User Preference Modeling

Story rewriting aims to adapt existing narratives to diverse reader preferences while preserving plot consistency and narrative coherence. Unlike conventional work on style transfer, we argue that effective story rewriting demands context-aware narrative enrichment beyond surface-level stylistic adaptation. Our pilot human study shows that style adaptation alone provides only marginal gains in reader satisfaction (2.3%), while context-enhanced rewriting substantially improves user preference alignment (24.5%). Motivated by this, we introduce STORYLENSBENCH, a large-scale benchmark for preference-aligned story rewriting, comprising structured story books, multi-dimensional reader preference profiles, and ranked context-aware rewritten stories. Building on this benchmark, we propose STORYLENSEVAL, a reward model for estimating reader satisfaction over rewritten stories, and STORYLENSWRITER, a two-stage rewriting model combining supervised fine-tuning with GRPO-based reinforcement learning. We further establish a comprehensive evaluation framework covering fidelity, coherence, and reader satisfaction. Experimental results demonstrate that STORYLENSWRITER consistently outperforms strong generation and personalization baselines, highlighting the importance of context-aware narrative enrichment for personalized story rewriting.

Large language models (LLMs) have evolved into interactive agents that collaborate with users in real-world tasks. Effective collaboration in such settings increasingly depends on understanding the user beyond what is explicitly stated, as user intent is often reflected in fragmented daily interactions and requires both personalized modeling and proactive interaction. However, existing agent benchmarks primarily evaluate reasoning and tool use, largely overlooking the challenges of inferring and leveraging user preferences in realistic scenarios. To address this gap, we introduce VitaBench 2.0, a benchmark for evaluating personalized and proactive agent behavior in long-term user interactions. In VitaBench 2.0, tasks are organized as temporally ordered sequences for individual users, where preferences are embedded in fragmented and heterogeneous interactions. Successful completion of tasks requires the agent to continuously extract, utilize, and update user preferences from these interactions. We further evaluate proactiveness through tasks that require agents to recognize missing information and actively acquire it from users or environments before making decisions. To support systematic analysis, we provide an extensible memory interface that enables controlled comparison across different memory architectures. We benchmark a diverse set of frontier proprietary and open-source LLMs. Results show that real-world personalization remains highly challenging even for state-of-the-art models, revealing a substantial gap between current capabilities and practical requirements. Extensive analysis further reveals the failure modes and capability bottlenecks of current agents in real-world personalized decision-making, providing insights for future model improvements.

Adapting large language models (LLMs) for personalized recommendation requires aligning their general-purpose capabilities with user-specific preferences while effectively leveraging both behavioral and semantic signals. Existing approaches typically integrate these signals at either the input level (e.g., injecting behavioral embeddings into the token space) or the output level (e.g., contrastive alignment of separate encoders), suffering from distribution gaps or lack of end-to-end task supervision. In this work, we introduce L2Rec, which unifies behavioral and semantic understanding at the parameter level of LLMs. Our key insight is that the same set of Transformer parameters can serve as a shared medium for both views: by applying view-specific, personalized low-rank perturbations via a Dual-view Personalized Mixture-of-Experts (DPMoE) mechanism, L2Rec enables a single LLM backbone to produce complementary behavioral and semantic adaptations for each user with minimal representation-level misalignment. An adaptive cross-view fusion module further integrates the dual-view outputs into a unified user preference. Experiments on four datasets show that L2Rec consistently outperforms state-of-the-art baselines, and online A/B testing on a large-scale industrial platform validates significant improvements in key engagement metrics.

