounded category and an explanation of the reasoning behind it. Across open- and closed-source models, we find a systematic dominant-meaning bias: models default to the common-noun sense and overlook the name. A Bangla-specific model fails under every prompting regime we test, showing that language-specific pretraining alone does not confer cultural grounding. We further show that contrastive chain-of-thought prompting can sharply reduce this bias without training, and that distilling cultural explanations teaches small (1-3B) models to reason toward the correct reading rather than memorise labels, cutting dominant-meaning bias from as high as 100% to under 5% and turning the failed Bangla-specific model into our strongest system. Dataset and code are available at https://github.com/ashuvo25/BanglaCEH.
PLURAL: A Global Dataset for Value Alignment
Large language models (LLMs) are used worldwide, yet disproportionately reflect Western values, limiting their ability to represent diverse value systems. We introduce PLURAL, a large-scale, value-focused preference dataset grounded in the Integrated Values Survey (IVS), a nationally representative survey spanning 92 countries. Using a two-stage generation pipeline, we transform survey responses into synthetic preference triplets that preserve normative value signals while producing realistic scenarios. We release an initial version of PLURAL containing ~500,000 preference triplets representing people in 20 diverse countries. We evaluate PLURAL in three ways: (i) dataset-level validation showing that it preserves both cross-country value differences and within-country diversity from the original survey; (ii) automated evaluation showing that training on PLURAL improves alignment with target countries' cultural profiles, reducing mean absolute error by up to 27.7% relative to strong baselines; and (iii) blind human evaluation with 176 evaluators in India, Brazil, and Japan, who judge PLURAL-aligned responses as more representative of their national values. Together, these results show that PLURAL contains learnable signal for value steering, offering a scalable resource for pluralistic alignment. Dataset: https://huggingface.co/datasets/agdhruv/plural-alignment
Scalable and Culturally Specific Stereotype Dataset Construction via Human-LLM Collaboration
Research on stereotypes in large language models (LLMs) has largely focused on English-speaking contexts, due to the lack of datasets in other languages and the high cost of manual annotation in underrepresented cultures. To address this gap, we introduce a cost-efficient human-LLM collaborative annotation framework and apply it to construct EspanStereo, a Spanish-language stereotype dataset spanning multiple Spanish-speaking countries across Europe and Latin America. EspanStereo captures both well-documented stereotypes from prior literature and culturally specific biases absent from English-centric resources. Using LLMs to generate candidate stereotypes and in-culture annotators to validate them, we demonstrate the framework's effectiveness in identifying nuanced, region-specific biases. Our evaluation of Spanish-supporting LLMs using EspanStereo reveals significant variation in stereotypical behavior across countries, highlighting the need for more culturally grounded assessments. Beyond Spanish, our framework is adaptable to other languages and regions, offering a scalable path toward multilingual stereotype benchmarks. This work broadens the scope of stereotype analysis in LLMs and lays the groundwork for comprehensive cross-cultural bias evaluation.
Rethinking Indic AI from a Lens of Cultural Heritage Preservation
As Artificial Intelligence (AI) makes inroads into different parts of the Indian subcontinent, there is significant interest in studying how AI impacts the linguistic and cultural foundations of this civilization. AI is seen as a ''double-edged sword'' where on the one hand, it can enable access and inclusion for a large population, on the other, it can homogenize worldviews and exclude underrepresented languages and worldviews. In this paper, we try to characterize this problem by addressing the extensive characteristic nature of Indian linguistics and the way they closely connect to cultural practices and worldview. We then perform a longitudinal survey of how Natural Language Processing (NLP) techniques have evolved in this space, tracing the historical development of Indic NLP, covering key milestones, methodological shifts, and resource creation efforts. In addition, the paper also examines the structural and sociolinguistic characteristics of Indian languages, such as rich morphology, complex scripts and grammar rules, diglossia, and large dialectal variation, and explains how these create unique challenges for building AI foundation models. We then discuss the growing role of Indic foundation models and analyze how these models address these long-standing resource and representation gaps. Finally, we propose a research direction called 'Culture Sensing', which re-imagines AI based on hermeneutic reasoning. Culture Sensing aims to address open problems such as ensuring equitable performance across low-resource languages and producing outputs that are culturally meaningful. By bringing together past work, current techniques, and emerging trends, this paper outlines research directions that can guide the next phase of Indic NLP and contribute to the development of more robust and inclusive Indic foundation models.