Personalized generation with frozen large language models requires a conditioning signal that is both compact and current. Existing personalization methods typically retrieve or summarize user histories in text, or compress them into static latent profiles and soft prompts. These approaches are efficient, but they treat a user's past behavior as an aggregate profile and therefore mix stable identity, recent drift, and item content in the same representation. We propose LAtent Trajectory Tracking and Extrapolation (LATTE), a framework that represents personalization as forecasting a peer anchored relative preference state. For each historical session, LATTE subtracts a time masked baseline formed from comparable users who responded to the same item, producing a state that measures how the target user differs from peers under a shared item context. A lightweight sequence predictor then forecasts the next state in this trajectory, and a State to Token Bridge injects the forecast into a frozen instruction tuned LLM through a single anchored soft token. We provide a latent factor analysis showing when peer anchoring cancels shared item variation and why temporal forecasting trades off stale averages against noisy recent states. Experiments on Amazon Reviews 2023 and MemoryCD show that LATTE consistently outperforms retrieval, summary memory, static latent profiles, difference aware latent profiles, and soft prompt compression baselines. On Amazon Reviews 2023, LATTE improves average ROUGE-L from 0.219 for a static latent profile and 0.245 for the strongest added latent compression baseline to 0.259. Additional pairwise comparisons and diagnostic analyses suggest that the improvement is mainly due to forecasting user-specific trajectory information, rather than merely adding a soft prompt interface.

Large Language Models (LLMs) have reshaped user profiling, yet current evaluations mainly focus on static data snapshots. This paradigm overlooks the reality of personalized systems, where User-Generated Content (UGC) arrives continuously and fine-grained profile evolve rapidly. To bridge this gap, we introduce StreamProfileBench, a large-scale benchmark for fine-grained streaming user profiling. We formalize streaming user profiling as a continuous state maintenance task and curate a highly authentic dataset comprising over 120,000 UGC posts from 7,000+ real users across five diverse platforms. By leveraging the temporal correlation of user interests, we further propose a novel, annotation-free evaluation framework. Extensive experiments across 14 leading LLMs reveal that continuous profile updating remains an open challenge. Models exhibit a systemic conservative bias, over-retaining past interests while failing to recognize interest decay. Ablation experiments further validate the practical utility and necessity of the streaming paradigm.

Scaling test-time compute has proven highly effective for language models, yet this opportunity remains largely unexplored for industrial Click-Through Rate (CTR) prediction. CTR models suffer from a fundamental asymmetry: feature combinations well-represented in training yield confident predictions, while sparsely observed ones produce unreliable outputs. Existing training-phase solutions such as adaptive gating learn a fixed selection function subject to the same sparsity, offering no per-instance recourse at deployment.We propose UTTSI (Uncertainty-Triggered Test-Time Selective Inference), a training-free model-agnostic framework that scales inference depth proportionally to per-instance uncertainty. A dual-signal estimator combining model logit confidence with a data-level frequency prior distinguishes epistemic uncertainty from aleatoric ambiguity. Every instance undergoes adaptive feature filtering to remove unreliable embeddings; uncertain instances additionally receive stochastic feature-path explorations whose predictions are aggregated via consistency-weighted ensembling. Confident instances bypass exploration entirely, keeping average overhead at approximately $2.8\times$ base model cost with worst-case latency unchanged.Experiments on four datasets with three backbone architectures demonstrate consistent, statistically significant gains over all training-phase baselines. A seven-day online A/B test further confirms a 5.3% relative CTR gain ($p < 0.01$), establishing selective test-time compute allocation as a practical complement to training-phase advances for CTR prediction.

Generative pre-training via discrete diffusion provides dense reconstruction supervision across all feature fields simultaneously, mitigating representation collapse from data sparsity in CTR prediction. However, all existing generative CTR methods share a fundamental limitation: the reconstruction objective assigns equal training weight to every feature field, ignoring the profound heterogeneity of reconstruction difficulty across high-cardinality ID fields, sparse categorical attributes, numerical values, and behavioral sequences. This causes easy fields to dominate training gradients while the hardest but most informative fields remain chronically underfit, a problem we term the generative difficulty imbalance.We propose HeteGenCTR, which resolves this imbalance through per-field learnable difficulty parameters jointly trained with the denoising network. This unified signal drives two coordinated components without additional hyperparameters: a self-balancing loss that automatically reallocates gradient budget toward harder fields with a provably stable equilibrium, and a difficulty-guided attention mechanism that suppresses the influence of already-converged easy fields while amplifying cross-field information flow toward hard fields. Both components share the same learned signal and remain mutually consistent throughout training. Experiments on five CTR benchmarks and a seven-day online A/B test demonstrate consistent, statistically significant improvements over state-of-the-art baselines, with disproportionate gains for cold-start and long-tail users.

Industrial video-on-demand (VOD) recommenders need richer content understanding, but LLM-as-reranker designs repeat prompt construction, token generation, model invocation, output parsing, and fallback handling for each request. In high-volume latency-sensitive services, these request-time operations complicate throughput planning, tail-latency control, capacity isolation, and predictable operation. This paper presents Ocean4Rec, a reranking layer that uses an LLM only offline to materialize item OCEAN profiles from content metadata. Items are mapped into Openness, Conscientiousness, Extraversion, Agreeableness, and Neuroticism scores, while user profiles are built by time-decayed aggregation of recently clicked and deep-linked items in the same five-dimensional space. At request time, Ocean4Rec joins precomputed item profiles, user profiles, base recommender scores, and catalog recency, then performs numeric reranking without an LLM call. On anonymized Samsung Smart TV VOD logs, same-candidate Top1000 temporal-holdout offline evaluations show that Ocean4Rec improves NDCG@20 over a stronger non-OCEAN Base+Recency ordering by 7.6% for an NCF generator and 61.5% for a LightGCN generator. HR@20 is inconclusive for NCF and improves by 67.3% for LightGCN, reflecting sparse exact-item replay labels and the strength of recency as an industrial baseline. The result should be read as offline replay evidence for a bounded auxiliary content-taste feature that preserves the deployability advantage of a request-time-LLM-free serving path.

To better serve users' demands in mobile applications (e.g., navigation), mobile crowdsourcing platforms can iteratively align large language model (LLM)-generated content (e.g., AI-generated traffic condition predictions) with human feedback collected from crowdsourcing workers (e.g., mobile users). However, workers may strategically misreport their online preference feedback to maximize their influence or payment. Existing pipelines in mobile crowdsourcing (e.g., EM-based weight estimation) fail to identify the most accurate worker in this online setting, resulting in a linear regret $\mathcal{O}(T)$ over $T$ time slots. In this paper, we study truthful online preference aggregation for LLM fine-tuning in mobile crowdsourcing. We formulate a new dynamic Bayesian game to model the multi-agent online learning process between the platform and strategic mobile workers. We propose a novel online weighted aggregation mechanism that dynamically adjusts each worker's weight in the preference aggregation according to their feedback accuracy. We prove that our mechanism ensures truthful feedback from strategic workers and achieves a sublinear regret $\mathcal{O}(\sqrt{T})$ over $T$ time slots. We further extend our mechanism to a challenging scenario with limited worker feedback per time slot, still guaranteeing a sublinear regret $\mathcal{O}(\sqrt{T})$. Experiments on LLM fine-tuning with real-world datasets further demonstrate significant performance gains of our mechanisms over benchmark schemes.

Emotional intelligence (EI), the ability to perceive, understand, and respond appropriately to others' emotional states, is central to human communication, and increasingly important to assess as LLMs assume conversational roles in everyday life. Existing EI benchmarks rely on synthetic prompts, single-turn cases, or third-party annotation. These approaches do not directly measure how models infer and respond to a participant's emotional state over the course of a real conversation. We introduce AttuneBench, a benchmark grounded in 200 genuine multi-turn human-model conversations in which participants conversed with anonymized LLMs and provided turn-by-turn annotations of their emotional state, the model's behavior, and their preferred responses. Across 11 evaluated models, we find that model rankings on emotion recognition, behavioral classification, preference prediction, and judged response quality are largely independent, indicating that emotionally intelligent behavior decomposes into separable capabilities. Preference alignment and response-quality judgments are substantially more model-discriminating than emotion-label accuracy. These results indicate that emotionally intelligent behavior requires predicting what kind of response a specific user wants in context, a distinction that aggregate scoring can obscure and that single-turn or synthetic formats cannot directly capture across turns. AttuneBench provides a framework for assessing each of these capabilities and for diagnosing model-specific strengths and failure modes in emotionally salient conversation.