Pluralis v0.1: Towards a Multicultural, Multimodal, Multilingual Benchmark for AI Risk and Reliability
Current AI safety evaluation and benchmarking frameworks predominantly rely on Western-centric culture-agnostic defaults that mask critical regional laws, socio-linguistic nuances, and cultural taboos, leaving Vision-Language Models (VLMs) vulnerable in global deployments. We introduce Pluralis v0.1: a novel multimodal, multi-regional, and multilingual dataset built from a culture-first perspective. Spanning 6,448 prompts across six Asia-Pacific countries (Bangladesh, India, Korea, Pakistan, Singapore, Taiwan) and eight languages, Pluralis diverges from prior work by natively sourcing localized safety hazards rather than adapting Western datasets. Crucially, it introduces a multimodal evaluation paradigm: user text (e.g., "Should I gift this?") and an image referring to "this" (e.g., a clock) - both innocuous in isolation, but synergistically triggering specific legal or cultural violations. Pluralis disentangles universal safety violations from localized cultural appropriateness, establishing the latter as a first-class evaluation axis. To operationalize this, we present Judge-Pluralis, an agreement-gated LLM-as-a-Judge ensemble trained on examples classified in an empirically derived cultural taxonomy. Observing VLM behavior on a subset of the Pluralis surfaces recurring, locale-specific failure modes such as image misidentifications with downstream harm, missed item-context-locale interactions, and inadequate refusals. These failure modes vary systematically across locales and languages, exposing blind spots that globally averaged metrics conceal. Ultimately, Pluralis is not presented as a solved evaluation framework for cultural alignment, but rather as a first step and catalyst for future innovation. We call upon the research community to utilize this foundation to advance the science of multilingual, multicultural evaluation to better support AI cultural alignment globally.
World Wide Models: Literary Tools for Cultural AI
LLMs stage a new form of cultural encounter that is massive, automated, and monolingual. Literary disciplines have always negotiated cultural struggles with comparative reading of literature, narratological and poetic analysis, critical theory, world literature, and translation. These tools have now become indispensable for building culturally literate AI. The essay develops a layered framework toward more nuanced textual models and pluralistic interpretations of AI, emphasizing the natural intersections of literature and AI development, connecting current debates in critical theory with structural monolingualism, and suggesting a new application of world literature approaches to address global AI textuality through macrostructure, circulation, and untranslatability.
MSQA: A Natively Sourced Multilingual and Multicultural SimpleQA Benchmark
Multilingual fluency often invites a stronger assumption: a model that can speak a user's language must also understand the culture encoded by that language. We call this the Illusion of Cultural Alignment. To test this assumption directly, we introduce MSQA, a benchmark of 1,064 natively sourced questions across 11 language groups, five cultural dimensions, and three difficulty tiers. Unlike translated benchmarks, MSQA targets locally grounded knowledge and reduces shortcuts from English-centric cross-lingual transfer. Evaluating 18 LLMs, we find substantial cultural degradation and a pronounced Locality Effect: cultural competence tracks pre-training exposure more closely than general reasoning ability. We further show that common inference-time remedies do not dissolve the illusion. Models remain overconfident on unfamiliar cultural questions, repeated sampling yields unstable rather than reliable correctness, and retrieval augmentation helps unevenly on long-tail facts. These findings indicate that cultural alignment cannot be inferred from multilingual ability alone and requires deeper intervention than calibration, sampling, or retrieval at inference time