Typical LLM responses tend to follow a default style, even though users often have distinct preferences regarding tone, verbosity, and formality that they do not explicitly state in their prompts. Evaluating whether personalization methods can adapt to these implicit preferences is challenging, since users typically provide prompts rather than reference responses, style preferences are not factually verifiable, and reference-free LLM judges may conflate personalization with general response quality. To address these challenges, we introduce the Arbitrary Preference Mapping (APM) benchmark, which decouples user attributes (e.g. enthusiastic) from response principles (e.g. persuasive) via a hidden, randomized mapping $\mathbf{C}$ that maps user attributes to preferences about response traits. Because $\mathbf{C}$ carries no semantic content and is resampled across runs, models cannot exploit stereotypical associations and must infer preferences from conversation history. Using this unbiased evaluation methodology, we adapt retrieval-augmented, prompt-optimization, and routing personalization methods and evaluate them on Llama-3.1-8B and Qwen-3.5-27B. Our results show that routing is the most reliable approach, while RAG only improves with the stronger base LLM, and soft prompt optimization fails to improve significantly over a non-personalized baseline. Our extensive evaluation reveals that in this realistic setting, personalization remains challenging, but our adapted methods show promise.

Reinforcement Learning from Human Feedback (RLHF) effectively aligns Large Language Models (LLMs) with aggregate human preferences but often fails to address the diverse and conflicting needs of individual users. To overcome this issue, we introduce Spectral Souping, a unified framework for efficient, online preference alignment. Our contribution is the discovery of a universal spectral representation within LLMs, which is proven to be highly amenable to model merging. This theoretical insight enables a two-phase methodology: we first learn a basis of specialized policies offline, each focused on a distinct, fine-grained preference dimension. An online adaptation algorithm then efficiently ``soups'' these policies at inference time, either by merging their outputs or parameters, enabling rapid model adaptation without the need for costly online retraining w.r.t. tailored preference rewards. Experiments on online preference alignment benchmarks demonstrate that our method achieves significant performance improvements over existing state-of-the-art approaches, presenting a scalable and computationally efficient solution for dynamically adapting LLMs to individual user preferences.

With the rapid emergence of personal AI agents based on Large Language Models (LLMs), implementing them on-device has become essential for privacy and responsiveness. To handle the inherently personal and context-dependent nature of real-world requests, such agents must ground their generation in device-resident personal context. However, under tight memory budgets, the core bottleneck is what to store so that retrieval remains aligned with the user. We propose EPIC (Efficient Preference-aligned Index Construction), which focuses on user preferences as a compact and stable form of personal context and integrates them throughout the RAG pipeline. EPIC selectively retains preference-relevant information from raw data and aligns retrieval toward preference-aligned contexts. Across four benchmarks covering conversations, debates, explanations, and recommendations, EPIC reduces indexing memory by 2,404 times, improves preference-following accuracy by 18.79 %p, and achieves 32.17 times lower retrieval latency over the best-performing baseline. In on-device experiments, EPIC maintains under 1 MB memory and achieves 5.21 to 29.35 ms/query latency across three platforms, while supporting streaming updates under preference drift. Our code and data are available at https://github.com/UbiquitousAILab/EPIC.

Modeling long-term user interests with massive historical user behaviors enhances click-through rate (CTR) prediction performance in advertising and recommendation systems. Typically, a two-stage framework is widely adopted, where a general search unit (GSU) first retrieves top-$k$ relevant behaviors towards the target item, and an exact search unit (ESU) generates interest features via tailored attention. However, current target-centered GSU would ignore other latent user interests, leading to incomplete and biased interest features. Additionally, the matching-based retrieval process in GSUs depends on the pairwise similarity score between target item and each historical behavior, which not only becomes time-consuming for online services as user behaviors continue to grow, but also overlooks the interaction information among user behaviors. To combat these problems, we propose a Generative Long-term user Interest model named GenLI for CTR prediction. GenLI consists of an interest generation module (IGM), a behavior retrieval module (BRM), and an interest fusion module (IFM). The IGM generates multiple interest distributions to indicate different aspects of real-time user interests, which is target-independent and incorporates interaction information among behaviors, ensuring complete and diverse interest features. The BRM selects related behaviors via a simple lookup operation, reducing the time complexity for weighting each behavior to $O(1)$. Finally, the IFM uses delicate gating mechanisms to generate interest features. Based on the generation process, GenLI improves the diversity of user interests and avoids complex matching-based behavioral retrieval, achieving a better balance between accuracy and efficiency for CTR prediction.

Memory-augmented LLM agents have advanced personalized recommendation, yet existing approaches universally adopt flat memory representations that conflate ephemeral signals with stable preferences, and none provides a complete lifecycle governing how memory should evolve. We propose MARS (Memory-Augmented Agentic Recommender System), a framework that treats recommendation as a partially observable problem and maintains a structured belief state that progressively abstracts noisy behavioral observations into a compact estimate of user preferences. MARS organizes this belief state into three tiers: event memory buffers raw signals, preference memory maintains fine-grained mutable chunks with explicit strength and evidence tracking, and profile memory distills all preferences into a coherent natural language narrative. A complete lifecycle of six operations -- extraction, reinforcement, weakening, consolidation, forgetting, and resynthesis -- is adaptively scheduled by an LLM-based planner rather than fixed-interval heuristics. Experiments on four InstructRec benchmark domains show that MARS achieves state-of-the-art performance with average improvements of 26.4% in HR@1 and 10.3% in NDCG@10 over the strongest baselines with further gains from agentic scheduling in evolving settings.

Large language models (LLMs) are increasingly used as reasoning modules in many applications, yet they often struggle to produce human-aligned decisions. Human-aligned decision-making requires accounting for both explicitly stated goals and latent user preferences that shape how ambiguous situations should be resolved. Existing approaches either learn these preferences through continual per-interaction feedback, which is costly for both the user and the agent, or keep them implicit in dialogue transcripts or example sets tied to a single model. We present CLIPR (Conversational Learning for Inferring Preferences and Reasoning), a framework that represents user's preferences as an explicit, compact set of natural-language rules used at inference time for human-aligned decision-making. CLIPR elicits these rules from conversational input, monitors decision accuracy, and consults the user when performance degrades unexpectedly. CLIPR revises the learned rules, based on the conversation, only if it does not reduce accuracy on scenarios already processed. Evaluations on three preference-ambiguous datasets show that CLIPR matches or outperforms baselines while using up to 96% fewer LLM calls than continual-feedback preference learning. Our results also show that rules learned by one LLM transfer unchanged to others, and that our approach can recover from corrupted rules. In a user study with 30 participants, CLIPR outperformed baselines and was rated as requiring less effort than continual-feedback learning.

Standard Bradley--Terry (BT) reward models are limited when human preferences are pluralistic. Although soft preference labels preserve disagreement information, BT can only express it by shrinking reward margins. Gaussian reward models provide an alternative by jointly predicting a reward mean and a reward variance, but suffer from a fundamental non-identifiability from pairwise preferences alone. We propose Anchor-guided Variance-aware Reward Modeling, a framework that resolves this non-identifiability by augmenting preference data with two coarse response-level anchor labels. Building on this, we prove that two anchors are sufficient for identification, develop a joint training objective and establish a non-asymptotic convergence rate for both the estimated reward mean and variance functions. Across simulation studies and four real-world diverging-preference datasets, our method consistently improves reward modeling performance and downstream RLHF, including PPO training and best-of-$N$ selection.

Generative AI models differ from traditional machine learning tools in that they allow users to provide as much or as little information as they choose in their inputs. This flexibility often leads users to omit certain details, relying on the models to infer and fill in under-specified information based on distributional knowledge of user preferences. Such inferences may privilege majority viewpoints and disadvantage users with atypical preferences, raising concerns about fairness. Unlike more traditional recommender systems, LLMs can explicitly solicit more information from users through natural language. However, while directly eliciting user preferences could increase personalization and mitigate inequality, excessive querying places a burden on users who value efficiency. We develop a stylized model of user-LLM interaction and develop an objective that captures tradeoff between user burden and preference representation. Building on the observation that individual preferences are often correlated, we analyze how AI systems should balance inference and elicitation, characterizing the optimal amount of information to solicit before content generation. Ultimately, we show that information elicitation can mitigate the systematic biases of preference inference, enabling the design of generative tools that better incorporate diverse user perspectives while maintaining efficiency. We complement this theoretical analysis with an empirical evaluation illustrating the model's predictions and exploring their practical implications.

Large Language Model (LLM) personalization aims to align model behaviors with individual user preferences. Existing methods often focus on isolated user histories, neglecting the essential role of inter-user differences. We propose C-BPO, a framework that personalizes LLMs via preference-calibrated binary signals. By treating target user data as positive feedback and other users' data as an auxiliary set of implicit negative signals, C-BPO captures distinct inter-user differences. To mitigate the preference overlap issue, where shared task knowledge is erroneously penalized, we derive an objective grounded in Positive-Unlabeled (PU) learning theory. This approach purifies negative signals by subtracting ``positive bias'', ensuring alignment with unique idiosyncrasies without compromising general helpfulness. Empirical experiments across various personalization tasks and backbone LLMs show C-BPO consistently outperforms baselines, demonstrating the efficacy of preference-calibrated binary signals in modeling inter-user differences.

Personalized alignment aims to adapt large language models to heterogeneous user preferences, yet the precise theoretical conditions for its statistical efficiency have not been formally established. This paper characterizes the conditions under which personalized alignment achieves O(1) online regret and log(1/epsilon) offline sample complexity. We show that these optimal rates depend on a specific user-diversity condition: the population of user-specific heads must span the latent reward directions that can alter the optimal response. We prove that this condition is both necessary and sufficient. When it holds, simple greedy algorithms achieve benchmark efficiency; when it fails, every learner in a natural admissible class incurs at least logarithmic regret. Our results identify user diversity as the fundamental driver of personalized identifiability.

Modeling ultra-long user sequences involves a difficult trade-off between efficiency and effectiveness. While current paradigms rely on either item-specific search or item-agnostic compression, we propose UxSID, a framework exploring a third path: semantic-group shared interest memory. By utilizing Semantic IDs (SIDs) and a dual-level attention strategy, UxSID captures target-aware preferences without the heavy cost of item-specific models. This end-to-end architecture balances computational parsimony with semantic awareness, achieving state-of-the-art performance and a 0.337% revenue lift in large-scale advertising A/B test.

Modern AI is opening the door to collective decision-making in which participants express their views as free-form text rather than voting on a fixed set of candidates. A natural idea is to embed these opinions in a vector space so that the substantial literature on facility location problems and fair clustering can be brought to bear. But standard text embeddings measure semantic similarity, whereas distances in facility location problems and fair clustering require what we call preferential similarity: a participant's agreement with a piece of text should be inversely related to their distance from it. Off-the-shelf embeddings inherit a coarse preference signal through a correlation between semantic and preferential similarity, but fail to capture preferences when the correlation breaks. We formalize this as an invariance problem: text embedding models encode both a preference-relevant signal (stance and values) and semantic nuisance (style and wording), and the two are observationally correlated, so a geometry that relies on nuisance can appear preference-correct even when it is not. We show that synthetic training data designed to break this correlation provably shifts the optimal scorer away from nuisance-dominated cosine and significantly improves preference prediction across 11 online deliberation datasets.

Personalized LLMs can significantly enhance user experiences by tailoring responses to preferences such as helpfulness, conciseness, and humor. However, fine-tuning models to address all possible combinations of user preferences is computationally expensive and impractical. In this paper, we introduce CLIPer(Classifier-guided Inference-time Personalization), a lightweight personalization approach that leverages a classifier model to steer LLM generation dynamically to different user preferences at inference time. Our method eliminates the need for extensive fine-tuning, inducing negligible additional computational overhead while enabling more controllable and nuanced personalization across single and multi-dimensional preferences. Comprehensive empirical analyses demonstrate the scalability and effectiveness of our approach in delivering personalized language generation.

Personalized systems rely on user representations to connect behavioral history with downstream recommendation applications. Existing methods typically employ either supervised latent user embeddings, which are effective for retrieval but difficult to interpret, or textual user profiles, which are interpretable but challenging to optimize for downstream utility due to lack of direct supervision. To bridge this gap, we present BLUE, a reinforcement learning framework that unifies these two forms of user representation by aligning language-based user profiles with embedding-based recommendation objectives. Given a user interaction history, BLUE leverages a profiler Large Language Model (LLM) to generate textual profiles, while an embedding model provides reward signals. This encourages the resulting textual representations to move closer to positive items and farther from negative ones in the embedding space. We further introduce a text-space supervision signal based on next-item prediction, ensuring the learned profiles remain both semantically meaningful and highly effective for downstream retrieval. Experiments on Amazon Reviews 2023 and Google Local Reviews in zero-shot sequential recommendation settings demonstrate that BLUE consistently outperforms strong baselines under both frozen and trainable embedding conditions. Notably, BLUE achieves clear gains in cross-domain transfer, highlighting the strong generalization ability of the learned user profiles. Furthermore, these generated profiles provide superior personalized context for question answering compared to raw user histories or alternative profile optimization methods. Overall, these results show that BLUE provides an effective way to unify interpretable textual profiling with discriminative latent embeddings for personalization.

Product reviews significantly influence purchasing decisions on e-commerce platforms. However, the sheer volume of reviews can overwhelm users, obscuring the information most relevant to their specific needs. Current e-commerce summarization systems typically produce generic, static summaries that fail to account for the fact that (i) different users care about different product characteristics, and (ii) these preferences may evolve with interactions. To address the challenge of unknown latent preferences, we propose an online learning framework that generates personalized summaries for each user. Our system iteratively refines its understanding of user preferences by incorporating feedback directly from the generated summaries over time. We provide a case study using the Amazon Reviews'23 dataset, showing in controlled simulations that online preference learning improves alignment with target user interests while maintaining summary quality.

Sequential recommendation models often struggle to capture latent periodic patterns in user interests, primarily due to the noise inherent in time-domain behavioral data. While frequency-domain analysis offers a global perspective to address this, existing approaches typically treat user sequences in isolation, overlooking the crucial context of the target item. In this work, we present a novel empirical observation: user attention scores exhibit distinct spectral entropy distributions when conditioned on positive versus negative target items. Specifically, true user interests manifest as highly concentrated spectral patterns with lower entropy in the frequency domain, whereas irrelevant behaviors appear as high-entropy noise. Leveraging this insight, we propose the Frequency-Enhanced Deep Interest Network (FEDIN). FEDIN introduces a frequency-domain branch that utilizes a target-aware spectrum filtering mechanism to isolate these periodic interest signals. Extensive experiments on three public datasets demonstrate that FEDIN consistently outperforms state-of-the-art sequential recommendation baselines, demonstrating superior robustness against noise. We have released our code at: https://github.com/otokoneko/FEDIN.

We study adaptive querying for learning user-dependent quantities of interest, such as responses to held-out items and psychometric indicators, within tight query budgets. Classical Bayesian design and computerized adaptive testing typically rely on restrictive parametric assumptions or expensive posterior approximations, limiting their use in heterogeneous, high-dimensional, and cold-start settings. We introduce a persona-induced latent variable model that represents a user's state through membership in a finite dictionary of AI personas, each offering response distributions produced by a large language model. This yields expressive priors with closed-form posterior updates and efficient finite-mixture predictions, enabling scalable Bayesian design for sequential item selection. Experiments on synthetic data and WorldValuesBench demonstrate that persona-based posteriors deliver accurate probabilistic predictions and an interpretable adaptive elicitation pipeline.

In large language model (LLM)-based recommendation systems, direct preference optimization (DPO) effectively aligns recommendations with user preferences, requiring multi-negative objective functions to leverage abundant implicit-feedback negatives and sharpen preference boundaries. However, our empirical analyses reveal a counterintuitive phenomenon, preference optimization collapse, where increasing the number of negative samples can lead to performance degradation despite a continuously decreasing training loss. We further theoretically demonstrate that this collapse arises from gradient suppression, caused by the dominance of easily discriminable negatives over boundary-critical negatives that truly define user preference boundaries. As a result, boundary-relevant signals are under-optimized, weakening the model's decision boundary. Motivated by these observations, we propose DynamicPO (Dynamic Preference Optimization), a lightweight and plug-and-play framework comprising two adaptive mechanisms: Dynamic Boundary Negative Selection, which identifies and prioritizes informative negatives near the model's decision boundary, and Dual-Margin Dynamic beta Adjustment, which calibrates optimization strength per sample according to boundary ambiguity. Extensive experiments on three public datasets show that DynamicPO effectively prevents optimization collapse and improves recommendation accuracy on multi-negative preference optimization methods, with negligible computational overhead. Our code and datasets are available at https://github.com/xingyuHuxingyu/DynamicPO.

Consumers are increasingly delegating purchase decisions to AI agents, providing natural-language descriptions of their preferences and identity. We argue that these representations constitute an information channel, role coherence, through which sellers can infer willingness to pay without explicit disclosure by the buyer agent, leading to preference leakage. In an experiment where a language-model buyer agent shops on behalf of a verbal consumer profile, we show that seller-side inference from dialogue alone recovers willingness to pay nearly one-for-one. Comparing this setting to a numeric-budget condition with confidentiality instructions cleanly isolates role coherence as distinct from instruction-following failure. Because this leakage arises from delegation itself, it cannot be mitigated at the prompt level. Instead, we propose architectural interventions that trade off personalization against preference privacy.

With the rapid development of the Internet, users have increasingly higher expectations for the recommendation accuracy of online content consumption platforms. However, short videos often contain diverse segments, and users may not hold the same attitude toward all of them. Traditional binary-classification recommendation models, which treat a video as a single holistic entity, face limitations in accurately capturing such nuanced preferences. Considering that user consumption is a temporal process, this paper demonstrates that the timing of user actions can represent diverse intentions through statistical analysis and examination of action patterns. Based on this insight, we propose a novel modeling paradigm: Action-Aware Generative Sequence Network (A2Gen), which refines user actions along the temporal dimension and chains them into sequences for unified processing and prediction. First, we introduce the Context-aware Attention Module (CAM) to model action sequences enriched with item-specific contextual features. Building upon this, we develop the Hierarchical Sequence Encoder (HSE) to learn temporal action patterns from users' historical actions. Finally, through leveraging CAM, we design a module for action sequence generation: the Action-seq Autoregressive Generator (AAG). Extensive offline experiments on the Kuaishou's dataset and the Tmall public dataset demonstrate the superiority of our proposed model. Furthermore, through large-scale online A/B testing deployed on Kuaishou's platform, our model achieves significant improvements over baseline methods in multi-task prediction by leveraging sequential information. Specifically, it yields increases of 0.34% in user watch time, 8.1% in interaction rate, and 0.162% in overall user retention (LifeTime-7), leading to successful deployment across all traffic, serving over 400 million users every day.